Willamette Farm and Food Coalition

### Context Profile for Willamette Farm and Food Coalition

#### 1. Organization Mission & Cause
The Willamette Farm and Food Coalition (WFFC) is dedicated to ensuring that everyone has access to fresh, local, and nourishing food while simultaneously supporting the farmers who produce it. Their mission emphasizes food equity and community resilience, aiming to create a sustainable food system that benefits all members of the community.

#### 2. Type of Activities
WFFC engages in a variety of activities to fulfill its mission, including:
- **Fundraising Campaigns**: Notably, their "Healthy Food for All Fundraiser" aims to raise $300,000 to support various programs.
- **Community Programs**: 
  - **Bucka Bucka Bucks**: Provides protein tokens for families.
  - **Little Lettuce**: Offers tokens for children to explore fresh fruits and vegetables.
  - **SNAP Match**: Doubles SNAP benefits at participating locations.
  - **Harvest Boxes**: Distributes culturally relevant food boxes to Tribal Elders and food-insecure neighbors.

#### 3. Tone of Voice
The tone of voice used by WFFC is friendly, inspiring, and community-oriented. Their language is accessible and warm, aiming to foster a sense of belonging and collective effort among supporters and beneficiaries. Phrases like "From the bottom of our hearts—thank you" and "Together, we can reach our goal" reflect a collaborative spirit.

#### 4. Emoji Usage
WFFC incorporates emojis in their communications to enhance emotional engagement:
- Commonly used emojis include 🌱 (seedling) to symbolize growth and nourishment, and 💵 (money bag) to represent fundraising efforts.
- Emojis are used moderately, primarily in fundraising campaigns and thank-you emails, to convey warmth and friendliness.

#### 5. Key Facts
- **Founding Info**: Specific founding details were not provided on the website.
- **Scale**: The organization has conducted 8 total forms and 7 email campaigns, indicating active engagement with their community.
- **Impact Metrics**: Their recent campaign aims to raise $300,000, with specific funding goals tied to tangible community benefits (e.g., providing tokens for food access).
- **Volunteer Info**: While specific volunteer information was not detailed, the emphasis on community suggests opportunities for local involvement.

#### 6. Writing Guidelines
- **Style**: Maintain a conversational and friendly tone, using inclusive language that invites community participation.
- **Structure**: Use clear headings and bullet points for easy readability, especially when outlining programs or fundraising goals.
- **Emojis**: Incorporate relevant emojis to enhance emotional connection but use them sparingly to maintain professionalism.
- **Call to Action**: Encourage engagement with strong, positive calls to action, emphasizing community impact and collective effort.

This context profile serves as a foundational guide for creating personalized and effective content for the Willamette Farm and Food Coalition, aligning with their mission and community-oriented values.

Box of Micro Greens

Bunch of Herbs

Braising Bunch

Berry Basket

Join us on Saturday, August 5th for an afternoon of good music, refreshment, and conversation at Farm on 42nd, a gorgeous Urban Farm in Springfield.  We'll have Live Music from local musicians, <a href="https://www.instagram.com/casanostra.band/" target="_blank">Preyo & Casanostra Band</a>, refreshing herbal teas from Mountain Rose Herbs, and light snacks & sweet treats from <a href="https://www.facebook.com/PJCannoli/" target="_blank">PJ Cannoli</a> under the shade of a giant tree. Each group will have access to the same refreshments and musical experience. We'll have Art from <a href="https://www.instagram.com/queenofheartsgallery/" target="_blank">Gloria Glow Worm</a> displayed throughout the property and encourage guests to explore the property in a respectful manner and engage with the art.  <img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1690353773/dhswlqkuekmfgwe1mjoq.jpg" style="width:348px;display:inline-block;vertical-align:bottom;margin-right:5px;margin-left:5px;text-align:center;max-width:calc(100% - 10px);position:relative;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit" /><img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1690404550/muwjcobvintlahrfojvz.png" style="width:271px;display:inline-block;vertical-align:bottom;margin-right:5px;margin-left:5px;text-align:center;max-width:calc(100% - 10px)" /><img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1690681801/xcmhtaeh2kmlvdlsczcz.jpg" style="width:243px;display:inline-block;vertical-align:bottom;margin-right:5px;margin-left:5px;text-align:center;max-width:calc(100% - 10px)" /> Enjoy an afternoon exploring <a href="https://www.farmon42nd.com/" target="_blank">Farm on 42nd's urban farm</a>, connect with other friends of WFFC, and chat with folks who are interested in local food access, awareness, and agency in Lane County.  Group 1: 12pm - 1:30pm. Tickets for each Group will be on a sliding scale beginning at $25. You're welcome to buy tickets to both Groups and stay for the whole day if you'd like! Additional donations to WFFC gladly accepted. You can find Farm on 42nd produce at the Lane County Farmers Market on Tuesdays and the Whiteaker Community Market on Sundays.

