Merritt Island Wildlife Association

### Context Profile for Merritt Island Wildlife Association

1. **Organization Mission & Cause**:
   - The Merritt Island Wildlife Association (MIWA) is dedicated to inspiring community stewardship through advocacy for wildlife, promoting conservation education, and expanding outreach efforts that support the Merritt Island and Lake Woodruff National Wildlife Refuges. Their mission emphasizes the importance of preserving natural habitats and fostering a connection between the community and the environment.

2. **Type of Activities**:
   - MIWA engages in a variety of activities including:
     - **Fundraising Events**: Such as the "Fall Into Conservation Fundraiser," which features keynote speakers, silent auctions, and community engagement.
     - **Educational Programs**: They conduct programs aimed at raising awareness about wildlife conservation and environmental stewardship.
     - **Community Outreach**: Efforts to connect with the community and promote conservation initiatives.
     - **Volunteer Opportunities**: Encouraging local residents to participate in conservation efforts and educational activities.

3. **Tone of Voice**:
   - The tone of communication is friendly, inviting, and informative. The language used is accessible and aims to engage the community in a positive manner. The content often includes inspiring calls to action, encouraging individuals to participate in conservation efforts and community events.

4. **Emoji Usage**:
   - The website and email communications do not prominently feature emojis. The tone remains professional and focused on the mission without the casualness that emojis typically convey.

5. **Key Facts**:
   - **Founding Info**: Specific founding details are not provided on the website, but MIWA operates within the context of the Merritt Island and Lake Woodruff National Wildlife Refuges.
   - **Scale**: The organization has a total of 69 forms and has conducted 63 email campaigns, indicating an active engagement with their audience.
   - **Impact Metrics**: While specific metrics are not detailed, the focus on community outreach and education suggests an emphasis on measurable community engagement and awareness.
   - **Volunteer Info**: The organization encourages volunteer participation, although specific details on volunteer programs are not extensively covered on the website.

6. **Writing Guidelines**:
   - **Style**: Use clear, concise language that is accessible to a broad audience. Avoid jargon unless necessary, and provide explanations when using technical terms related to wildlife and conservation.
   - **Engagement**: Incorporate calls to action that invite community members to participate in events, volunteer, or support fundraising efforts.
   - **Inspiration**: Aim to inspire readers by highlighting the beauty of nature and the importance of conservation efforts. Use stories or testimonials from community members when possible to create a personal connection.
   - **Structure**: Use headings and bullet points for easy readability, especially in emails and event descriptions. Maintain a consistent format across communications to establish a recognizable brand voice.

This context profile serves as a guide for creating tailored content that resonates with the Merritt Island Wildlife Association's mission and engages their community effectively.

MIWA Group Ticket (Includes the speaker series and admission to the museum)

MIWA Group Ticket

David Sibley “What It’s Like to Be A Bird” 2/22/2025 at 1:30 to 2:30 PM Museum of Arts & Sciences, 352 S. Nova Road, Daytona Beach FL 32114 (Root Hall Auditorium)MIWA Group Ticket: $15Join the MIWA flock and migrate to the Museum of Arts & Sciences on Saturday, February 22 for a day of feathered fun and learning for bird enthusiasts of all levels! Meet local Volusia County Audubon Society chapter members, and discover more through hands-on avian-themed activities. Speaker line up: Melissa Lammers, Board Member of Audubon Florida, and Joan Tague, President of Halifax River Audubon and Merritt Island NWR volunteer. Keynote speaker David Sibley, author, illustrator, and American ornithologist, will follow the Audubon presentation. MIWA has purchased a block of 20 tickets at a special rate to enjoy the program together. You can join us just for David Sibley's talk at 1:30pm, or arrive early to enjoy the local Audubon Chapter presentations.    11:00 - 12:00pm Melissa Lammers - "Plant It and They Will Come"  12:00 - 1:00pm Joan Tague - "There’s This Thing About Birds…” 1:30pm - 2:30pm David Sibley - "What It's Like to Be a Bird"  2:30pm - 2:45pm Q&A  2:45pm - 3:30pm Book Signing   David Sibley | Join us in the Root Family Auditorium at MOAS for a talk with author, David Sibley, on his book "What It's Like to Be a Bird." In this edition of the bestselling work written and illustrated by David Allen Sibley, readers will find a unique treasure trove of fascinating facts about birds, paired with more than 300 full-color illustrations—some life-size! This unique, large-format book is designed to appeal to both casual birdwatchers and dedicated enthusiasts. The extraordinary world of birds is brought to life on the page.Author Bio: David Allen Sibley is the author and illustrator of the series of successful guides to nature that bear his name, including the New York Times bestseller The Sibley Guide to Birds. He has contributed art and articles to Smithsonian, Science, The Wilson Journal of Ornithology, Birding, BirdWatching, and North American Birds, and wrote an illustrated a syndicated column for The New York Times. He is the recipient of the Roger Tory Peterson Award for Lifetime Achievement from the American Birding Association and the Linnaean Society of New York’s Eisenmann Medal. He lives in Deerfield, MA.For more information on Speaker, please visit: <a href="https://www.prhspeakers.com/speaker/david-allen-sibley" style="text-decoration-color:currentcolor;user-select:auto;box-sizing:inherit">https://www.prhspeakers.com/speaker/david-allen-sibley  </a>Joan Tague | "There’s This Thing About Birds…” - Everyone has a bird story. You don’t have to be a serious “birder” to be intrigued by our feathered friends. We all watch them. They inevitably do something that captures our attention. They can be beautiful, subtle, poetic. They can be raucous, unexplainable, hilarious. We humans have spent a millennium trying to grasp the essence of birds. We continue to do that every day in big and small ways. In this presentation, Joan will share stories from neighbors, fellow birders, scientists, explorers and artists that touch on our relationship with these creatures. Each of these experiences may have posed a question, queued a sense wonder, sparked inspiration, set the direction of a lifetime or just left the observer laughing. Let’s go “birding”!_______________________________________Melissa Lammers | "Plant It and They Will Come" - Birds need our help. Learn how you can support them right in your own backyard. Since 1970, we've lost almost 3 billion birds, almost 30%, in North America! The main cause is loss of habitat. In the case of habitat lost to development, we make things worse by how we landscape. We remove all the native vegetation that provided shelter and food for birds and other wildlife, and we replace it with grass and plants that do not contribute to the food chain. Fortunately, anyone with space for a garden can be part of the solution. Come learn how!

