Kindness Adventures

### Context Profile for Kindness Adventures

#### 1. Organization Mission & Cause
**Mission:** Kindness Adventures is dedicated to fostering kindness and compassion through immersive travel experiences that connect participants with communities in need. Their mission emphasizes the importance of empathy and understanding across cultures, aiming to create lasting impacts both for the travelers and the communities they serve.

**Cause:** The organization focuses on social impact through travel, specifically targeting underserved communities. They partner with local projects, such as the Happy Feet Youth Project in South Africa, to provide support and resources while promoting cultural exchange and volunteerism.

#### 2. Type of Activities
- **Travel Programs:** Kindness Adventures organizes trips that combine travel with volunteer opportunities, allowing participants to engage directly with local communities.
- **Fundraising Campaigns:** They run fundraising initiatives to support their projects, such as the "South Africa 2025" campaign, which includes various payment options for participants.
- **Community Engagement:** The organization collaborates with local projects to address specific community needs, enhancing the impact of their travel experiences.

#### 3. Tone of Voice
The tone of voice used by Kindness Adventures is **friendly, inspiring, and informative**. The language is approachable, encouraging potential participants to engage with their mission. The content often conveys a sense of urgency and excitement about the opportunities for personal growth and community impact through travel.

#### 4. Emoji Usage
The website and communications do not prominently feature emojis. However, they may use them sparingly in social media or informal communications to convey warmth and friendliness. The absence of emojis in formal content suggests a preference for a more professional presentation.

#### 5. Key Facts
- **Founding Info:** Specific founding details are not provided on the website.
- **Scale:** The organization has conducted 18 total forms and 4 email campaigns, indicating a moderate level of engagement with their audience.
- **Impact Metrics:** While specific metrics are not detailed, the focus on community partnerships suggests a commitment to measurable social impact.
- **Volunteer Info:** Participants are encouraged to volunteer during their travel experiences, fostering a hands-on approach to community support.

#### 6. Writing Guidelines
- **Style:** Use a friendly and inspiring tone that encourages engagement and participation. Avoid overly formal language.
- **Clarity:** Ensure that information about programs, payment options, and policies is clear and straightforward.
- **Call to Action:** Include strong calls to action that motivate readers to participate in trips or support fundraising efforts.
- **Personalization:** Use personalized greetings in communications, as seen in the thank-you email template, to enhance connection with the audience.

### Summary
Kindness Adventures is a nonprofit focused on promoting kindness through travel and community engagement. Their activities center around immersive volunteer experiences, and they maintain a friendly and inspiring tone in their communications. The organization prioritizes clarity and personalization in its messaging, aiming to foster a strong connection with potential participants and supporters.

Benefits include recognition on event communications, website, t-shirt, and social media. Select your team animal and receive a “6-pack” coupon for six adventurers to join the Kindness Adventures’ Coast-to-Coast Journey. One for you and 5 of your friends!

Friends of the Herd

Receive all benefits of the Friends of the Herd PLUS $250 off on an upcoming Kindness Adventures Destination.

Guardian of the Pasture

Receive all the benefits of Guardian of the Pasture PLUS an additional $250 off on an upcoming Kindness Adventures Destination and a unique, handmade Kindness Adventures bowl or platter personally crafted by our Founder and President, Jacqueline Stanford.

Champion of Kindness

SPONSORSHIP OPPORTUNITIES & BENEFITS $500: Friends of the Herd — this option covers the cost of care for every animal at the sanctuary for approximately 1 day.* Benefits include recognition on event communications, website, t-shirt, and social media. Select your team animal and receive a “6-pack” coupon for six adventurers to join the Kindness Adventures’ Coast-to-Coast Journey. One for you and 5 of your friends! $1,000: Guardian of the Pasture — this option covers the cost of care for every animal at the sanctuary for a little over 2 days.* Receive all benefits of the Friends of the Herd PLUS $250 off on an upcoming <a href="https://www.kindnessadventures.org/destinations" rel="noopener noreferrer" style="color:green;text-decoration:inherit;box-sizing:inherit;-webkit-user-select:auto" target="_blank">Kindness Adventures Destination</a>. $2,500: Champion of Kindness — this option covers one month of hay delivery, including feed and bedding. Receive all the benefits of Guardian of the Pasture PLUS an additional $250 off on an upcoming <a href="http://s://www.kindnessadventures.org/destinations" rel="noopener noreferrer" style="color:green;text-decoration:inherit;box-sizing:inherit;-webkit-user-select:auto" target="_blank">Kindness Adventures Destination</a> and a unique, <a href="http://www.jacquelinestanford.com/" rel="noopener noreferrer" style="color:green;text-decoration:inherit;box-sizing:inherit;-webkit-user-select:auto" target="_blank">handmade Kindness Adventures bowl or platter personally</a> crafted by our Founder and President, Jacqueline Stanford. *At any given time there are 60+ animals living at the sanctuary.  An average of $7 per animal covers their food, bedding, vet care and overall care needs (which includes things like maintenance to keep the farm animals safe) — which is about $420/day. FEES: In the Order section, you’ll see a note that says “Support the 100% free platform we use! ❤” or “Add a contribution to keep the platform we use 100% free!” This is optional. If you don’t wish to pay the fees, click the dropdown, select Other, and enter 0. <a href="https://www.kindnessadventures.org/destinations/usa-fl-virtual" rel="noopener noreferrer" style="color:green;text-decoration:inherit;box-sizing:inherit;-webkit-user-select:auto" target="_blank">Visit our website</a> for more information about this event and <a href="https://drive.google.com/file/d/1kkmb6Klnf_pqCD0jtBJ00Kh3j891JMwU/view?landing_page_id=512695" rel="noopener noreferrer" style="color:green;text-decoration:inherit;box-sizing:inherit;-webkit-user-select:auto" target="_blank">share our flyer</a> with your friends and family!

