Soroptimist International of Novato

### Context Profile for Soroptimist International of Novato

#### 1. Organization Mission & Cause
**Mission:** Soroptimist International of Novato is dedicated to improving the lives of women and girls through programs leading to social and economic empowerment. They focus on providing women with the resources and opportunities they need to achieve their goals and improve their communities.

**Cause:** The organization aims to create a world where women and girls have access to education, health care, and economic opportunities, thereby fostering gender equality and empowering them to lead fulfilling lives.

#### 2. Type of Activities
- **Events:** The organization hosts various events, including the annual Spring Event, which serves as a fundraising opportunity and community gathering.
- **Fundraising Campaigns:** They conduct campaigns such as the "SI Raffle Tickets," which involves selling raffle tickets to raise funds for their programs.
- **Community Programs:** They engage in initiatives that support women and girls, including scholarships, mentorship programs, and community service projects.

#### 3. Tone of Voice
- **Friendly and Warm:** The language used on the website and in communications is approachable and inviting, aiming to foster a sense of community and belonging.
- **Inspiring and Empowering:** The content encourages action and participation, focusing on the positive impact of their work and the importance of supporting women and girls.
- **Professional:** While friendly, the tone maintains a level of professionalism appropriate for a nonprofit organization.

#### 4. Emoji Usage
- **Moderate Use of Emojis:** Emojis are used sparingly in communications, primarily to add warmth and friendliness. For example, the location in email campaigns includes a pin emoji (📍) to highlight event details. Their use is effective in making the content feel more engaging without overwhelming the message.

#### 5. Key Facts
- **Founding Info:** Specific founding details were not found on the website, but Soroptimist International is a well-established organization with a global presence.
- **Scale:** The organization operates locally in Novato, CA, with a focus on community impact.
- **Impact Metrics:** While specific metrics were not detailed on the website, the organization highlights its commitment to empowering women and girls, which can be inferred as a significant measure of their impact.
- **Volunteer Info:** The organization likely relies on volunteers for events and programs, though specific information about volunteer opportunities was not detailed on the website.

#### 6. Writing Guidelines
- **Use a Friendly and Inviting Tone:** Write in a way that feels personal and engaging, addressing the audience directly.
- **Incorporate Inspiring Language:** Use motivational phrases that encourage action and highlight the positive outcomes of the organization’s work.
- **Keep it Professional Yet Approachable:** Maintain professionalism in language and structure, while ensuring the content is relatable.
- **Use Emojis Sparingly:** Include emojis to enhance warmth and engagement, but avoid overuse to maintain clarity and professionalism.

This context profile will assist in crafting personalized and effective content for Soroptimist International of Novato, ensuring alignment with their mission, tone, and audience engagement strategies.

A coupon will be mailed to the address you provide us.  It should arrive within 1 - 2 weeks.  If you need it sooner, or do not receive it, please contact Sue August at sueaugust@aol.com or sinovato@soroptimist.net.

