African American Business Association - AABA

### Context Profile for African American Business Association (AABA)

#### 1. Organization Mission & Cause
The African American Business Association (AABA) is dedicated to promoting the growth and development of African American businesses and entrepreneurs. Their mission focuses on creating opportunities for economic empowerment, fostering community engagement, and advocating for policies that support minority-owned businesses. The AABA aims to provide resources, networking opportunities, and educational programs that help members thrive in their respective industries.

#### 2. Type of Activities
AABA engages in a variety of activities, including:
- **Networking Events**: Regular events like "Marching Into Mondays" that focus on specific themes such as entrepreneurship and clean energy.
- **Workshops and Seminars**: Educational sessions aimed at providing actionable strategies for business growth and sustainability.
- **Community Programs**: Initiatives that connect local businesses with resources and support services.
- **Fundraising Campaigns**: Efforts to raise funds for operational support and community projects.

#### 3. Tone of Voice
The tone of voice used by AABA is:
- **Friendly and Inviting**: The language is approachable, encouraging participation and engagement.
- **Inspirational**: Content often highlights success stories and motivates members to pursue their business goals.
- **Professional**: While maintaining a friendly tone, the communication is also polished and respectful, reflecting the organization's commitment to professionalism.

#### 4. Emoji Usage
AABA utilizes emojis sparingly but effectively in their communications. For example, they use emojis like 🌟 to add a touch of enthusiasm and warmth to event announcements. The frequency of emoji usage is moderate, primarily appearing in event promotions and social media posts to enhance engagement without overwhelming the message.

#### 5. Key Facts
- **Founding Information**: Specific founding details were not available on the website; further research may be needed.
- **Scale**: AABA has a total of 31 forms and has conducted 40 email campaigns, indicating an active engagement with their community.
- **Impact Metrics**: While specific metrics were not detailed on the website, the organization emphasizes its role in supporting local businesses and fostering economic growth.
- **Volunteer Information**: Information on volunteer opportunities was not explicitly mentioned; however, community involvement is a key aspect of their activities.

#### 6. Writing Guidelines
Based on the existing content patterns observed on the AABA website and communications:
- **Use a Friendly and Inviting Tone**: Write in a manner that is approachable and encourages participation.
- **Incorporate Inspirational Language**: Highlight success stories and motivational messages to engage the audience.
- **Keep it Professional**: Ensure that the content maintains a level of professionalism appropriate for business communications.
- **Use Emojis Sparingly**: Include relevant emojis to enhance engagement but avoid overuse to maintain clarity.
- **Be Clear and Action-Oriented**: Provide clear calls to action, especially in event promotions and fundraising campaigns.

This context profile serves as a comprehensive guide for crafting personalized and effective content for the African American Business Association, ensuring alignment with their mission, tone, and activities.

Let us know you're coming! Bring your own cash to support local! 

General Admissions

Special Note: Unisex Soft cotton t-shirt runs 1 size bigger than usual for women. 

AABA Invaders T-Shirt

<div fr-original-style="box-sizing: inherit; color: rgb(93, 14, 22); font-family: Roboto, Helvetica, Arial, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;" id="isPasted" style="box-sizing: inherit; color: rgb(93, 14, 22); font-family: Roboto, Helvetica, Arial, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; line-height: 1.5;"><div fr-original-style="box-sizing: inherit;" style="box-sizing: inherit; line-height: 1.5;"><p fr-original-style="box-sizing: inherit; color: inherit !important; width: auto !important; font-weight: bold;" style="box-sizing: inherit; font-weight: bold; color: inherit !important; width: auto !important; margin: 0px; line-height: 1.5;"><strong fr-original-style="box-sizing: inherit; font-weight: 700;" style="box-sizing: inherit; font-weight: 700;">&quot;AABA INVADERS&quot;</strong><br fr-original-style="" style="box-sizing: inherit;"><br fr-original-style="" style="box-sizing: inherit;"></p></div></div><div fr-original-style="box-sizing: inherit; color: rgb(93, 14, 22); font-family: Roboto, Helvetica, Arial, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;" style="box-sizing: inherit; color: rgb(93, 14, 22); font-family: Roboto, Helvetica, Arial, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; line-height: 1.5;"><div fr-original-style="box-sizing: inherit;" style="box-sizing: inherit; line-height: 1.5;"><p fr-original-style="box-sizing: border-box; color: inherit !important; width: auto !important; margin: 0px; padding: 0px; line-height: 1.5;" style="box-sizing: border-box; color: inherit !important; width: auto !important; margin: 0px; padding: 0px; line-height: 1.5;"><span fr-original-style="box-sizing: inherit;" style="box-sizing: inherit;">AABA Invaders is a new and unique opportunity where we&rsquo;ve turned the phrase &ldquo;Pop up&rdquo; into a brand new experience! INVADERS is designed to support Black-owned Businesses! AABA members &ldquo;pop up&rdquo; and show support for one of the local businesses through various different multi-channels. This could be, but not limited to purchasing of goods, services and even bringing the media with us to promote the business or advocating for policies that impact the businesses within our membership. We will show up in all types of ways for our businesses! &nbsp;</span></p><p fr-original-style="box-sizing: border-box; color: inherit !important; width: auto !important; margin: 0px; padding: 0px; line-height: 1.5;" style="box-sizing: border-box; color: inherit !important; width: auto !important; margin: 0px; padding: 0px; line-height: 1.5;"><br style="box-sizing: inherit;" fr-original-style="box-sizing: inherit;"></p><p fr-original-style="box-sizing: border-box; color: inherit !important; width: auto !important; margin: 0px; padding: 0px; line-height: 1.5;" style="box-sizing: border-box; color: inherit !important; width: auto !important; margin: 0px; padding: 0px; line-height: 1.5;"><span fr-original-style="box-sizing: inherit;" style="box-sizing: inherit;">Goal is to have everyone attending to invade will have an AABA Invaders T-shirt on to show unity!</span></p></div></div>

