HerUpland

### Context Profile for HerUpland

1. **Organization Mission & Cause**:
   - **Mission**: HerUpland is dedicated to enhancing the relationship between dogs and their owners through specialized training programs. The organization focuses on providing dog aversion training to help dogs safely navigate encounters with potentially dangerous wildlife, such as rattlesnakes and porcupines. This mission is rooted in the belief that well-trained dogs can enjoy outdoor activities while minimizing risks to their health and safety.
   - **Cause**: The organization emphasizes the importance of responsible pet ownership and the safety of both pets and wildlife, advocating for training that promotes harmony between dogs and their natural environment.

2. **Type of Activities**:
   - **Training Events**: HerUpland organizes training sessions specifically aimed at teaching dogs to avoid encounters with rattlesnakes and porcupines. The most recent event is titled "2025 Pacific Northwest - Rattlesnake and Porcupine Aversion Training."
   - **Community Programs**: The organization likely engages in community outreach to educate dog owners about wildlife safety and responsible pet ownership, although specific programs were not detailed on the website.
   - **Fundraising Campaigns**: The organization conducts fundraising campaigns to support its training programs and community initiatives.

3. **Tone of Voice**:
   - The tone of the website and communications is **friendly**, **informative**, and **encouraging**. The language is accessible and aimed at dog owners who are looking for practical solutions to enhance their pets' safety. The content is straightforward and emphasizes the benefits of training in a reassuring manner.

4. **Emoji Usage**:
   - The website does not prominently feature emojis in its content. Communications, such as emails and campaign materials, maintain a professional appearance without the use of emojis, suggesting a preference for clear and direct messaging.

5. **Key Facts**:
   - **Founding Info**: Specific founding information was not available on the website.
   - **Scale**: The organization has conducted 60 total forms and 10 email campaigns, indicating an active engagement with its audience.
   - **Impact Metrics**: While specific metrics were not provided, the focus on safety training implies a commitment to reducing incidents of wildlife-related injuries in dogs.
   - **Volunteer Info**: There was no specific information about volunteer opportunities or metrics available on the website.

6. **Writing Guidelines**:
   - **Style**: Use a friendly and approachable tone that emphasizes safety and responsibility. Avoid overly technical jargon; instead, focus on clear, concise language that resonates with dog owners.
   - **Content Structure**: Organize information logically, with headings and bullet points where appropriate to enhance readability. Use engaging calls to action that encourage participation in training events and community programs.
   - **Personalization**: Incorporate personalized elements in communications (e.g., using the recipient's name) to foster a connection with the audience.

This context profile serves as a comprehensive guide for generating personalized and effective content for HerUpland, ensuring alignment with their mission, tone, and audience engagement strategies.

Full Registration

LXCL:Youth/Collegiate Scholarship Recipient Only! Applications due Nov 21, 2026: <a href="https://herupland.org/scholarships/" target="_blank" rel="noreferrer" class="lxcl-link" dir="ltr">https://herupland.org/scholarships/</a>

Youth/Collegiate Scholarship

LXCL:Woman Scholarship Recipient Only! Applications due Nov 21, 2026: <a href="https://herupland.org/scholarships/" target="_blank" rel="noreferrer" class="lxcl-link" dir="ltr">https://herupland.org/scholarships/</a>

