East Bay Photo Collective

### Context Profile for East Bay Photo Collective (EBPCO)

1. **Organization Mission & Cause**:
   - **Mission**: The East Bay Photo Collective is dedicated to fostering a community of photographers through education and shared experiences. Their mission emphasizes the importance of photography as a means of expression and connection among individuals.
   - **Cause**: They focus on educational initiatives that enhance the skills of photographers, promote artistic collaboration, and provide access to resources like darkroom facilities.

2. **Type of Activities**:
   - **Events**: Regular social gatherings, such as the "Darkroom User Social," which encourages community interaction among darkroom users.
   - **Fundraising Campaigns**: Various campaigns aimed at supporting the collective's educational programs and facilities.
   - **Community Programs**: Workshops, open calls for submissions, and collaborative projects that engage members and the broader community in photography.

3. **Tone of Voice**:
   - The tone of the website and communications is **friendly**, **inviting**, and **informal**. The language used is accessible and encourages participation, with a focus on community building and shared experiences. Phrases like "Can’t wait to see you there!" exemplify their welcoming approach.

4. **Emoji Usage**:
   - The website and email communications do not prominently feature emojis. The tone remains professional yet approachable without relying on emoji to convey emotion or engagement.

5. **Key Facts**:
   - **Founding Info**: Specific founding details were not provided on the website.
   - **Scale**: The organization has a total of 111 forms and has conducted 782 email campaigns, indicating a robust engagement strategy.
   - **Impact Metrics**: While specific metrics are not detailed, the emphasis on community connection and educational opportunities suggests a focus on qualitative impact.
   - **Volunteer Info**: Information regarding volunteer opportunities was not explicitly stated on the website but may be inferred from community engagement activities.

6. **Writing Guidelines**:
   - **Style**: Use a conversational and friendly tone. Avoid overly formal language; instead, aim for inclusivity and warmth.
   - **Structure**: Keep communications clear and concise, using short paragraphs and direct calls to action. Use bold text for emphasis on important points, as seen in event descriptions.
   - **Personalization**: Incorporate personalized greetings in communications, as evidenced by the use of first names in emails.
   - **Engagement**: Encourage community participation and feedback, reflecting the collective’s mission to connect individuals through photography.

This context profile serves as a foundational guide for creating personalized and effective content for the East Bay Photo Collective, ensuring alignment with their mission, tone, and community-focused activities.

LXCL:EBPCO booked group admission tickets for this event, as it has a timed entry. Our tour time is 2:30 pm.

General Admission

<p data-end="344" data-start="72" fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0);" id="isPasted" style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); margin: 0px; line-height: 1.5; box-sizing: inherit;">Join us for an insider&rsquo;s look at the Paul McCartney photography exhibit with curator Sally Katz. Sally will guide us through the show, sharing behind-the-scenes insights into how this extraordinary exhibition came together. The tour will last approximately one hour.<p data-end="445" data-start="346" fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0);" style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); margin: 0px; line-height: 1.5; box-sizing: inherit;"> <p data-end="445" data-start="346" fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0);" style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); margin: 0px; line-height: 1.5; box-sizing: inherit;">This is a rare opportunity to experience the exhibit through the eyes of its curator&mdash;don&rsquo;t miss it!

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; -webkit-user-select: none; box-sizing: inherit;">First name, Thank you for purchasing your ticket for the curator-led tour of the Paul McCartney exhibit at the de Young Museum. We&#39;re thrilled to offer special events like this as a benefit to our valued members. We&rsquo;ll meet in the museum&rsquo;s outside courtyard at 2:00 PM, prior to entering and heading to the exhibit together. We will distribute tickets at this time. If you&#39;re unable to attend for any reason, please let me know so we can offer your spot to someone on the waiting list.&nbsp; Kendra Luckkendra@ebpco.org

<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;line-height:1.5;box-sizing:inherit;max-width:100%">Join us for an insider’s look at the Paul McCartney photography exhibit with curator Sally Katz. Sally will guide us through the show, sharing behind-the-scenes insights into how this extraordinary exhibition came together. The tour will last approximately one hour.<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;line-height:1.5;box-sizing:inherit;max-width:100%"> <p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;line-height:1.5;box-sizing:inherit;max-width:100%">This is a rare opportunity to experience the exhibit through the eyes of its curator—don’t miss it!

East Bay Photo Collective

Curator tour of Paul McCartney Photographs: Eyes of the Storm

De Young Musuem - Golden Gate Park

General Admission

$28

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