<p fr-original-style="" style="margin: 0px; width: 100%; line-height: 1.5; box-sizing: inherit; color: rgb(0, 0, 0);">Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name</span>,</p><p fr-original-style="" id="isPasted" style="margin: 0px; width: 100%; line-height: 1.5; box-sizing: inherit; color: rgb(0, 0, 0);"><br fr-original-style="" style="box-sizing: inherit;"></p><p fr-original-style="" style="margin: 0px; width: 100%; line-height: 1.5; box-sizing: inherit; color: rgb(0, 0, 0);">Thank you for registering for our event and supporting our cause. Your registration greatly helps our mission. 🚀<br fr-original-style="" style="box-sizing: inherit;"><br fr-original-style="" style="box-sizing: inherit;"></p><p fr-original-style="" style="margin: 0px; width: 100%; line-height: 1.5; box-sizing: inherit; color: rgb(0, 0, 0);">Want to stay in the loop?📲 Text &ldquo;<strong fr-original-style="" style="font-weight: 700; box-sizing: inherit;">JOINAABA</strong>&rdquo; to (844) 772-7380 to receive AABA event updates, business highlights, and more directly to your phone!<br fr-original-style="" style="box-sizing: inherit;"><br fr-original-style="" style="box-sizing: inherit;"></p><p fr-original-style="" style="margin: 0px; width: 100%; line-height: 1.5; box-sizing: inherit; color: rgb(0, 0, 0);">If you&rsquo;d like to contribute further, contact us to become a volunteer, or spread the word by telling your friends about our cause!<br fr-original-style="" style="box-sizing: inherit;"><br fr-original-style="" style="box-sizing: inherit;"></p><p fr-original-style="" style="margin: 0px; width: 100%; line-height: 1.5; box-sizing: inherit; color: rgb(0, 0, 0);">With appreciation,<br fr-original-style="" style="box-sizing: inherit;">Christopher Parker<br fr-original-style="" style="box-sizing: inherit;">📧 info@aabaconnect.org</p><p fr-original-style="" style="margin: 0px; width: 100%; line-height: 1.5; box-sizing: inherit; color: rgb(0, 0, 0);"><br fr-original-style="" style="box-sizing: inherit;"></p>

<div><div><p style="box-sizing:inherit;font-weight:bold;width:auto !important;margin:0px;line-height:1.5;max-width:100%"><strong>"AABA INVADERS"</strong><br /><br /></p></div></div><div><div><p style="box-sizing:border-box;width:auto !important;margin:0px;padding:0px;line-height:1.5;max-width:100%"><span>AABA Invaders is a new and unique opportunity where we’ve turned the phrase “Pop up” into a brand new experience! INVADERS is designed to support Black-owned Businesses! AABA members “pop up” and show support for one of the local businesses through various different multi-channels. This could be, but not limited to purchasing of goods, services and even bringing the media with us to promote the business or advocating for policies that impact the businesses within our membership. We will show up in all types of ways for our businesses!  </span></p><p style="box-sizing:border-box;width:auto !important;margin:0px;padding:0px;line-height:1.5;max-width:100%"><br /></p><p style="box-sizing:border-box;width:auto !important;margin:0px;padding:0px;line-height:1.5;max-width:100%"><span>Goal is to have everyone attending to invade will have an AABA Invaders T-shirt on to show unity!</span></p></div></div>

African American Business Association - AABA

AABA Invades the Legacy Center - May 29

101 N Reed St

General Admissions

Free

AABA Invaders T-Shirt

$20