Hi <span data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you for registering for the David Sibley “What It’s Like to Be A Bird” presentation.  This presentation is part of the Audubon Bird Bash speaker series. You are welcome to arrive earlier to enjoy the other speakers' presentation.  I look forward to enjoying an afternoon of art and learning together.   Rochelle A. HoodExecutive DirectorMerritt Island Wildlife Associationmiwascrubjay@gmail.com

David Sibley “What It’s Like to Be A Bird” 2/22/2025 at 1:30 to 2:30 PM Museum of Arts &amp; Sciences, 352 S. Nova Road, Daytona Beach FL 32114 (Root Hall Auditorium)MIWA Group Ticket: $15Join the MIWA flock and migrate to the Museum of Arts &amp; Sciences on Saturday, February 22 for a day of feathered fun and learning for bird enthusiasts of all levels! Meet local Volusia County Audubon Society chapter members, and discover more through hands-on avian-themed activities. Speaker line up: Melissa Lammers, Board Member of Audubon Florida, and Joan Tague, President of Halifax River Audubon and Merritt Island NWR volunteer. Keynote speaker David Sibley, author, illustrator, and American ornithologist, will follow the Audubon presentation. MIWA has purchased a block of 20 tickets at a special rate to enjoy the program together. You can join us just for David Sibley's talk at 1:30pm, or arrive early to enjoy the local Audubon Chapter presentations.    11:00 - 12:00pm Melissa Lammers - "Plant It and They Will Come"  12:00 - 1:00pm Joan Tague - "There’s This Thing About Birds…” 1:30pm - 2:30pm David Sibley - "What It's Like to Be a Bird"  2:30pm - 2:45pm Q&amp;A  2:45pm - 3:30pm Book Signing   David Sibley | Join us in the Root Family Auditorium at MOAS for a talk with author, David Sibley, on his book "What It's Like to Be a Bird." In this edition of the bestselling work written and illustrated by David Allen Sibley, readers will find a unique treasure trove of fascinating facts about birds, paired with more than 300 full-color illustrations—some life-size! This unique, large-format book is designed to appeal to both casual birdwatchers and dedicated enthusiasts. The extraordinary world of birds is brought to life on the page.Author Bio: David Allen Sibley is the author and illustrator of the series of successful guides to nature that bear his name, including the New York Times bestseller The Sibley Guide to Birds. He has contributed art and articles to Smithsonian, Science, The Wilson Journal of Ornithology, Birding, BirdWatching, and North American Birds, and wrote an illustrated a syndicated column for The New York Times. He is the recipient of the Roger Tory Peterson Award for Lifetime Achievement from the American Birding Association and the Linnaean Society of New York’s Eisenmann Medal. He lives in Deerfield, MA.For more information on Speaker, please visit: <a href="https://www.prhspeakers.com/speaker/david-allen-sibley">https://www.prhspeakers.com/speaker/david-allen-sibley  </a>Joan Tague | "There’s This Thing About Birds…” - Everyone has a bird story. You don’t have to be a serious “birder” to be intrigued by our feathered friends. We all watch them. They inevitably do something that captures our attention. They can be beautiful, subtle, poetic. They can be raucous, unexplainable, hilarious. We humans have spent a millennium trying to grasp the essence of birds. We continue to do that every day in big and small ways. In this presentation, Joan will share stories from neighbors, fellow birders, scientists, explorers and artists that touch on our relationship with these creatures. Each of these experiences may have posed a question, queued a sense wonder, sparked inspiration, set the direction of a lifetime or just left the observer laughing. Let’s go “birding”!_______________________________________Melissa Lammers | "Plant It and They Will Come" - Birds need our help. Learn how you can support them right in your own backyard. Since 1970, we've lost almost 3 billion birds, almost 30%, in North America! The main cause is loss of habitat. In the case of habitat lost to development, we make things worse by how we landscape. We remove all the native vegetation that provided shelter and food for birds and other wildlife, and we replace it with grass and plants that do not contribute to the food chain. Fortunately, anyone with space for a garden can be part of the solution. Come learn how!

Merritt Island Wildlife Association

David Sibley “What It’s Like to Be A Bird”

352 S Nova Rd

MIWA Group Ticket

$15