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you for RSVPing to our Urban Farm Tea Party at Farm on 42nd! The Tea Party will take place on Saturday, August 5th. You reserved a space in Group 1! Group 1 Time: 12pm - 1:30pm Location Address: 640 S 42nd St Springfield, OR 97478. Parking:Please look for parking signage as you approach Farm on 42nd. If you are attending the event with someone that you know, we always encourage you to consider carpooling when possible!-There will be limited parking spots available onsite.-There will be additional parking spots available on the neighbors property, approximately a 1 minute walk.-There is overflow parking available at the Church across the train tracks on 42nd St, approximately a 4 minute walk. If you have any questions, please feel free to reach out to me at any time! I will send you a reminder email as we draw closer to the event.  See you at the Tea Party! Saoirse Scottoutreach@willamettefarmandfood.org541-648-6804

Join us on Saturday, August 5th for an afternoon of good music, refreshment, and conversation at Farm on 42nd, a gorgeous Urban Farm in Springfield.  We'll have Live Music from local musicians, <a href="https://www.instagram.com/casanostra.band/" target="_blank">Preyo &amp; Casanostra Band</a>, refreshing herbal teas from Mountain Rose Herbs, and light snacks &amp; sweet treats from <a href="https://www.facebook.com/PJCannoli/" target="_blank">PJ Cannoli</a> under the shade of a giant tree. Each group will have access to the same refreshments and musical experience. We'll have Art from <a href="https://www.instagram.com/queenofheartsgallery/" target="_blank">Gloria Glow Worm</a> displayed throughout the property and encourage guests to explore the property in a respectful manner and engage with the art.  <img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1690353773/dhswlqkuekmfgwe1mjoq.jpg" style="width:348px;display:inline-block;vertical-align:bottom;margin-right:5px;margin-left:5px;text-align:center;position:relative;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit;max-width:100%" /><img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1690404550/muwjcobvintlahrfojvz.png" style="width:271px;display:inline-block;vertical-align:bottom;margin-right:5px;margin-left:5px;text-align:center;max-width:100%" /><img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1690681801/xcmhtaeh2kmlvdlsczcz.jpg" style="width:243px;display:inline-block;vertical-align:bottom;margin-right:5px;margin-left:5px;text-align:center;max-width:100%" /> Enjoy an afternoon exploring <a href="https://www.farmon42nd.com/" target="_blank">Farm on 42nd's urban farm</a>, connect with other friends of WFFC, and chat with folks who are interested in local food access, awareness, and agency in Lane County.  Group 1: 12pm - 1:30pm. Tickets for each Group will be on a sliding scale beginning at $25. You're welcome to buy tickets to both Groups and stay for the whole day if you'd like! Additional donations to WFFC gladly accepted. You can find Farm on 42nd produce at the Lane County Farmers Market on Tuesdays and the Whiteaker Community Market on Sundays.

Willamette Farm and Food Coalition

Add a donation for Willamette Farm and Food Coalition

Urban Farm Tea Party - Group 1

640 S 42nd St

Box of Micro Greens

$25

Bunch of Herbs

$50

Braising Bunch

$75

Berry Basket

$100