Mystic River Rugby Club

### Context Profile for Mystic River Rugby Club

#### 1. Organization Mission & Cause
**Mission:** Mystic River Rugby Club is dedicated to promoting the sport of rugby and fostering a strong community among players, families, and supporters. Their mission emphasizes inclusivity, teamwork, and personal development through the sport of rugby. They aim to provide opportunities for athletes of all ages and skill levels to participate in rugby, develop their skills, and compete at various levels.

**Cause:** The organization focuses on youth and adult rugby programs, emphasizing the values of sportsmanship, discipline, and community engagement. They strive to build a supportive environment where players can grow both on and off the field.

#### 2. Type of Activities
- **Rugby Programs:** They offer various rugby programs for different age groups, including youth and adult leagues.
- **Events:** The club organizes tournaments, training camps, and social events to engage the community and promote rugby.
- **Fundraising Campaigns:** Recent campaigns include efforts to fund travel for teams to national competitions, such as the "Send Mystic River 7's to Nationals" campaign.
- **Community Engagement:** The club actively participates in community outreach and events to promote rugby and engage with local communities.

#### 3. Tone of Voice
The tone of voice used by Mystic River Rugby Club is **friendly, encouraging, and community-oriented**. Their communications are often informal and conversational, aiming to foster a sense of belonging and camaraderie among members and supporters. They use exclamation points and direct appeals to engage readers, creating an inspiring and motivating atmosphere.

#### 4. Emoji Usage
The organization does incorporate emojis in their communications, particularly in campaign titles and social media posts. Examples include:
- 🏉 (rugby ball)
- 🏆 (trophy)
- They use emojis sparingly but effectively to add enthusiasm and visual interest to their messages.

#### 5. Key Facts
- **Founding Info:** The specific founding date is not provided on the website, but the club has a history of involvement in the rugby community.
- **Scale:** The club has a total of 12 forms and has conducted 16 email campaigns, indicating active engagement with their community.
- **Impact Metrics:** While specific metrics are not detailed, the club highlights achievements such as tournament placements and community participation.
- **Volunteer Info:** The club encourages volunteer participation, especially for events and fundraising efforts, though specific volunteer metrics are not mentioned.

#### 6. Writing Guidelines
- **Style:** Maintain a friendly and conversational tone. Use direct appeals to the reader to foster engagement.
- **Structure:** Use short paragraphs and bullet points where appropriate to enhance readability.
- **Call to Action:** Include clear calls to action in fundraising and event communications, encouraging immediate support or participation.
- **Personalization:** Use personalized greetings in emails (e.g., addressing recipients by name) to create a more intimate connection.

This context profile serves as a foundational guide for creating content that aligns with Mystic River Rugby Club's mission, values, and communication style, ensuring that all messaging resonates with their audience effectively.

For players, supporters, friends and family. The price goes up to $70 on February 11th.

Early Bird General Admission

For players, supporters, friends and family.

Last Minute General Admission

Player Ticket

<span fr-original-style="color: rgb(16, 27, 33); font-family: Roboto; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: pre-line; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;" style="color:rgb(16, 27, 33);font-family:Roboto;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:pre-line;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline !important;box-sizing:inherit">Please join us for our annual winter party and awards night as we celebrate the 2023 season and look forward to 2024. Tickets are $55 if you pay by February 10th or $75 starting February 11th. <span fr-original-style="color: rgb(16, 27, 33); font-family: Roboto; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: pre-line; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;" style="color:rgb(16, 27, 33);font-family:Roboto;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:pre-line;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline !important;box-sizing:inherit">Win some prizes at the raffle and silent auction and enjoy an open bar and food from our sponsor, La Cascia's.We will also be hosting a drive to benefit The Bread of Life Foundation. There will be a donation bin at the door, please bring items to support this great cause. They need perishable and non-perishable food, clothing, toiletries, and supermarket gift cards. A complete list can be found here; <a href="https://www.breadoflifemalden.org/donate" target="_blank">BoL Donation List</a>. Every donation item will get you one free raffle ticket! <span fr-original-style="color: rgb(16, 27, 33); font-family: Roboto; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: pre-line; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;" style="color:rgb(16, 27, 33);font-family:Roboto;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:pre-line;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline !important;box-sizing:inherit">Bring your family and friends, dress up, and have a great night celebrating Mystic River!

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Last name, Thank you for reserving your ticket(s) to the Mystic River Rugby Winter Party and Awards Night. It will be a fun night celebrating the club and players for the 2023 season while looking ahead to our 50th season in 2024. Players and supporters will be celebrated for their hard work through out the year and this will be a great opportunity to get together and have some fun with the Mystic community.  There will be an open bar and food will be catered by our sponsor La Cascia's. Night Shift will also have a public food truck available to purchase from. During the event there will be a silent auction and a raffle. If you have any items you would like to donate please email me at <a href="mailto:jon.fonvielle@gmail.com" style="text-decoration-color:currentcolor;user-select:auto;box-sizing:inherit">jon.fonvielle@gmail.com</a> There will be a donation bin at the door supporting Bread of Life Malden, please bring items to help this great cause. They need perishable and non-perishable food, clothing, toiletries, and supermarket gift cards. A complete list can be found here; <a href="https://www.breadoflifemalden.org/donate" style="text-decoration-color:currentcolor;user-select:auto;box-sizing:inherit" target="_blank">BoL Donation List</a>. Every donation item will get you one free raffle ticket! Event Details: Saturday, February 177-10 PMNight Shift Brewing87 Santilli Highway Everett, MA Mark your calendar for September 19-22, 2024 as we celebrate the club's 50th Anniversary with a weekend of fun events and rugby. We would love to see Mystic's from all generations and their families here that weekend. More details will be coming out soon. Go Blue, Jon FonviellePresidentMystic River Rugby Club

Please join us for our annual winter party and awards night as we celebrate the 2023 season and look forward to 2024. Tickets are $55 if you pay by February 10th or $75 starting February 11th. Win some prizes at the raffle and silent auction and enjoy an open bar and food from our sponsor, La Cascia's.We will also be hosting a drive to benefit The Bread of Life Foundation. There will be a donation bin at the door, please bring items to support this great cause. They need perishable and non-perishable food, clothing, toiletries, and supermarket gift cards. A complete list can be found here; <a href="https://www.breadoflifemalden.org/donate" target="_blank">BoL Donation List</a>. Every donation item will get you one free raffle ticket! Bring your family and friends, dress up, and have a great night celebrating Mystic River!

Mystic River Rugby Club

Mystic River Rugby Club Winter Party

Night Shift Brewing 87 Santilli Highway Everett

Last Minute General Admission

$75

Player Ticket

$55

Add a donation for Mystic River Rugby Club