Woman Scholarship

Hello &nbsp;,<p fr-original-style="box-sizing: inherit; width: 456px; margin: 0px; line-height: 1.5; color: rgb(15, 14, 91); font-family: Roboto; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;" style="box-sizing: inherit; width: 456px; margin: 0px; line-height: 1.5; color: rgb(15, 14, 91); font-family: Roboto; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;"> Thank you for registering for HerUpland&#39;s FL Wingshooting Clinic!<p fr-original-style="box-sizing: inherit; width: 456px; margin: 0px; line-height: 1.5; color: rgb(15, 14, 91); font-family: Roboto; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;" style="box-sizing: inherit; width: 456px; margin: 0px; line-height: 1.5; color: rgb(15, 14, 91); font-family: Roboto; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;"> We will provide you with more details as we get closer to the event.<p fr-original-style="box-sizing: inherit; width: 456px; margin: 0px; line-height: 1.5; color: rgb(15, 14, 91); font-family: Roboto; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;" style="box-sizing: inherit; width: 456px; margin: 0px; line-height: 1.5; color: rgb(15, 14, 91); font-family: Roboto; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;"> You must fill out this <span contenteditable="false" data-button-color="{{#5555E7}}" data-custom-link="{{https://waiver.smartwaiver.com/e/yTH76VpkFtgsJhmWTwcGWJ/}}" data-custom-variable="{{custom-link-button-cae90b3b-4495-49b3-b254-923cb9482cc1}}" data-text="{{WAIVER}}" fr-original-class="fr-deletable styled-tag-button" fr-original-style="background-color: #5555E7" style="background-color: rgb(85, 85, 231); border-radius: 8px; height: 36px; padding: 8px 16px; font-size: 14px; line-height: 20px; font-family: Roboto; font-weight: 500; box-sizing: inherit; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none;">WAIVER&nbsp; before attending camp.<p fr-original-style="box-sizing: inherit; width: 456px; margin: 0px; line-height: 1.5; color: rgb(15, 14, 91); font-family: Roboto; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;" style="box-sizing: inherit; width: 456px; margin: 0px; line-height: 1.5; color: rgb(15, 14, 91); font-family: Roboto; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;"> Please reach out if you have any questions in the meantime to Team@HerUpland.com<p fr-original-style="box-sizing: inherit; width: 456px; margin: 0px; line-height: 1.5; color: rgb(15, 14, 91); font-family: Roboto; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;" style="box-sizing: inherit; width: 456px; margin: 0px; line-height: 1.5; color: rgb(15, 14, 91); font-family: Roboto; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;"> Kind Regards,<p fr-original-style="box-sizing: inherit; width: 456px; margin: 0px; line-height: 1.5; color: rgb(15, 14, 91); font-family: Roboto; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;" style="box-sizing: inherit; width: 456px; margin: 0px; line-height: 1.5; color: rgb(15, 14, 91); font-family: Roboto; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;"> Courtney Bastian, HerUpland FoundHercourtney@herupland.comHerUpland.org

