Independence Downtown Association

### Context Profile for Independence Downtown Association

1. **Organization Mission & Cause:**
   - The Independence Downtown Association (IDA) is dedicated to revitalizing and promoting the downtown area of Independence, Missouri. Their mission focuses on enhancing the quality of life for residents and visitors through community engagement, economic development, and cultural enrichment. They aim to foster a vibrant downtown that serves as a hub for social, cultural, and economic activities.

2. **Type of Activities:**
   - IDA organizes various community events, including festivals, markets, and tournaments, such as the "Hop & Heritage Cornhole Tournament." They also engage in fundraising campaigns to support their initiatives and promote local businesses. Their activities encourage community participation and aim to enhance the downtown experience for everyone.

3. **Tone of Voice:**
   - The tone of voice on the IDA website is friendly, welcoming, and community-oriented. The language is accessible and inviting, aiming to engage a broad audience. There is an underlying sense of enthusiasm and pride in the local community, which is reflected in their communications.

4. **Emoji Usage:**
   - The website does not prominently feature emojis in its content. However, in email communications, there may be occasional use of emojis to convey friendliness and warmth, though this is not a primary characteristic of their style.

5. **Key Facts:**
   - **Founding Info:** The specific founding date is not mentioned on the website, but it is clear that IDA is a volunteer-driven organization with no paid staff members, emphasizing community involvement.
   - **Scale:** IDA operates with a focus on local engagement, relying on volunteers for all its activities. The organization promotes local businesses and fosters community spirit.
   - **Impact Metrics:** While specific metrics are not detailed on the website, the emphasis on community events and volunteer engagement suggests a strong local impact. 
   - **Volunteer Info:** The organization is entirely volunteer-run, highlighting the importance of community participation in their initiatives.

6. **Writing Guidelines:**
   - **Style:** Use a friendly and approachable tone that reflects community spirit. Avoid overly formal language; instead, aim for a conversational style that invites participation.
   - **Content Structure:** Use clear headings and bullet points for easy readability. Include calls to action that encourage community involvement.
   - **Emotion:** Infuse communications with enthusiasm and pride in the local community, celebrating achievements and upcoming events.
   - **Length:** Keep messages concise but informative, ensuring that key information is easily accessible.

This context profile serves as a guide for creating personalized and effective content for the Independence Downtown Association, aligning with their mission and community-focused approach.

LXCL:3 LinesLine 1 - Choose 5 CharactersLine 2 - Choose 9 CharactersLine 3 - Choose 8 CharactersChoose next option if you want to keep your heart after event is over.

Both Sides of the HEART - Don't Keep the Heart

LXCL:3 LinesLine 1 - Choose 5 CharactersLine 2 - Choose 9 CharactersLine 3 - Choose 8 CharactersThis is the option if you want to KEEP YOUR HEART once the event is over. We will give you options to come pick up your keepsake heart.

Both Sides of the Heart  - Keep the HEART

LXCL:3 LinesLine 1 - Choose 5 CharactersLine 2 - Choose 9 CharactersLine 3 - Choose 8 Characters

One Side of the HEART

2026 Walk of HeartsOrder your personal message on a beautiful Red Heart. Each Heart is proudly displayed during the month of February on lamp posts throughout downtown Independence. &nbsp; Each side can have up to 3 lines of text (see order form for details). &nbsp;You can order one side or both sides. &nbsp;This year if you order both sides, you keep the heart after they are removed from light posts, Pick-up early March. The Walk of Hearts is a major fundraiser for Independence Downtown Association (IDA) and helps support our other events; Flower Baskets, Last Day of School, Hop &amp; Heritage Festival, Halloween, Lighted Wreaths and more. &nbsp; IDA is a non profit, &nbsp;all volunteer organization.&nbsp;

Dear <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; -webkit-user-select: none; box-sizing: inherit;">First name,Thank you so much for your generous support of the 2026 Walk of Hearts. Your commitment to our community means the world to us! Each heartfelt message ordered contributes to our mission of enriching downtown Independence, creating a vibrant hub for all.We&#39;re truly grateful for your involvement in bringing these beautiful red hearts to life throughout our beloved town.Warmest regards,The Independence Downtown Association Team

2026 Walk of HeartsOrder your personal message on a beautiful Red Heart. Each Heart is proudly displayed during the month of February on lamp posts throughout downtown Independence.   Each side can have up to 3 lines of text (see order form for details).  You can order one side or both sides.  This year if you order both sides, you keep the heart after they are removed from light posts, Pick-up early March. The Walk of Hearts is a major fundraiser for Independence Downtown Association (IDA) and helps support our other events; Flower Baskets, Last Day of School, Hop &amp; Heritage Festival, Halloween, Lighted Wreaths and more.   IDA is a non profit,  all volunteer organization.

Independence Downtown Association

2026 Walk of Hearts

Both Sides of the HEART - Don't Keep the Heart

$65

Both Sides of the Heart - Keep the HEART

$65

One Side of the HEART

$35

Add a donation for Independence Downtown Association