Hearts Can Change

### Context Profile for Hearts Can Change

1. **Organization Mission & Cause:**
   - **Mission:** Hearts Can Change is dedicated to supporting individuals and families in need through various community-driven initiatives. Their mission emphasizes compassion, empowerment, and the transformative power of love and support.
   - **Cause:** The organization focuses on providing resources and assistance to those facing hardships, fostering a sense of community and belonging.

2. **Type of Activities:**
   - **Fundraising Campaigns:** The organization actively engages in fundraising efforts, such as selling specially roasted coffee in partnership with Big House Beans. This initiative not only raises funds but also promotes local businesses.
   - **Community Programs:** While specific programs are not detailed on the website, the emphasis on community support suggests involvement in outreach and assistance initiatives for local families and individuals.

3. **Tone of Voice:**
   - The tone of the website is **friendly, supportive, and community-oriented**. It conveys warmth and a sense of urgency in helping those in need, while also maintaining a professional demeanor. The language is accessible and inclusive, aiming to engage a broad audience.

4. **Emoji Usage:**
   - The website does not prominently feature emojis in its content. The communication style remains straightforward and professional, focusing on clarity and sincerity rather than casual or playful elements.

5. **Key Facts:**
   - **Founding Info:** Specific founding details are not provided on the website.
   - **Scale:** The organization appears to be local, focusing on the Modesto area, with a limited number of fundraising campaigns and no current email campaigns.
   - **Impact Metrics:** While specific metrics are not listed, the fundraising initiatives suggest a commitment to offsetting operational costs and supporting community needs.
   - **Volunteer Info:** There is no explicit mention of volunteer opportunities on the website, but the community-centric approach implies potential for volunteer involvement.

6. **Writing Guidelines:**
   - **Style:** Use a friendly and supportive tone that reflects the organization’s mission of compassion and community support.
   - **Language:** Keep the language simple and accessible, avoiding jargon. Focus on clear calls to action that encourage community involvement and support.
   - **Content Structure:** Use short paragraphs and bullet points for clarity. Incorporate personal touches, such as addressing the audience directly (e.g., "you" and "your"), to foster a connection.
   - **Emphasis on Local Engagement:** Highlight local partnerships and community impact in communications to strengthen ties with the audience.

### Summary
This context profile provides a comprehensive overview of Hearts Can Change, focusing on their mission, activities, tone, and communication style. It serves as a guide for creating personalized and effective content that resonates with their audience and aligns with their values.

Coffee

Beautiful Ceramic Coffee Mug
 
John 13:35 "By this all men will know that you are My disciples, if you have love for one another."

Coffee Cup

Shipping! Flat Rate

Here is more information ... You can purchase bags of coffee to support our fundraiser! We have partnered with Big House Beans to roast a special Dark Roast Coffee Blend just for Hearts Can Change!  Each purchase helps us out in offsetting some of our monthly expenses. You can do a one time purchase, or you can set up a subscription.  ****If you are local to Modesto, you can pick up your coffee at our partner Tasha's store: "New Life Thrift" on the corner of Oakdale Rd and Briggsmore (behind Carl's Jr), otherwise, we would have to charge a shipping fee****

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you from the bottom of our hearts for purchasing items for our event and supporting our cause. This registration greatly helps our mission. If you would like to contribute further, contact us to become a volunteer, or talk to your friends about our cause! Jamie Goetzjamie@heartscanchange.org

Here is more information ... You can purchase bags of coffee to support our fundraiser! We have partnered with Big House Beans to roast a special Dark Roast Coffee Blend just for Hearts Can Change!  Each purchase helps us out in offsetting some of our monthly expenses. You can do a one time purchase, or you can set up a subscription.  ****If you are local to Modesto, you can pick up your coffee at our partner Tasha's store: "New Life Thrift" on the corner of Oakdale Rd and Briggsmore (behind Carl's Jr), otherwise, we would have to charge a shipping fee****

Hearts Can Change

FUNDRAISING

Coffee

$20

Coffee Cup

$10

Shipping! Flat Rate

$10

Add a donation for Hearts Can Change