Greater New Orleans Therapeutic Riding Center

### Context Profile for Greater New Orleans Therapeutic Riding Center (GNOTRC)

1. **Organization Mission & Cause:**
   - **Mission:** The Greater New Orleans Therapeutic Riding Center is dedicated to providing horse-assisted activities and therapeutic riding services for children and adults with disabilities. Their aim is to enhance the physical, emotional, and social well-being of individuals through equine therapy.
   - **Cause:** GNOTRC focuses on improving the quality of life for individuals with disabilities by utilizing the therapeutic benefits of horseback riding and interaction with horses.

2. **Type of Activities:**
   - **Therapeutic Riding Programs:** Offering riding sessions tailored to the needs of individuals with disabilities.
   - **Community Events:** Organizing events like the "Spirit of Christmas," which features holiday-themed activities, pony rides, and fundraising opportunities.
   - **Fundraising Campaigns:** Engaging the community through ticket sales and sponsorships for events to support their programs.
   - **Volunteer Opportunities:** Encouraging community involvement through volunteer work in various capacities, including assisting with riding sessions and event organization.

3. **Tone of Voice:**
   - The tone of the website and communications is **friendly, welcoming, and community-oriented**. It conveys a sense of warmth and inclusivity, aiming to inspire and engage potential participants, volunteers, and donors.
   - The language is accessible and straightforward, making it easy for a broad audience to understand their mission and activities.

4. **Emoji Usage:**
   - The organization does not prominently use emojis in their website content or email communications. Their style remains professional and straightforward, focusing on clear messaging rather than informal elements like emojis.

5. **Key Facts:**
   - **Founding Info:** Specific founding details are not provided on the website, but GNOTRC is established as a nonprofit organization.
   - **Scale:** The organization has conducted 48 email campaigns and has a total of 20 forms for various activities and fundraising efforts.
   - **Impact Metrics:** While specific metrics are not detailed, the organization emphasizes the positive impact of their therapeutic riding programs on participants' lives.
   - **Volunteer Info:** GNOTRC actively encourages volunteers to participate in their programs and events, fostering community involvement.

6. **Writing Guidelines:**
   - **Style:** Use a friendly and inviting tone that reflects the organization's mission to support individuals with disabilities.
   - **Clarity:** Ensure that all communications are clear and accessible, avoiding jargon to reach a wider audience.
   - **Engagement:** Encourage community involvement and support through calls to action, emphasizing the positive impact of contributions.
   - **Consistency:** Maintain a consistent voice across all platforms, aligning with the organization's values of inclusivity and support.

This context profile serves as a foundational guide for creating personalized and effective content for the Greater New Orleans Therapeutic Riding Center, ensuring alignment with their mission and audience engagement strategies.

Admission for one adult. Tickets are non-refundable and non-transferrable.

*We require a minimum enrollment in order to run the session. If overall enrollment does not meet minimum requirements, we will contact you to either transfer your registration to another date, or refund you.

Adult Goat Yoga Registration

Admission for one child ages 10 and under. Tickets are non-refundable and non-transferrable.

*We require a minimum enrollment in order to run the session. If overall enrollment does not meet minimum requirements, we will contact you to either transfer your registration to another date, or refund you.

Children 10 and under

Enjoy an amazing human-animal ritual by bottle feeding a baby goat after practice!

Bottle Feeding Add-On

<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1682476165/yckbcmtokp9lxbwv5sxp.png" style="width:774px;display:block;vertical-align:top;margin:5px auto;text-align:center;position:relative;max-width:100%;cursor:pointer;padding:0px 1px;box-sizing:inherit;user-select:none" /><span fr-original-style="font-size:11pt;font-family:Arial;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit;" style="font-size:11pt;font-family:Arial;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Goat yoga is one of yoga’s newest and greatest trends! No prior yoga experience is recommended or required, and experienced yogis will find themselves re-discovering their practice, and laughing in sheer delight with total strangers. This is not only a human-to-animal bonding experience, it’s a human-to-human bonding experience. Goats provide happy distractions by challenging our expectations, providing their own kind of assists, and helping us break linear patterns of movement. Get ready for these adorable animals to jump on your back, hips, belly and shoulders in a wide variety of poses. You may even find yourself working together to maintain connection as you move from squatting to standing with a goat on your back. As animals that want to get to the highest point, they are completely here for the challenge! Practicing yoga with goats is a humbling experience in embracing change, releasing control and surrendering to a wholly unique and joyful experience. <span fr-original-style="font-size:11pt;font-family:Arial;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit;" style="font-size:11pt;font-family:Arial;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">*minimum enrollment required*

