Jackson Theatre Guild

### Context Profile for Jackson Theatre Guild

1. **Organization Mission & Cause:**
   - The Jackson Theatre Guild (JTG) is dedicated to promoting and supporting the performing arts in Jackson, Tennessee. Their mission is to provide quality theatrical experiences for the community, fostering a love for the arts and encouraging participation in the performing arts. They aim to enrich the cultural landscape of Jackson through diverse productions and educational programs.

2. **Type of Activities:**
   - JTG engages in various activities including:
     - **Theatrical Productions:** Regular performances of plays and musicals.
     - **Community Programs:** Workshops and educational initiatives aimed at nurturing local talent and increasing community involvement in the arts.
     - **Fundraising Campaigns:** Initiatives like the "Newsies At the Door Donation" campaign to support their programs and productions.
     - **Events:** Hosting auditions, rehearsals, and community outreach events to promote engagement with the arts.

3. **Tone of Voice:**
   - The tone of voice on the JTG website is **friendly, inviting, and community-oriented**. The language is accessible and encourages participation, reflecting a passion for the arts and a commitment to inclusivity. There is an underlying sense of urgency in fundraising communications, aiming to inspire immediate action from supporters.

4. **Emoji Usage:**
   - The analysis of the website and email campaigns indicates that JTG does **not frequently use emojis** in their communications. The tone remains professional and straightforward, focusing on clear messaging rather than informal elements like emojis.

5. **Key Facts:**
   - **Founding Info:** The Jackson Theatre Guild has been a part of the Jackson community for several years, though specific founding details were not highlighted on the website.
   - **Scale:** JTG has a total of **9 forms** and has conducted **14 email campaigns**, indicating active engagement with their audience.
   - **Impact Metrics:** While specific metrics were not detailed on the website, the organization emphasizes community involvement and the importance of arts education.
   - **Volunteer Info:** JTG likely relies on volunteers for productions and events, though specific volunteer opportunities and metrics were not explicitly mentioned.

6. **Writing Guidelines:**
   - **Style:** Content should be engaging and community-focused, using a friendly and inviting tone. 
   - **Clarity:** Ensure messages are clear and concise, with a strong call to action, especially in fundraising appeals.
   - **Inclusivity:** Language should reflect inclusivity, encouraging participation from all community members.
   - **Urgency in Fundraising:** When discussing donations or campaigns, instill a sense of urgency and importance to motivate immediate support.

This context profile serves as a foundational guide for creating personalized content that aligns with the Jackson Theatre Guild’s mission, tone, and activities, ensuring that communications resonate with their audience effectively.

LXCL:<ul class="lxcl-ul"><li value="1" class="lxcl-listItem" dir="ltr">8 flexible tickets (use for any mainstage JTG performance)</li><li value="2" class="lxcl-listItem" dir="ltr">Enjoy a 10% discount</li><li value="3" class="lxcl-listItem" dir="ltr">Receive a coupon for 10% off any additional full-price regular show ticket purchases. *not including Preview Party or Saturday Matinee</li></ul>

PAL Pass

LXCL:<ul class="lxcl-ul"><li value="1" class="lxcl-listItem" dir="ltr">16 tickets (use for any mainstage JTG performance)</li><li value="2" class="lxcl-listItem" dir="ltr">Enjoy a 20% off discount</li><li value="3" class="lxcl-listItem" dir="ltr">Guild program listing</li><li value="4" class="lxcl-listItem" dir="ltr">Email reminders before each show</li><li value="5" class="lxcl-listItem" dir="ltr">10% off additional full-price regular show ticket purchases. *not including Preview Party or Saturday Matinee</li></ul>

Patron

LXCL:<ul class="lxcl-ul"><li value="1" class="lxcl-listItem" dir="ltr">8 Preview Party tickets (2 per JTG performance)</li><li value="2" class="lxcl-listItem" dir="ltr">Includes appetizers, drinks, coffee, and dessert before the final dress rehearsal</li><li value="3" class="lxcl-listItem" dir="ltr">Guild program listing</li><li value="4" class="lxcl-listItem" dir="ltr">Email reminders before each show</li><li value="5" class="lxcl-listItem" dir="ltr">10% off additional full-price regular show ticket purchases. *not including Preview Party or Saturday Matinee</li></ul>