<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;line-height:1.5;box-sizing:inherit;max-width:100%">The HerUpland Wingshooting Clinic is a two-day immersive experience with hands-on wingshooting instruction, field experience with planted birds, and essential hunting knowledge.Unlike traditional shooting clinics, this event is built around community, mentorship, and real-world hunting applications, making it the perfect opportunity for both beginners and experienced shooters to enhance their confidence and competence in the field.<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;line-height:1.5;box-sizing:inherit;max-width:100%"> <p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;line-height:1.5;box-sizing:inherit;max-width:100%">Participants will be divided into small groups of four to ensure personalized instruction as they rotate through three key learning components over the course of two days:What’s Included?<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;line-height:1.5;box-sizing:inherit;max-width:100%">-  Clay Shooting Instruction (2 hours each day) – Led by a HerUpland-approved professional instructor, participants will work on proper stance, gun mount, eye dominance, footwork, and shot execution using a sporting clays to simulate real hunting scenarios. -  Field Instruction with Planted Birds (2 hours each day) – Led by a HerUpland-approved Field MentHer. Experience live bird hunting situations, learning shot selection, shooting safety, and working over bird dogs in a controlled environment. Participants may bring their own dog, and trained dogs will also be available. - Skills Seminars (2 Sessions, 4 Hours Each) – Covering essential upland hunting topics such as:<ul><li>Shotgun patterning &amp; chokes for effective shooting</li><li>Gun cleaning &amp; maintenance</li><li>Lead-free ammunition &amp; conservation impact</li><li>Habitat management &amp; ethical hunting (in partnership with conservation organizations like Pheasants Forever, Quail Forever, Ducks Unlimited, NWTF)</li></ul>A True HerUpland Experience<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;line-height:1.5;box-sizing:inherit;max-width:100%">Beyond the instruction, this clinic is designed to build lasting connections. In the evenings, attendees will gather around the campfire onsite sharing stories, learning from each other, and strengthening the HerUpland community.<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;line-height:1.5;box-sizing:inherit;max-width:100%">Additional activities include: <p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;box-sizing:inherit;line-height:1.5;max-width:100%"> <p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;box-sizing:inherit;line-height:1.5;max-width:100%"> <p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;box-sizing:inherit;line-height:1.5;max-width:100%">Date &amp; Location:Palm Beach County Shooting Sports ComplexSaturday, January 16 and Sunday, January 17, 2026<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;box-sizing:inherit;line-height:1.5;max-width:100%"> <p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;box-sizing:inherit;line-height:1.5;max-width:100%">Event Lead:<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;box-sizing:inherit;line-height:1.5;max-width:100%">Gina Deem, HerUpland PNW Regional Coordinator<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;box-sizing:inherit;line-height:1.5;max-width:100%"><a href="mailto:Gina@herupland.com" target="_blank">Gina@herupland.com</a> <p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;box-sizing:inherit;line-height:1.5;max-width:100%"> Registration:<ul><li>14 @ $440</li><li>Women get priority registration until Jan 1, 2027</li><li>2 <a href="https://forms.gle/USMu2u3Mpyqe6ezk8" target="_blank">Scholarship</a> Recipients - <a href="https://herupland.org/scholarships/" target="_blank">applications</a> due Nov 21, 2026</li></ul>What to bring:<ul><li>Close-toe shoes</li><li>Ear and Eye protection</li><li>Sunscreen</li><li>Shooting/Hunting vest (not required)</li><li>Ammunition pouch (not required)</li><li>Shotgun (break open only for field portion) (not required)</li><li>Lead-free Ammunition for clay instruction(at least 200 shells)</li><li>Snacks and beverages, water bottle</li><li>Blaze orange top and hat for field portion</li></ul> What is provided:<ul><li>Syren shotgun use if needed</li><li>Boss ammunition (lead-free) for field instruction</li><li>4 hours of shooting instruction in a group of 4 each day</li><li>Skills seminars</li><li>Lunch both days</li><li>Gamebirds</li><li>Clay Targets</li></ul>Lodging Options:- local Airbnb's and hotels available<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;box-sizing:inherit;line-height:1.5;max-width:100%"> Additional Information:<ul><li>Dog Policy: Participants may bring one dog, provided it meets our safety and comfort guidelines. Review our <a href="https://herupland.org/frequently-asked-questions/" target="_blank">FAQs</a> for detailed requirements.</li><li>Physical Requirements: The camp involves hiking 1-5 miles in varied terrain. Prospective participants should assess their physical readiness for such activities.</li><li>Firearms Policy: For all hunting activities, only break-open shotguns (over/under or side-by-side) are permitted. Semi-automatic shotguns are allowed only during the shooting instruction sessions on Saturday and Sunday. If you do not own a break-open shotgun, Syren shotguns, our camp sponsor, will provide break-open demo guns for use during both shooting instruction and hunts (availability may be limited).</li></ul><p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;box-sizing:inherit;line-height:1.5;max-width:100%"> <p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;box-sizing:inherit;line-height:1.5;max-width:100%">Contact <a href="mailto:Team@HerUpland.com" target="_blank">Team@HerUpland.com</a> or <a href="mailto:Gina@HerUpland.com" target="_blank">Gina@HerUpland.com</a> with any questions.<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;box-sizing:inherit;line-height:1.5;max-width:100%"> <p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;box-sizing:inherit;line-height:1.5;max-width:100%">Read HerUpland's <a href="https://herupland.org/frequently-asked-questions/" target="_blank">FAQ's</a> before registering!

HerUpland

2026 Wingshooting Clinic, FL

11730 Seminole Pratt Whitney Rd

Full Registration

$440

Youth/Collegiate Scholarship

Free

Woman Scholarship

$220

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