Our Kids Can't Wait to Meet You!<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1684527376/k8u9yletwduwioue7rnf.png" style="width:439px;display:block;vertical-align:top;margin:5px auto;text-align:center;position:relative;max-width:100%;cursor:pointer;padding:0px 1px;box-sizing:inherit;-webkit-user-select:none" /> Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;box-sizing:inherit;-webkit-touch-callout:none;-webkit-user-select:none">First name <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;box-sizing:inherit;-webkit-touch-callout:none;-webkit-user-select:none">Last name, Thank you so much for registering for Goat Yoga! We are so excited to see that you will be joining us on the farm! This email confirms your Goat Yoga Registration: ⌚   On <span contenteditable="false" data-custom-variable="{{date-variable-f942799a-42d8-4270-96b0-b1cc5b629da6}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;box-sizing:inherit;-webkit-touch-callout:none;-webkit-user-select:none">Date📭   at The Greater New Orleans Therapeutic Riding Center: <a href="https://goo.gl/maps/73fdr2U7ZcM1ZrVp9?coh=178572&entry=tt">152 Shadowbrook Ln, Laplace, LA 70068</a> All participants must complete and submit a <a href="https://na4.documents.adobe.com/public/esignWidget?wid=CBFCIBAA3AAABLblqZhCRL-KVyvcXtwsNfvampJSSpiKndmNd5RMMQ2ft73ISejwElVVLnAmiTi3UjM5tvPQ*">LIABILITY WAIVER & POTO RELEASE</a> prior to the date of practice! Goats like to nibble on EVERYTHING! Please do not wear earrings or necklaces or any other accessories that might present a choking hazard. We recommend wearing sunscreen, bug spray in the evening, securing your hair, and wearing a t-shirt or tank top that fully covers the width and length of your back. Please do not hesitate to reach out ahead of time with any questions. Please bring your own mat and any other yoga props you wish to use. We do have a limited amount to borrow as well. See you soon!  Heidi Malnarscreamingkidsgoatyoga@gmail.com With Gratitude Screaming Kids Goat YogaHeidi Malnar & Anita Hefler ***We require a minimum enrollment in order to run the session. If overall enrollment does not meet minimum requirements, we will contact you to either transfer your registration to another date, or refund you.

<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1682476165/yckbcmtokp9lxbwv5sxp.png" style="width:774px;display:block;vertical-align:top;margin:5px auto;text-align:center;position:relative;cursor:pointer;padding:0px 1px;box-sizing:inherit;user-select:none;max-width:100%" />Goat yoga is one of yoga’s newest and greatest trends! No prior yoga experience is recommended or required, and experienced yogis will find themselves re-discovering their practice, and laughing in sheer delight with total strangers. This is not only a human-to-animal bonding experience, it’s a human-to-human bonding experience. Goats provide happy distractions by challenging our expectations, providing their own kind of assists, and helping us break linear patterns of movement. Get ready for these adorable animals to jump on your back, hips, belly and shoulders in a wide variety of poses. You may even find yourself working together to maintain connection as you move from squatting to standing with a goat on your back. As animals that want to get to the highest point, they are completely here for the challenge! Practicing yoga with goats is a humbling experience in embracing change, releasing control and surrendering to a wholly unique and joyful experience. *minimum enrollment required*

Greater New Orleans Therapeutic Riding Center

Goat Yoga Registration

152 Shadowbrook Ln

Adult Goat Yoga Registration

$30

Children 10 and under

$20

Bottle Feeding Add-On

$10

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