Car Wash

<p style="box-sizing:inherit;width:878.852px;margin-top:0px;margin-bottom:0px;color:rgb(15, 14, 91);font-family:Roboto;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:0.25px;orphans:2;text-align:left;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;background-color:rgb(255, 255, 255)"> <img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1726432341/t4oo3tkgkyo5redouijv.png" style="box-sizing:inherit;max-width:100%;position:relative;cursor:pointer;padding:0px 1px;user-select:none;width:600px;display:block;vertical-align:top;margin:5px auto;text-align:center" /><p style="box-sizing:inherit;width:878.852px;margin-top:0px;margin-bottom:0px;color:rgb(15, 14, 91);font-family:Roboto;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:0.25px;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;background-color:rgb(255, 255, 255);text-align:justify"> <p style="box-sizing:inherit;width:878.852px;margin-top:0px;margin-bottom:0px;color:rgb(15, 14, 91);font-family:Roboto;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:0.25px;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;background-color:rgb(255, 255, 255);text-align:justify"><span fr-original-style="box-sizing: inherit; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; color: rgb(0, 46, 93); font-family: &quot;open sans&quot;, sans-serif; font-size: 14px; font-style: italic; font-variant-ligatures: normal; orphans: 2; widows: 2; float: none; display: inline !important;" style="box-sizing:inherit;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;color:rgb(0, 46, 93);font-family:&quot;open sans&quot;, sans-serif;font-size:14px;font-style:italic;font-variant-ligatures:normal;orphans:2;widows:2;float:none;display:inline !important">"I went to Matt and Jeff's and used the car wash ticket that I bought from Soroptimist International of Novato's website. It was so easy to buy and use the ticket, and they did a fantastic job of cleaning my car inside and outside. I just bought 3 more tickets for future car washes. Plus the money goes towards helping women and girls in Novato! It's a win-win for everyone." V.Campbell<p style="box-sizing:inherit;width:878.852px;margin-top:0px;margin-bottom:0px;color:rgb(15, 14, 91);font-family:Roboto;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:0.25px;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;background-color:rgb(255, 255, 255);text-align:justify"> <p style="box-sizing:inherit;width:878.852px;color:rgb(var(--color_14));font-family:Roboto;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:transparent;text-decoration:none;caret-color:rgb(0, 0, 0);letter-spacing:normal;text-align:start;border:0px;outline:0px;padding:0px;vertical-align:baseline;pointer-events:auto;font-size:18px;line-height:normal;height:var(--text-height);margin-block:0px;margin:0px"><span fr-original-style="box-sizing: inherit; background-color: transparent; border: 0px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline; letter-spacing: normal;" style="box-sizing:inherit;background-color:transparent;border:0px;margin:0px;outline:0px;padding:0px;vertical-align:baseline;letter-spacing:normal"><span fr-original-style="box-sizing: inherit; background-color: transparent; border: 0px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline; color: rgb(0, 46, 93); font-family: &quot;open sans&quot;, sans-serif;" style="box-sizing:inherit;background-color:transparent;border:0px;margin:0px;outline:0px;padding:0px;vertical-align:baseline;color:rgb(0, 46, 93);font-family:&quot;open sans&quot;, sans-serif">Soroptimist International of Novato has partnered with <span fr-original-style="box-sizing: inherit; background-color: transparent; border: 0px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline; font-weight: bold;" style="box-sizing:inherit;background-color:transparent;border:0px;margin:0px;outline:0px;padding:0px;vertical-align:baseline;font-weight:bold">MATT & JEFF'S CAR WASH to offer car wash coupons for the High Tech Car Wash. They generously donate 50% of the cost back to us.  With all the dust and ash in the air, give your car a treat with a special car wash that includes<ul><li style="box-sizing:inherit;font-family:Helvetica">Full Service Car Wash Cleaning Inside & Out</li><li style="box-sizing:inherit;font-family:Helvetica">New* ArmorAll Extreme Shine Wax</li><li style="box-sizing:inherit;font-family:Helvetica">ArmorAll Rainbow Polish</li><li style="box-sizing:inherit;font-family:Helvetica">Underbody Flash</li><li style="box-sizing:inherit;font-family:Helvetica">High Gloss Tire Dressing</li><li style="box-sizing:inherit;font-family:Helvetica">Rims Cleaned By Hand</li><li style="box-sizing:inherit;font-family:Helvetica">Spot Free Rinse</li><li style="box-sizing:inherit;font-family:Helvetica">Optional Air Freshener</li></ul><p style="box-sizing:inherit;width:878.852px;color:rgb(var(--color_14));font-family:Roboto;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:transparent;text-decoration:none;caret-color:rgb(0, 0, 0);letter-spacing:normal;text-align:start;border:0px;outline:0px;padding:0px;vertical-align:baseline;pointer-events:auto;font-size:18px;line-height:normal;height:var(--text-height);margin-block:0px;margin:0px"><span fr-original-style="box-sizing: inherit; background-color: transparent; border: 0px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline; letter-spacing: normal;" style="box-sizing:inherit;background-color:transparent;border:0px;margin:0px;outline:0px;padding:0px;vertical-align:baseline;letter-spacing:normal"><span fr-original-style="box-sizing: inherit; background-color: transparent; border: 0px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline; color: rgb(0, 46, 93); font-family: &quot;open sans&quot;, sans-serif;" style="box-sizing:inherit;background-color:transparent;border:0px;margin:0px;outline:0px;padding:0px;vertical-align:baseline;color:rgb(0, 46, 93);font-family:&quot;open sans&quot;, sans-serif">Buy a carwash for $40.00 and help us provide underserved women and girls with access to the education and training they need to achieve economic empowerment.  <p style="box-sizing:inherit;width:878.852px;color:rgb(var(--color_14));font-family:Roboto;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:transparent;text-decoration:none;caret-color:rgb(0, 0, 0);letter-spacing:normal;text-align:start;border:0px;outline:0px;padding:0px;vertical-align:baseline;pointer-events:auto;font-size:18px;line-height:normal;height:var(--text-height);margin-block:0px;margin:0px"> <p style="box-sizing:inherit;width:878.852px;color:rgb(var(--color_14));font-family:Roboto;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:transparent;text-decoration:none;caret-color:rgb(0, 0, 0);letter-spacing:normal;text-align:start;border:0px;outline:0px;padding:0px;vertical-align:baseline;pointer-events:auto;font-size:18px;line-height:normal;height:var(--text-height);margin-block:0px;margin:0px"><span fr-original-style="box-sizing: inherit; background-color: transparent; border: 0px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline; letter-spacing: normal;" style="box-sizing:inherit;background-color:transparent;border:0px;margin:0px;outline:0px;padding:0px;vertical-align:baseline;letter-spacing:normal"><span fr-original-style="box-sizing: inherit; background-color: transparent; border: 0px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline; color: rgb(0, 46, 93); font-family: &quot;open sans&quot;, sans-serif;" style="box-sizing:inherit;background-color:transparent;border:0px;margin:0px;outline:0px;padding:0px;vertical-align:baseline;color:rgb(0, 46, 93);font-family:&quot;open sans&quot;, sans-serif">If you have any questions, please contact <span fr-original-style="box-sizing: inherit; background-color: transparent; border: 0px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline; text-decoration: underline;" style="box-sizing:inherit;background-color:transparent;border:0px;margin:0px;outline:0px;padding:0px;vertical-align:baseline;text-decoration:underline"><a style="box-sizing:inherit;color:inherit;text-decoration:inherit;user-select:auto" target="_self">Sue August </a>or call her at 415 519 3949.

