Yes, And...eXercise!

### Context Profile for Yes, And...eXercise!

1. **Organization Mission & Cause**:
   - **Mission**: Yes, And...eXercise! is dedicated to improving the quality of life for individuals affected by Parkinson's disease (PD) through innovative psychosocial interventions that leverage improvisation and storytelling. Their goal is to raise awareness, foster community, and ultimately find a cure for PD.
   - **Cause**: The organization focuses on empowering the PD community by encouraging storytelling and sharing personal experiences to highlight the challenges and triumphs faced by those living with the disease. They aim to change the narrative around PD, emphasizing that individuals deserve a fulfilling life beyond just hope for a cure.

2. **Type of Activities**:
   - **Events**: The organization hosts various events, including film screenings from their documentary series about living with PD, interactive presentations, and fundraising showcases.
   - **Fundraising Campaigns**: Recent campaigns include the "Boys of Summer: Third Base," which is part of a documentary series that chronicles the founder's family journey with PD.
   - **Community Programs**: They offer workshops and programs that utilize improvisation techniques to enhance confidence, creativity, and communication skills among participants.

3. **Tone of Voice**:
   - The tone is **inspiring**, **friendly**, and **conversational**. The language used is accessible and warm, aiming to connect emotionally with the audience. Phrases like "let's change the PD story" and "celebration and a call to adventure" reflect a hopeful and motivating tone.

4. **Emoji Usage**:
   - The website and communications do not prominently feature emojis. The tone remains professional and heartfelt without relying on emojis to convey emotion.

5. **Key Facts**:
   - **Founding Info**: The organization was founded as a response to the founder's father's diagnosis with PD in 2001, aiming to create a supportive community and raise awareness through storytelling.
   - **Scale**: The organization has conducted 53 total forms and sent out 16 email campaigns, indicating active engagement with their audience.
   - **Impact Metrics**: The documentary series has reached audiences at film festivals, with the first film playing to over 500 attendees at the Phoenix Film Festival.
   - **Volunteer Info**: Specific volunteer information is not detailed on the website, but the community aspect suggests opportunities for involvement.

6. **Writing Guidelines**:
   - **Style**: Use a conversational and approachable style. Aim for clarity and emotional resonance in the language. 
   - **Structure**: Keep sentences concise and engaging. Use personal anecdotes and stories to illustrate points, as this aligns with their mission of storytelling.
   - **Call to Action**: Encourage readers to share their stories and participate in events, emphasizing community and connection.
   - **Emotional Appeal**: Highlight the human experience of living with PD, focusing on both struggles and triumphs to inspire hope and action.

This context profile serves as a guide for generating personalized content that aligns with the mission and values of Yes, And...eXercise!, ensuring that communications resonate with their audience and effectively promote their cause.

100 percent of ticket sales will be donated to the Young Onset Parkinson's Network, a 501(c)3 nonprofit organization.

