African American Business Association - AABA

### Context Profile for African American Business Association (AABA)

#### 1. Organization Mission & Cause
The African American Business Association (AABA) is dedicated to promoting the growth and development of African American businesses and entrepreneurs. Their mission focuses on creating opportunities for economic empowerment, fostering community engagement, and advocating for policies that support minority-owned businesses. The AABA aims to provide resources, networking opportunities, and educational programs that help members thrive in their respective industries.

#### 2. Type of Activities
AABA engages in a variety of activities, including:
- **Networking Events**: Regular events like "Marching Into Mondays" that focus on specific themes such as entrepreneurship and clean energy.
- **Workshops and Seminars**: Educational sessions aimed at providing actionable strategies for business growth and sustainability.
- **Community Programs**: Initiatives that connect local businesses with resources and support services.
- **Fundraising Campaigns**: Efforts to raise funds for operational support and community projects.

#### 3. Tone of Voice
The tone of voice used by AABA is:
- **Friendly and Inviting**: The language is approachable, encouraging participation and engagement.
- **Inspirational**: Content often highlights success stories and motivates members to pursue their business goals.
- **Professional**: While maintaining a friendly tone, the communication is also polished and respectful, reflecting the organization's commitment to professionalism.

#### 4. Emoji Usage
AABA utilizes emojis sparingly but effectively in their communications. For example, they use emojis like 🌟 to add a touch of enthusiasm and warmth to event announcements. The frequency of emoji usage is moderate, primarily appearing in event promotions and social media posts to enhance engagement without overwhelming the message.

#### 5. Key Facts
- **Founding Information**: Specific founding details were not available on the website; further research may be needed.
- **Scale**: AABA has a total of 31 forms and has conducted 40 email campaigns, indicating an active engagement with their community.
- **Impact Metrics**: While specific metrics were not detailed on the website, the organization emphasizes its role in supporting local businesses and fostering economic growth.
- **Volunteer Information**: Information on volunteer opportunities was not explicitly mentioned; however, community involvement is a key aspect of their activities.

#### 6. Writing Guidelines
Based on the existing content patterns observed on the AABA website and communications:
- **Use a Friendly and Inviting Tone**: Write in a manner that is approachable and encourages participation.
- **Incorporate Inspirational Language**: Highlight success stories and motivational messages to engage the audience.
- **Keep it Professional**: Ensure that the content maintains a level of professionalism appropriate for business communications.
- **Use Emojis Sparingly**: Include relevant emojis to enhance engagement but avoid overuse to maintain clarity.
- **Be Clear and Action-Oriented**: Provide clear calls to action, especially in event promotions and fundraising campaigns.

This context profile serves as a comprehensive guide for crafting personalized and effective content for the African American Business Association, ensuring alignment with their mission, tone, and activities.

General admission

Join AABA’s Young, Black and Professional group meetup as we create a safe space for young professionals to network and build each other up while having fun over food and drinks! This month we will be at the Joliet Area Historical Museum for our first ever scavenger hunt in Downtown Joliet!

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;-webkit-touch-callout:none;-webkit-user-select:none;box-sizing:inherit">First name , Thank you for registering for our event and supporting our cause. Your registration greatly helps our mission. 🚀 If you would like to contribute further, contact us to become a member, volunteer, or talk to your friends about our cause! Christopher Parkerinfo@aabaconnect.org

Join AABA’s Young, Black and Professional group meetup as we create a safe space for young professionals to network and build each other up while having fun over food and drinks! This month we will be at the Joliet Area Historical Museum for our first ever scavenger hunt in Downtown Joliet!

African American Business Association - AABA

AABA Young Professionals Scavenger Hunt (40 and Under)

204 N Ottawa St

General admission

Free