Preview Party

LXCL:<ul class="lxcl-ul"><li value="1" class="lxcl-listItem" dir="ltr">4 Preview Party tickets </li><li value="2" class="lxcl-listItem" dir="ltr">8 regular performance tickets </li><li value="3" class="lxcl-listItem" dir="ltr">Guild program listing</li><li value="4" class="lxcl-listItem" dir="ltr">Early access to tickets before general public</li><li value="5" class="lxcl-listItem" dir="ltr">Email reminders before each show</li><li value="6" class="lxcl-listItem" dir="ltr">10% off additional full-price regular show ticket purchases. *not including Preview Party or Saturday Matinee</li></ul>

Benefactor

LXCL:<ul class="lxcl-ul"><li value="1" class="lxcl-listItem" dir="ltr">8 flexible student tickets (use for any mainstage JTG performance)</li></ul>

Student Pass

<span fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-size: medium; float: none; display: inline !important;" id="isPasted" style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-size: medium; float: none; display: inline !important; box-sizing: inherit;">✨&nbsp;<strong data-end="169" data-start="140" fr-original-style="font-style: normal; font-variant-caps: normal; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0);" style="font-style: normal; font-variant-caps: normal; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-weight: 700; box-sizing: inherit;">Make every show an event!<span fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-size: medium; float: none; display: inline !important;" style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-size: medium; float: none; display: inline !important; box-sizing: inherit;">&nbsp;✨<br data-start="171" data-end="174" style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); box-sizing: inherit;" fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0);"><span fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-size: medium; float: none; display: inline !important;" style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-size: medium; float: none; display: inline !important; box-sizing: inherit;">Become a 25/26 Season Subscriber and enjoy a year of unforgettable performances, flexible ticketing, exclusive discounts, and perks like Preview Parties and program recognition. It&rsquo;s the best way to experience every story, every song, and every standing ovation - all while supporting local theatre! 🎭💛<span fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-size: medium; float: none; display: inline !important;" style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-size: medium; float: none; display: inline !important; box-sizing: inherit;">After your selection is made, you will receive an email with your valid coupon code to select your seats for each performance. Please email <a fr-original-style="" href="mailto:ariel@jtgonline.com" rel="noopener noreferrer" style="text-decoration-color: initial; -webkit-user-select: auto; box-sizing: inherit; color: inherit;" target="_blank">ariel@jtgonline.com</a> for any questions or concerns!

Dear <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; -webkit-user-select: none; box-sizing: inherit;">First name,Your commitment to the Jackson Theatre Guild through the 25/26 Season Tickets means the world to us. By becoming a subscriber, you&#39;re not just securing a year of unforgettable performances, but also supporting local theatre in Jackson.Thanks to your generosity, you&#39;ll enjoy exclusive perks like flexible ticketing and Preview Parties, all while helping us foster a vibrant cultural scene here at home. Your support enriches our community and ensures the continuation of quality theatrical experiences.We can&#39;t wait to share every story and song with you this season. Thank you for being a treasured member of our theatre family!With heartfelt gratitude, Ariel The Jackson Theatre Guild Team

✨ Make every show an event! ✨ Become a 25/26 Season Subscriber and enjoy a year of unforgettable performances, flexible ticketing, exclusive discounts, and perks like Preview Parties and program recognition. It’s the best way to experience every story, every song, and every standing ovation - all while supporting local theatre! 🎭💛After your selection is made, you will receive an email with your valid coupon code to select your seats for each performance. Please email <a href="mailto:ariel@jtgonline.com" target="_blank">ariel@jtgonline.com</a> for any questions or concerns!

Jackson Theatre Guild

25/26 Season Tickets

PAL Pass

$170

Patron

$300

Preview Party

$350

Benefactor

$380

Student Pass

$120

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