General admission

<span style="font-size:12pt;font-family:Helvetica, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-position:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Tightrope Theatre and Yes, And..eXercise! will come together to present an exciting night of laughter and improvisation via Zoom. We will feature people with PD that made history by performing in Barcelona during the World Parkinson’s Congress in July 2023.  <span style="font-size:12pt;font-family:Helvetica, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-position:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit"><span style="font-size:12pt;font-family:Helvetica, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-position:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">You can read more about these hilarious and brave performers here: <a href="https://tightropetheatre.com/parkinsons-improv-troupe"><span style="font-size:12pt;font-family:Helvetica, sans-serif;color:rgb(17, 85, 204);background-color:transparent;font-weight:400;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-position:normal;text-decoration:underline;text-decoration-skip-ink:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">https://tightropetheatre.com/parkinsons-improv-troupe</a><span style="font-size:12pt;font-family:Helvetica, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-position:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">. <span style="font-size:12pt;font-family:Helvetica, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-position:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Did you know that improvisation has been shown to improve communication, creativity and confidence in people with Parkinson’s disease? Young Onset Parkinson's Network (YOPN) board member and <a href="https://www.yesandexercise.org" target="_blank">Yes, And eXercise! </a><span style="font-size:12pt;font-family:Helvetica, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-position:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">(YAX) Founder, Robert Cochrane, PhD, researched the effects and ran a clinical trial as part of his dissertation. He also hosts a<span style="font-size:12pt;font-family:Helvetica, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-position:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit"><a href="https://www.yesandexercise.org/book-online" target="_blank"> </a><span style="font-size:12pt;font-family:Helvetica, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-position:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit"><a href="https://www.yesandexercise.org/book-online" target="_blank">weekly online class through YOPN</a><a href="https://www.yesandexercise.org/book-online"><span style="font-size:12pt;font-family:Helvetica, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-position:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit"> </a><span style="font-size:12pt;font-family:Helvetica, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-position:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">that you can participate in - no experience required! <span style="font-size:12pt;font-family:Helvetica, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-position:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">"I've had the pleasure of joining Robert and the YOPN community. I am new to this organization and feel blessed to have found this inspiring group of friends. The enthusiasm is contagious and the laughter is infectious. It has brought Joy to my day in many ways. The creativity and compassion that Robert demonstrates challenges me to think about how I can share with others and pay it forward. I am hopeful that these sessions will continue so that more people will have an opportunity to connect and feel the positive benefits that fill the heart. I'm already looking forward to next week's session!" <span style="font-size:12pt;font-family:Helvetica, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-position:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Mahalo,<span style="font-size:12pt;font-family:Helvetica, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-position:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Natasha Heath (YOPN member)

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;-webkit-user-select:none;box-sizing:inherit">First name <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;-webkit-user-select:none;box-sizing:inherit">Last name, Thank you from the bottom of our hearts for donating to the Young Onset Parkinson's Network as we fight stigma, depression and isolation with laughter, improvisation and community support.  Our best to you, Anna GrillYoung Onset Parkinson's Network - A 501(c)3 nonprofit organizationCEO and Founder Robert Cochrane, PhDYes, And...eXercise! - A 501(c)3 nonprofit organizationCEO and Founder Dan DumshaTightrope TheatreDirector of Improv For Work & Wellness

Tightrope Theatre and Yes, And..eXercise! will come together to present an exciting night of laughter and improvisation via Zoom. We will feature people with PD that made history by performing in Barcelona during the World Parkinson’s Congress in July 2023.  You can read more about these hilarious and brave performers here: <a href="https://tightropetheatre.com/parkinsons-improv-troupe">https://tightropetheatre.com/parkinsons-improv-troupe</a>. Did you know that improvisation has been shown to improve communication, creativity and confidence in people with Parkinson’s disease? Young Onset Parkinson's Network (YOPN) board member and <a href="https://www.yesandexercise.org" target="_blank">Yes, And eXercise! </a>(YAX) Founder, Robert Cochrane, PhD, researched the effects and ran a clinical trial as part of his dissertation. He also hosts a<a href="https://www.yesandexercise.org/book-online" target="_blank"> </a><a href="https://www.yesandexercise.org/book-online" target="_blank">weekly online class through YOPN</a><a href="https://www.yesandexercise.org/book-online"> </a>that you can participate in - no experience required! "I've had the pleasure of joining Robert and the YOPN community. I am new to this organization and feel blessed to have found this inspiring group of friends. The enthusiasm is contagious and the laughter is infectious. It has brought Joy to my day in many ways. The creativity and compassion that Robert demonstrates challenges me to think about how I can share with others and pay it forward. I am hopeful that these sessions will continue so that more people will have an opportunity to connect and feel the positive benefits that fill the heart. I'm already looking forward to next week's session!" Mahalo,Natasha Heath (YOPN member)

Yes, And...eXercise!

Improvisation for Parkinson’s - A Joint FUNdraiser for YOPN and YAX

General admission

$20

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