Highland Community Association

### Context Profile for Highland Community Association

1. **Organization Mission & Cause**:
   - The Highland Community Association (HCA) is dedicated to enhancing the quality of life for residents in Highland, Maryland, particularly focusing on community engagement and support for local events. Their mission emphasizes fostering a sense of community and belonging among residents, promoting local culture, and providing resources for community development.

2. **Type of Activities**:
   - HCA organizes various community activities, including:
     - **Events**: Notable events include the "Highland Holiday Tractor Parade," which celebrates local traditions and brings the community together.
     - **Fundraising Campaigns**: The organization conducts fundraising efforts to support community projects and events.
     - **Community Programs**: HCA engages in programs that encourage volunteerism and community participation, such as "Beer and Bark at Falling Branch."

3. **Tone of Voice**:
   - The tone of voice used by HCA is **friendly, welcoming, and community-oriented**. The language is accessible and informal, aiming to create an inviting atmosphere for all community members. Communications often include a sense of excitement and encouragement for participation in events.

4. **Emoji Usage**:
   - HCA utilizes emojis in their communications, particularly in email campaigns. Common emojis include 📅 (calendar) and 📍 (location), which serve to highlight event details. The usage is moderate and primarily aimed at making the content more engaging and visually appealing.

5. **Key Facts**:
   - **Founding Info**: The specific founding date of HCA is not mentioned on the website, but it is implied that the organization has been active for several years in the Highland community.
   - **Scale**: HCA has a total of 15 forms and has conducted 16 email campaigns, indicating an active engagement with the community.
   - **Impact Metrics**: While specific impact metrics are not detailed, the organization emphasizes community participation and local engagement as key indicators of success.
   - **Volunteer Info**: HCA encourages volunteer participation in events and community programs, fostering a collaborative spirit among residents.

6. **Writing Guidelines**:
   - **Style**: Use a friendly and conversational tone. Avoid overly formal language; instead, focus on inclusivity and community spirit.
   - **Structure**: Keep sentences clear and concise. Use bullet points or lists for event details to enhance readability.
   - **Engagement**: Incorporate calls to action that encourage community involvement, such as "Join us!" or "Get involved!".
   - **Visual Elements**: Where appropriate, include emojis to make communications more engaging, especially in event reminders and announcements.

This context profile provides a comprehensive overview of the Highland Community Association, focusing on their mission, activities, tone, and communication style, which will assist in generating personalized and effective content for their outreach efforts.

General admission

<p style="color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;box-sizing:inherit;width:878.667px;letter-spacing:0.25px;margin:0px;line-height:1.5">All vendors are committed to attend from Noon until 4 pm. No early break down.<p style="color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;box-sizing:inherit;width:878.667px;letter-spacing:0.25px;margin:0px;line-height:1.5">Each vendor will be provided an 8 x 8 space. <p style="color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;box-sizing:inherit;width:878.667px;letter-spacing:0.25px;margin:0px;line-height:1.5">Please keep your items within your assigned area and keep your area as neat as possible. <p style="color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;box-sizing:inherit;width:878.667px;letter-spacing:0.25px;margin:0px;line-height:1.5">You will need to provide your own table and chairs.<p style="color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;box-sizing:inherit;width:878.667px;letter-spacing:0.25px;margin:0px;line-height:1.5">This will be an outdoor event, rain or shine, cancellation if needed will be no later than 9 am. <p style="color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;box-sizing:inherit;width:878.667px;letter-spacing:0.25px;margin:0px;line-height:1.5">There will be food on site to purchase.<p style="color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;box-sizing:inherit;width:878.667px;letter-spacing:0.25px;margin:0px;line-height:1.5">No electricity will be provided.<p style="color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;box-sizing:inherit;width:878.667px;letter-spacing:0.25px;margin:0px;line-height:1.5">Setup will begin at 10:30 am and must be completed by Noon. Please unload your car and park in the lower lot. <p style="color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;box-sizing:inherit;width:878.667px;letter-spacing:0.25px;margin:0px;line-height:1.5"> <p style="color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;box-sizing:inherit;width:878.667px;letter-spacing:0.25px;margin:0px;line-height:1.5">No refunds.

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;line-height:16px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you for registering for our event and supporting our cause. Your registration greatly helps our mission. 🚀 If you would like to contribute further, contact us to become a volunteer, or talk to your friends about our cause! Kelly Rosehcatourism@gmail.com

<p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;box-sizing:inherit;width:878.667px;letter-spacing:0.25px;margin:0px;line-height:1.5;max-width:100%">All vendors are committed to attend from Noon until 4 pm. No early break down.<p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;box-sizing:inherit;width:878.667px;letter-spacing:0.25px;margin:0px;line-height:1.5;max-width:100%">Each vendor will be provided an 8 x 8 space. <p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;box-sizing:inherit;width:878.667px;letter-spacing:0.25px;margin:0px;line-height:1.5;max-width:100%">Please keep your items within your assigned area and keep your area as neat as possible. <p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;box-sizing:inherit;width:878.667px;letter-spacing:0.25px;margin:0px;line-height:1.5;max-width:100%">You will need to provide your own table and chairs.<p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;box-sizing:inherit;width:878.667px;letter-spacing:0.25px;margin:0px;line-height:1.5;max-width:100%">This will be an outdoor event, rain or shine, cancellation if needed will be no later than 9 am. <p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;box-sizing:inherit;width:878.667px;letter-spacing:0.25px;margin:0px;line-height:1.5;max-width:100%">There will be food on site to purchase.<p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;box-sizing:inherit;width:878.667px;letter-spacing:0.25px;margin:0px;line-height:1.5;max-width:100%">No electricity will be provided.<p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;box-sizing:inherit;width:878.667px;letter-spacing:0.25px;margin:0px;line-height:1.5;max-width:100%">Setup will begin at 10:30 am and must be completed by Noon. Please unload your car and park in the lower lot. <p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;box-sizing:inherit;width:878.667px;letter-spacing:0.25px;margin:0px;line-height:1.5;max-width:100%"> <p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;box-sizing:inherit;width:878.667px;letter-spacing:0.25px;margin:0px;line-height:1.5;max-width:100%">No refunds.

Highland Community Association

Beer and Bark at Falling Branch with The Hero Rescue

825 Highland Rd

General admission

$40