NWA Movement Hub

### Context Profile for NWA Movement Hub

1. **Organization Mission & Cause:**
   The NWA Movement Hub is dedicated to fostering a vibrant dance community in Northwest Arkansas. Their mission focuses on providing opportunities for dancers of all ages and backgrounds to engage in creative expression through dance. They aim to support local artists and choreographers, enhance cultural experiences, and promote the importance of dance in community building.

2. **Type of Activities:**
   - **Dance Programs:** They run various dance programs, including the "Dance Chance" choreography lab, which culminates in showcases that feature local and regional talent.
   - **Community Events:** Regular showcases and performances are organized to highlight the work of dancers and choreographers.
   - **Workshops and Classes:** They offer educational opportunities for dancers to improve their skills and connect with peers.
   - **Fundraising Campaigns:** Events like the Dance Chance Season 3 Showcase serve both as performances and fundraising opportunities to support their ongoing programs.

3. **Tone of Voice:**
   The tone of the NWA Movement Hub is friendly, inviting, and inspiring. Their communications aim to create a sense of community and excitement around dance. They use approachable language that encourages participation and celebrates achievements within the dance community.

4. **Emoji Usage:**
   The organization incorporates emojis in their communications, particularly in email campaigns. They use emojis like 📅 (calendar) and 📍 (location pin) to make the content visually engaging and to highlight important details about events. The usage is moderate, enhancing the friendly tone without overwhelming the text.

5. **Key Facts:**
   - **Founding Info:** Specific founding details were not found on the website, but the organization appears to be well-established within the local community.
   - **Scale:** They have a total of 29 forms and have sent out 261 email campaigns, indicating an active engagement strategy.
   - **Impact Metrics:** While specific impact metrics were not detailed on the website, their focus on local artists and community engagement suggests a significant positive impact on the local dance scene.
   - **Volunteer Info:** The website does not explicitly mention volunteer opportunities, but community involvement is implied through their programs and events.

6. **Writing Guidelines:**
   - Use a friendly and inviting tone that resonates with the community.
   - Incorporate emojis sparingly to enhance engagement without detracting from the message.
   - Highlight key event details clearly, using bullet points or emojis for emphasis.
   - Celebrate community achievements and encourage participation in events.
   - Maintain a professional yet approachable style, ensuring clarity and accessibility in all communications.

This context profile serves as a guide for creating personalized and relevant content for the NWA Movement Hub, aligning with their mission and engaging their community effectively.

Single Class

Receive a reduced rate if this is your first K-Pop Class with Allison.

Single Class (1st Time Participant)

Class Pack good for 4 K-Pop Classes on the date of your choice (Expires Dec. 31, 2023)

4 Class Pack

<div style="color:rgb(32, 33, 36);font-size:14.6667px;width:100%;box-sizing:inherit">What is K-pop dance?</div><div style="color:rgb(32, 33, 36);font-size:14.6667px;width:100%;box-sizing:inherit">K-pop (Korean pop) as a music genre gained global popularity not only through the music itself, but also the theatricality of their music videos and performances containing precise, synchronized, and engaging choreography. K-pop dance is influenced by a variety of genres including many different hip hop styles. Ever since K-pop dances began circulating the internet, K-pop fans around the world began learning the dances their favorite singers and groups presented in their music videos and live performances.</div><div style="color:rgb(32, 33, 36);font-size:14.6667px;width:100%;box-sizing:inherit"><br /></div><div style="color:rgb(32, 33, 36);font-size:14.6667px;width:100%;box-sizing:inherit">What will we do in class?</div><div style="color:rgb(32, 33, 36);font-size:14.6667px;width:100%;box-sizing:inherit">In classes led by Allison Wheeler, you will be learning the set choreography of a popular K-pop dance’s chorus. You will start slow and move towards dancing the section at full speed. Each new class, you will be learning choreography from a different song. Although the choreography may be set, I encourage everyone to bring their own personality and individuality to the movement! Let's have fun together!</div><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit"><br /></p><div style="color:rgb(32, 33, 36);font-family:docs-Roboto;font-size:14.6667px;width:100%;box-sizing:inherit"><br /></div>

<p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit">Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name</span> <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Last name</span>,</p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit"><br /></p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit">Thank you for purchasing a pass for K-Pop with Allison Wheeler on Thursdays from 7-8 PM. If you are first time student, please plan to arrive early to sign a Waiver before class begins.</p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit"><br /></p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit">📭   at 1004 SE 5th St, Bentonville, AR 72712, USA</p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit">⌚   On <span contenteditable="false" data-custom-variable="{{date-variable-8f25a764-c415-44f7-adae-37f4bf38ff93}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Date</span></p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit"><br /></p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit">Thank you for being a part of the dance community in Northwest Arkansas!</p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit"><br /></p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit">Warmly,</p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit"><br /></p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit">Michelle Summers & Karen Castleman</p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit">admin@nwamovementhub.com</p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit"><br /></p>

<div>What is K-pop dance?</div><div>K-pop (Korean pop) as a music genre gained global popularity not only through the music itself, but also the theatricality of their music videos and performances containing precise, synchronized, and engaging choreography. K-pop dance is influenced by a variety of genres including many different hip hop styles. Ever since K-pop dances began circulating the internet, K-pop fans around the world began learning the dances their favorite singers and groups presented in their music videos and live performances.</div><div><br /></div><div>What will we do in class?</div><div>In classes led by Allison Wheeler, you will be learning the set choreography of a popular K-pop dance’s chorus. You will start slow and move towards dancing the section at full speed. Each new class, you will be learning choreography from a different song. Although the choreography may be set, I encourage everyone to bring their own personality and individuality to the movement! Let's have fun together!</div><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;max-width:100%"><br /></p><div><br /></div>

NWA Movement Hub

K-Pop (Thursdays)

1004 SE 5th St

Single Class

$15

Single Class (1st Time Participant)

$10

4 Class Pack

$55