HerUpland

### Context Profile for HerUpland

1. **Organization Mission & Cause**:
   - **Mission**: HerUpland is dedicated to enhancing the relationship between dogs and their owners through specialized training programs. The organization focuses on providing dog aversion training to help dogs safely navigate encounters with potentially dangerous wildlife, such as rattlesnakes and porcupines. This mission is rooted in the belief that well-trained dogs can enjoy outdoor activities while minimizing risks to their health and safety.
   - **Cause**: The organization emphasizes the importance of responsible pet ownership and the safety of both pets and wildlife, advocating for training that promotes harmony between dogs and their natural environment.

2. **Type of Activities**:
   - **Training Events**: HerUpland organizes training sessions specifically aimed at teaching dogs to avoid encounters with rattlesnakes and porcupines. The most recent event is titled "2025 Pacific Northwest - Rattlesnake and Porcupine Aversion Training."
   - **Community Programs**: The organization likely engages in community outreach to educate dog owners about wildlife safety and responsible pet ownership, although specific programs were not detailed on the website.
   - **Fundraising Campaigns**: The organization conducts fundraising campaigns to support its training programs and community initiatives.

3. **Tone of Voice**:
   - The tone of the website and communications is **friendly**, **informative**, and **encouraging**. The language is accessible and aimed at dog owners who are looking for practical solutions to enhance their pets' safety. The content is straightforward and emphasizes the benefits of training in a reassuring manner.

4. **Emoji Usage**:
   - The website does not prominently feature emojis in its content. Communications, such as emails and campaign materials, maintain a professional appearance without the use of emojis, suggesting a preference for clear and direct messaging.

5. **Key Facts**:
   - **Founding Info**: Specific founding information was not available on the website.
   - **Scale**: The organization has conducted 60 total forms and 10 email campaigns, indicating an active engagement with its audience.
   - **Impact Metrics**: While specific metrics were not provided, the focus on safety training implies a commitment to reducing incidents of wildlife-related injuries in dogs.
   - **Volunteer Info**: There was no specific information about volunteer opportunities or metrics available on the website.

6. **Writing Guidelines**:
   - **Style**: Use a friendly and approachable tone that emphasizes safety and responsibility. Avoid overly technical jargon; instead, focus on clear, concise language that resonates with dog owners.
   - **Content Structure**: Organize information logically, with headings and bullet points where appropriate to enhance readability. Use engaging calls to action that encourage participation in training events and community programs.
   - **Personalization**: Incorporate personalized elements in communications (e.g., using the recipient's name) to foster a connection with the audience.

This context profile serves as a comprehensive guide for generating personalized and effective content for HerUpland, ensuring alignment with their mission, tone, and audience engagement strategies.

Entry portion of ticket will be filled out with your information provided below and an email will be sent with a photo for confirmation. The other half of ticket stub will be mailed to you.

