NEW AMSTERDAM MUSICAL ASSOCIATION

### Context Profile for New Amsterdam Musical Association (NAMA)

#### 1. Organization Mission & Cause
The New Amsterdam Musical Association (NAMA) is dedicated to uplifting, preserving, and inspiring through music, particularly focusing on the contributions of Black musicians and artists. Founded in 1904, NAMA is the first and oldest union for professional Black musicians in the United States, created to combat segregation in the music industry. The organization serves as a cultural hub in Harlem, providing performance and rehearsal spaces, music lessons, and community events to foster the legacy of Black musicians and enhance cultural enrichment in the community.

#### 2. Type of Activities
- **Events**: NAMA hosts various events, including jam sessions and community gatherings, such as "Inwood Jamz @ Buunni Coffee" on the second Tuesday of each month.
- **Fundraising Campaigns**: The organization runs campaigns to support its programs and the renovation of its historic brownstone headquarters.
- **Community Programs**: NAMA offers music lessons, artist workshops, and performance opportunities for musicians of all ages, thereby engaging the community and preserving musical heritage.

#### 3. Tone of Voice
The tone of NAMA's communications is **inspiring**, **friendly**, and **professional**. The language used is warm and inviting, aiming to engage the community and encourage participation. The organization emphasizes its historical significance and commitment to empowering artists, which adds a sense of urgency and importance to its messaging.

#### 4. Emoji Usage
The website and communications do not prominently feature emojis. The tone remains formal and professional, focusing on clear and impactful language rather than casual or playful elements.

#### 5. Key Facts
- **Founding Info**: NAMA was founded in 1904 and incorporated in 1905.
- **Scale**: The organization has a rich history spanning over 120 years, serving as a crucial support system for Black musicians.
- **Impact Metrics**: NAMA has hosted numerous legendary musicians and continues to be a pivotal space for artistic expression in Harlem.
- **Volunteer Info**: Specific volunteer opportunities are not detailed on the website, but the organization likely welcomes community involvement in its events and programs.

#### 6. Writing Guidelines
- **Style**: Use clear, engaging, and motivational language that reflects NAMA's mission of empowerment and cultural preservation.
- **Structure**: Organize content to highlight key messages about events, fundraising, and community impact.
- **Call to Action**: Include strong calls to action that encourage donations, participation in events, and support for the organization’s mission.
- **Personalization**: Use a friendly and approachable tone, addressing the audience directly to foster a sense of community and belonging.

This context profile serves as a foundational guide for creating personalized and impactful content for the New Amsterdam Musical Association, ensuring alignment with its mission and values.

Tickets purchased by 11/19/22 before midnight!

Early Bird Tix

Tickets purchased online on 11/20/22  or at door!

General Admission

Here is more informationNAMA LEGENDS presents it's 2nd Annual HARVEST TEA PARTY!   Featuring the awesome MANNY"S BOOGALOO CREW BAND with Afro Rhumba Rhythms, Jazz Fusion, Featured Artists & MORE! SPECIAL HARVEST TEA TASTINGS & TASTY TEA BITES by DEBORAH STEVENS! Come Dressed to Impress &/or help spread the word!!  Raffles, Prizes, Holiday Give-A-ways & Treats are in store for attendees!  Upstairs:  Browse & Shop NAMA Gifts & more from Imani's Creations, DJ Card Creator, Holistic Harlem Products Displays & More! <hr /> After 100 Years serving the community from its Historical Landmark  location,it is time to upgrade the NAMA Brownstone Building.Please help us do necessary repairs and renovations.Join us for a recap of Centennial Fundraiser Gala highlights, Acknowledgements of NAMA Pioneering Founder's  & Legendary Members!Enjoy an evening of appreciation music and more as the celebration of a Century of service continues. Thanks for your continued Support!

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name <span contenteditable="false" data-custom-variable="{{lastname}}" style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Last name, Thank you for your support.. We look forward to your presence!. 📭   at 107 W 130th St, New York, NY 10027, USA ⌚️   On Sunday, November 20, 2022 At 04:30 pm. As a reminder, you must also... Kind regards. NAMA Harlem Events Committee212-281-1350

Here is more informationNAMA LEGENDS presents it's 2nd Annual HARVEST TEA PARTY!   Featuring the awesome MANNY"S BOOGALOO CREW BAND with Afro Rhumba Rhythms, Jazz Fusion, Featured Artists &amp; MORE! SPECIAL HARVEST TEA TASTINGS &amp; TASTY TEA BITES by DEBORAH STEVENS! Come Dressed to Impress &amp;/or help spread the word!!  Raffles, Prizes, Holiday Give-A-ways &amp; Treats are in store for attendees!  Upstairs:  Browse &amp; Shop NAMA Gifts &amp; more from Imani's Creations, DJ Card Creator, Holistic Harlem Products Displays &amp; More! <hr /> After 100 Years serving the community from its Historical Landmark  location,it is time to upgrade the NAMA Brownstone Building.Please help us do necessary repairs and renovations.Join us for a recap of Centennial Fundraiser Gala highlights, Acknowledgements of NAMA Pioneering Founder's  &amp; Legendary Members!Enjoy an evening of appreciation music and more as the celebration of a Century of service continues. Thanks for your continued Support!

NEW AMSTERDAM MUSICAL ASSOCIATION

NAMA LEGENDS- HARVEST TEA PARTY 2022!

107 W 130th St

Early Bird Tix

$20

General Admission

$25

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