Beverly Unitarian Church

### Context Profile for Beverly Unitarian Church - Concerts at the Castle

1. **Organization Mission & Cause:**
   - The Beverly Unitarian Church aims to foster a welcoming community that promotes spiritual growth, social justice, and the arts. Their Concerts at the Castle initiative serves as a platform to bring people together through music, enhancing community engagement and cultural appreciation.

2. **Type of Activities:**
   - The organization hosts a series of concerts featuring various artists, such as the recent "Joey J. Saye Concert at the Castle." These events are designed to celebrate music and community, providing a space for local and emerging artists to showcase their talents. Additionally, they engage in fundraising campaigns to support their mission and community programs.

3. **Tone of Voice:**
   - The tone of the website and communications is friendly, inviting, and slightly informal. It conveys warmth and community spirit, aiming to connect with audiences on a personal level. The language used in the concert descriptions and emails is descriptive and engaging, often highlighting the emotional and cultural significance of the events.

4. **Emoji Usage:**
   - The organization does not appear to use emojis in their communications or on their website. Their content maintains a more traditional and professional presentation, focusing on clear and heartfelt messaging.

5. **Key Facts:**
   - **Founding Info:** Specific founding details are not provided on the website. However, the church has a long-standing history in the community.
   - **Scale:** The organization has hosted a total of 10 forms and sent out 19 email campaigns, indicating active engagement with their audience.
   - **Impact Metrics:** While specific metrics are not detailed, the concert series aims to enhance community connection and support local artists.
   - **Volunteer Info:** Information on volunteer opportunities is not explicitly mentioned on the website but may be inferred through community engagement efforts.

6. **Writing Guidelines:**
   - **Style:** Use a friendly and inviting tone, focusing on community and connection. Descriptive language that evokes emotion and appreciation for the arts is encouraged.
   - **Structure:** Keep communications clear and concise, with engaging headlines and a personal touch (e.g., addressing recipients by name).
   - **Content Focus:** Highlight the significance of events, the artists involved, and the community impact. Use storytelling elements to draw in the audience.

This context profile serves as a comprehensive guide for generating personalized content that aligns with the Beverly Unitarian Church's mission and values, ensuring that communications resonate with their community and promote engagement effectively.

LXCL:Classic tree with short, silvery needles. While supplies last. All trees 6-8' tall

Frasier Fir

LXCL:Similar to a Frasier Fir - a tall, sturdy, short-needled tree that has become a new holiday favorite.

Canaan Fir

LXCL:A full, long-needled Christmas Tree. This one has the most classic pine Christmas Tree smell of any that we sell.

Douglas Fir

LXCL:We’ll deliver the tree to your home anywhere in the 19th ward if you choose this option. Deliveries 12/6 or 12/7 only.

Delivery

Purchase your fresh Christmas Tree from the Castle online! We get top quality Christmas trees from a family-owned farm in Michigan. All proceeds support Beverly Unitarian Church.

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name, Thank you for purchasing your Christmas Tree through Beverly Unitarian Church. Your support directly contributes to a neighborhood institution and helps us make a positive impact in the greater Beverly community. You can pick up your tree Saturday, December 6th or Sunday, December 7th at the Castle, 10244 S. Longwood Ave between 10am and 4pm. If you chose the delivery option, we will contact you for delivery on the 6th or 7th.&nbsp; Jeffrey Pinzinojeffpinzino@gmail.com