One chance of winning

<div style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-indent:0px;text-transform:none;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;white-space:pre-wrap;overflow-wrap:break-word;box-sizing:inherit"><div style="font-family:inherit;text-align:start;box-sizing:inherit">Raffle tickets for a 20 gauge Syren Elos D2 are now available!!</div></div><div style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-indent:0px;text-transform:none;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0.5em 0px 0px;white-space:pre-wrap;overflow-wrap:break-word;box-sizing:inherit"><div style="font-family:inherit;text-align:start;box-sizing:inherit">This is our biggest fundraiser of the year to help provide lodging for our instructors, mentors, and volunteers and haul equipment, merchandise, and food to all of our events.</div></div><div style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-indent:0px;text-transform:none;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0.5em 0px 0px;white-space:pre-wrap;overflow-wrap:break-word;box-sizing:inherit"><div style="font-family:inherit;text-align:start;box-sizing:inherit">Big thanks to our Sponsor and friends at SyrenUSA<span style="font-weight:normal;font-style:normal;width:16px;display:inline-flex;margin:0px 1px;height:16px;vertical-align:middle;font-family:inherit;box-sizing:inherit"><img height="16" width="16" alt="💜" src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1685676039/n8oa3x4srplgl1bz2udb.png" style="border:0px;position:relative;max-width:100%;cursor:pointer;padding:0px 1px;-webkit-user-select:none;box-sizing:inherit" /></span></div></div><div style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-indent:0px;text-transform:none;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0.5em 0px 0px;white-space:pre-wrap;overflow-wrap:break-word;box-sizing:inherit"><div style="font-family:inherit;text-align:start;box-sizing:inherit">Tickets are a $25 donation each. The raffle ends Sept 15, 2023, and the winner will be drawn live at HerUpland Mountain Grouse Camp on Sat, Sept 30.</div></div><div style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-indent:0px;text-transform:none;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0.5em 0px 0px;white-space:pre-wrap;overflow-wrap:break-word;box-sizing:inherit"><div style="font-family:inherit;text-align:start;box-sizing:inherit">Tickets are available through most of our Regional CoordinatHers and Board of DirectHers, at all of our events, or message/email us.</div><p style="box-sizing:inherit">No credit cards allowed for raffles. Use debit card or bank transfer.</p><p style="box-sizing:inherit">For the full set of rules, go to: <span style="font-family:inherit;box-sizing:inherit"><a href="http://herupland.com/syren-raffle/?fbclid=IwAR0SdAdDAAzKCEyP1AMUYmG1ZEMKL-ffu8IqS5_2pppuaeUlF9hY-yq1pyk" target="_blank">herupland.com/syren-raffle/</a></span></p></div><div style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-indent:0px;text-transform:none;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0.5em 0px 0px;white-space:pre-wrap;overflow-wrap:break-word;box-sizing:inherit"><p style="box-sizing:inherit"><span style="font-family:inherit;box-sizing:inherit"><strong style="font-weight:700;box-sizing:inherit"><em>*Be sure to review your final cart total before checkout, as Zeffy adds a 17% donation, which you need to zero out if you don't intend to donate an additional amount to the platform.</em></strong></span></p></div>

<p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit">Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;-webkit-user-select:none;box-sizing:inherit">First name</span> <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;-webkit-user-select:none;box-sizing:inherit">Last name</span>,</p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit"><br /></p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit">Thank you for your donation towards our raffle! You will receive an email once your ticket has been filled in with your information, then we will mail you the ticket stub for safekeeping!</p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit"><br /></p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit">May the odds be ever in your favor!</p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit"><br /></p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit">Kind regards.</p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit"><br /></p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit">The HerUpland Team</p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit">team@herupland.com</p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit">406-544-8311</p>

<div><div>Raffle tickets for a 20 gauge Syren Elos D2 are now available!!</div></div><div><div>This is our biggest fundraiser of the year to help provide lodging for our instructors, mentors, and volunteers and haul equipment, merchandise, and food to all of our events.</div></div><div><div>Big thanks to our Sponsor and friends at SyrenUSA<span><img alt="💜" src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1685676039/n8oa3x4srplgl1bz2udb.png" style="border:0px;position:relative;cursor:pointer;padding:0px 1px;-webkit-user-select:none;box-sizing:inherit;max-width:100%" /></span></div></div><div><div>Tickets are a $25 donation each. The raffle ends Sept 15, 2023, and the winner will be drawn live at HerUpland Mountain Grouse Camp on Sat, Sept 30.</div></div><div><div>Tickets are available through most of our Regional CoordinatHers and Board of DirectHers, at all of our events, or message/email us.</div><p style="box-sizing:inherit">No credit cards allowed for raffles. Use debit card or bank transfer.</p><p style="box-sizing:inherit">For the full set of rules, go to: <span><a href="http://herupland.com/syren-raffle/?fbclid=IwAR0SdAdDAAzKCEyP1AMUYmG1ZEMKL-ffu8IqS5_2pppuaeUlF9hY-yq1pyk" target="_blank">herupland.com/syren-raffle/</a></span></p></div><div><p style="box-sizing:inherit"><span><strong><em>*Be sure to review your final cart total before checkout, as Zeffy adds a 17% donation, which you need to zero out if you don't intend to donate an additional amount to the platform.</em></strong></span></p></div>

HerUpland

Syren Elos D2 20 gauge

Add a donation for HerUpland

One chance of winning

$25