Dear <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name, Thank you for your kindness in contributing to the Kindness Adventures Coast-to-Coast Journey: Supporting EPIC Outreach! Your contribution will help provide shelter, food, and medical care for animals in need as well as expansion and maintenance for <a href="https://epicoutreach.org/" rel="noopener noreferrer" style="color:green;text-decoration:inherit;user-select:auto;box-sizing:inherit" target="_blank">EPIC Outreach</a> farm sanctuary. I will call you this week to personally thank you and help you select your team animal. <ul><li style="box-sizing:inherit">A follow-up email will include your  “6-pack” coupon for six adventurers to join the Kindness Adventures’ Coast-to-Coast Journey!</li><li style="box-sizing:inherit">If your sponsorship includes credit for a Kindness Adventures Destination, details will be in a follow-up email.</li><li style="box-sizing:inherit">If your sponsorship includes a custom-created bowl or platter, we’ll discuss when we chat!</li></ul>Sponsorship Listing in Marketing Materials How would you like to be listed in our marketing materials? Based on your preference, send one of the following to <a href="mailto:info@kindnessadventures.org" style="color:green;text-decoration:inherit;user-select:auto;box-sizing:inherit">info@kindnessadventures.org</a> no later than July 21, 2024: Logo — If you choose to provide your logo, please send it as a vector file.Name — If you prefer to be listed by name, please email us the name you would like to use.Anonymous — If you would like to remain anonymous, please email us to confirm this choice. Thank you for joining us on this incredible journey to make a difference for animals in need! We are incredibly grateful for your support! In kindness, Jacqueline Stanford & The Kindness Adventures Team<a href="mailto:jax@kindnessadventures.org" style="color:green;text-decoration:inherit;user-select:auto;box-sizing:inherit">jax@kindnessadventures.org</a><img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1715892439/z5svpa9f4wybv8c8hght.png" style="width:140px;display:block;vertical-align:top;margin:5px auto 5px 0px;text-align:left;position:relative;max-width:100%;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit" />

SPONSORSHIP OPPORTUNITIES &amp; BENEFITS $500: Friends of the Herd — this option covers the cost of care for every animal at the sanctuary for approximately 1 day.* Benefits include recognition on event communications, website, t-shirt, and social media. Select your team animal and receive a “6-pack” coupon for six adventurers to join the Kindness Adventures’ Coast-to-Coast Journey. One for you and 5 of your friends! $1,000: Guardian of the Pasture — this option covers the cost of care for every animal at the sanctuary for a little over 2 days.* Receive all benefits of the Friends of the Herd PLUS $250 off on an upcoming <a href="https://www.kindnessadventures.org/destinations" target="_blank">Kindness Adventures Destination</a>. $2,500: Champion of Kindness — this option covers one month of hay delivery, including feed and bedding. Receive all the benefits of Guardian of the Pasture PLUS an additional $250 off on an upcoming <a href="http://s://www.kindnessadventures.org/destinations" target="_blank">Kindness Adventures Destination</a> and a unique, <a href="http://www.jacquelinestanford.com/" target="_blank">handmade Kindness Adventures bowl or platter personally</a> crafted by our Founder and President, Jacqueline Stanford. *At any given time there are 60+ animals living at the sanctuary.  An average of $7 per animal covers their food, bedding, vet care and overall care needs (which includes things like maintenance to keep the farm animals safe) — which is about $420/day. FEES: In the Order section, you’ll see a note that says “Support the 100% free platform we use! ❤” or “Add a contribution to keep the platform we use 100% free!” This is optional. If you don’t wish to pay the fees, click the dropdown, select Other, and enter 0. <a href="https://www.kindnessadventures.org/destinations/usa-fl-virtual" target="_blank">Visit our website</a> for more information about this event and <a href="https://drive.google.com/file/d/1kkmb6Klnf_pqCD0jtBJ00Kh3j891JMwU/view?landing_page_id=512695" target="_blank">share our flyer</a> with your friends and family!

Kindness Adventures

Coast-to-Coast Journey — Sponsorships

Friends of the Herd

$500

Guardian of the Pasture

$1,000

Champion of Kindness

$2,500

Add a donation for Kindness Adventures