Esperanza International, INC

### Context Profile for Esperanza International, INC

1. **Organization Mission & Cause:**
   - **Mission Statement:** Esperanza International is dedicated to building hope and dignity for families by providing safe and affordable housing solutions. Their mission emphasizes collaboration with communities to empower families and improve living conditions.
   - **Core Values:** The organization values dignity, community collaboration, and sustainable development, aiming to create lasting change in the lives of families they serve.

2. **Type of Activities:**
   - **Housing Projects:** Esperanza International focuses on constructing safe homes for families in need, emphasizing the importance of dignity and safety in living conditions.
   - **Fundraising Events:** The organization hosts annual fundraising galas, such as the upcoming "2025 Fundraising Gala," to support their initiatives and raise awareness.
   - **Community Programs:** They engage in community outreach and educational programs to promote awareness of housing issues and involve local communities in their mission.

3. **Tone of Voice:**
   - The tone of Esperanza International's communications is **friendly**, **inspiring**, and **supportive**. The language is accessible and aims to evoke a sense of community and shared purpose. Phrases like "building hope" and "working alongside families" reflect a compassionate and collaborative approach.

4. **Emoji Usage:**
   - The website and email communications do not prominently feature emojis. The tone remains professional and heartfelt without the use of emojis, focusing on clear and impactful messaging.

5. **Key Facts:**
   - **Founding Information:** Specific founding details were not available on the website; further research may be needed to provide this information.
   - **Scale:** The organization has engaged in multiple fundraising campaigns and community projects, as indicated by the 12 forms and 17 email campaigns.
   - **Impact Metrics:** While specific metrics were not detailed, the emphasis on building homes and community engagement suggests a focus on measurable outcomes in housing stability and family empowerment.
   - **Volunteer Information:** The website may provide opportunities for volunteering, although specific details were not highlighted in the scraped content.

6. **Writing Guidelines:**
   - **Style:** Use a friendly and approachable tone that inspires action and conveys warmth. Avoid overly formal language; instead, focus on clarity and emotional connection.
   - **Personalization:** Incorporate personalized greetings in communications, as seen in the email campaigns (e.g., using the recipient's first name).
   - **Call to Action:** Clearly articulate how donations and support contribute to the mission, encouraging ongoing support and engagement.
   - **Content Structure:** Use clear headings and short paragraphs to enhance readability. Include impactful stories or testimonials when possible to illustrate the organization's impact.

This context profile serves as a foundational guide for generating personalized content for Esperanza International, ensuring alignment with their mission, tone, and community-focused approach.

Multicolor zippered coin purse handmade from recycled chip bags.

Coin Purse- Multicolor

Multicolored zippered clutch handmade from recycled chip bags

Clutch- Multicolored

Multicolored zippered purse with matching handle handmade from recycled chip bags

Purse with Handle- Multicolored

Small silver keychain handmade from recycled chip bags

Cube Keychain

Yellow and silver zippered coin purse handmade from recycled chip bags

Coin Purse- Yellow

Red and silver zippered clutch handmade from recycled chip bags

Clutch- Red

Green and silver zippered clutch handmade from recycled chip bags

Clutch- Green

Size- Adult Medium
Front side: small Esperanza logo on left chest area
Bakside (pictured): Tijuana highway sign in green font

Tijuana Baseball Tee in grey and blue- Adult Medium

Size- Adult Medium
Front side: small Esperanza logo on left chest area
Bakside (pictured): Tijuana highway sign in dark green font

Tijuana Baseball Tee in white and green- Adult Medium

Size- Adult Large
Front side: small Esperanza logo on left chest area
Bakside (pictured): Tijuana highway sign in dark green font

Tijuana Baseball Tee in white and green- Adult Large

Size- Adult XL
Front side: small Esperanza logo on left chest area
Bakside (pictured): Tijuana highway sign in dark green font

Tijuana Baseball Tee in white and green- Adult XL

PLEASE add 1 shipping to your purchase so we can ship your item(s) to you. This is a flat rate that covers the cost to ship your item(s) to you.

(We recognize this is not the best method and are working on alternative options for the future)

***Shipping and Handling***

Shipping and HandlingPlease add 1 "Shipping and Handling" to your purchase to cover the costs to ship your items to you.  Chip BagsGet your purses and other items made from recycled chip bags! These sturdy bags and keychains were handmade by our very own Las Chip Bag Ladies. They are a collective of four women who upcycle trash into trendy bags, and an example of how Esperanza’s impact extends beyond simply building homes. All proceeds of your purchase of a chip bag item will go towards the women who made these bags. Limited quantities- while supplies last<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1697752126/jjmmypgd3bha6gowirbb.jpg" style="width:306px;display:block;vertical-align:top;margin:5px auto 5px 0px;text-align:left;position:relative;max-width:100%;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit" /> Tijuana T-ShirtsDiscounted remaining inventory of our last t-shirt order. Proceeds of these t-shirts will go towards Fundacion Esperanza de Mexico and supporting our work in Tijuana. Very limited quantities and sizes- while supplies last<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1697752068/q1gj4qb7uilziiqkyfam.jpg" style="width:337px;display:block;vertical-align:top;margin:5px auto 5px 0px;text-align:left;position:relative;max-width:100%;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit" /> All sales are final.  Thank you so much for your support of Esperanza and our programs!

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name, Thank you for supporting Esperanza and our programs! Muchas gracias from team Esperanza! Esperanza International, Inc550 West B St, FL 4 PMB 1167San Diego CA 92101programs@esperanzaint.orgPhone: 619-885-8255<a>www.EsperanzaINT.org</a><img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1697752849/s2apvd9mfwuuwskfbtnq.jpg" style="width:100px;display:block;vertical-align:top;margin:5px auto 5px 0px;text-align:left;position:relative;max-width:100%;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit" />

Shipping and HandlingPlease add 1 "Shipping and Handling" to your purchase to cover the costs to ship your items to you.  Chip BagsGet your purses and other items made from recycled chip bags! These sturdy bags and keychains were handmade by our very own Las Chip Bag Ladies. They are a collective of four women who upcycle trash into trendy bags, and an example of how Esperanza’s impact extends beyond simply building homes. All proceeds of your purchase of a chip bag item will go towards the women who made these bags. Limited quantities- while supplies last<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1697752126/jjmmypgd3bha6gowirbb.jpg" style="width:306px;display:block;vertical-align:top;margin:5px auto 5px 0px;text-align:left;position:relative;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit;max-width:100%" /> Tijuana T-ShirtsDiscounted remaining inventory of our last t-shirt order. Proceeds of these t-shirts will go towards Fundacion Esperanza de Mexico and supporting our work in Tijuana. Very limited quantities and sizes- while supplies last<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1697752068/q1gj4qb7uilziiqkyfam.jpg" style="width:337px;display:block;vertical-align:top;margin:5px auto 5px 0px;text-align:left;position:relative;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit;max-width:100%" /> All sales are final.  Thank you so much for your support of Esperanza and our programs!