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Last name,<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1726376031/cw8d0w9bpyn55eo5ellh.jpg" style="width:303px;display:block;vertical-align:top;margin:5px auto;text-align:center;position:relative;max-width:100%;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit" /> Thank you supporting Soroptimist International of Novato! As a reminder, you will be receiving your carwash gift card in the mail.  Present the gift card at Matt & Jeff's for your car wash. Kind regards, Sue Augustsinovato@soroptimist.net415-415-3949 <img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1726433260/kaff7rkcue4gfas37jut.png" style="width:218px;display:block;vertical-align:top;margin:5px auto 5px 0px;text-align:left" />

<p style="box-sizing:inherit;width:878.852px;margin-top:0px;margin-bottom:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:0.25px;orphans:2;text-align:left;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;max-width:100%"> <img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1726432341/t4oo3tkgkyo5redouijv.png" style="box-sizing:inherit;position:relative;cursor:pointer;padding:0px 1px;user-select:none;width:600px;display:block;vertical-align:top;margin:5px auto;text-align:center;max-width:100%" /><p style="box-sizing:inherit;width:878.852px;margin-top:0px;margin-bottom:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:0.25px;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;text-align:justify;max-width:100%"> <p style="box-sizing:inherit;width:878.852px;margin-top:0px;margin-bottom:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:0.25px;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;text-align:justify;max-width:100%">"I went to Matt and Jeff's and used the car wash ticket that I bought from Soroptimist International of Novato's website. It was so easy to buy and use the ticket, and they did a fantastic job of cleaning my car inside and outside. I just bought 3 more tickets for future car washes. Plus the money goes towards helping women and girls in Novato! It's a win-win for everyone." V.Campbell<p style="box-sizing:inherit;width:878.852px;margin-top:0px;margin-bottom:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:0.25px;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;text-align:justify;max-width:100%"> <p style="box-sizing:inherit;width:878.852px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration:none;letter-spacing:normal;text-align:start;border:0px;outline:0px;padding:0px;vertical-align:baseline;pointer-events:auto;line-height:normal;height:var(--text-height);margin-block:0px;margin:0px;max-width:100%">Soroptimist International of Novato has partnered with MATT &amp; JEFF'S CAR WASH to offer car wash coupons for the High Tech Car Wash. They generously donate 50% of the cost back to us.  With all the dust and ash in the air, give your car a treat with a special car wash that includes<ul><li>Full Service Car Wash Cleaning Inside &amp; Out</li><li>New* ArmorAll Extreme Shine Wax</li><li>ArmorAll Rainbow Polish</li><li>Underbody Flash</li><li>High Gloss Tire Dressing</li><li>Rims Cleaned By Hand</li><li>Spot Free Rinse</li><li>Optional Air Freshener</li></ul><p style="box-sizing:inherit;width:878.852px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration:none;letter-spacing:normal;text-align:start;border:0px;outline:0px;padding:0px;vertical-align:baseline;pointer-events:auto;line-height:normal;height:var(--text-height);margin-block:0px;margin:0px;max-width:100%">Buy a carwash for $40.00 and help us provide underserved women and girls with access to the education and training they need to achieve economic empowerment.  <p style="box-sizing:inherit;width:878.852px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration:none;letter-spacing:normal;text-align:start;border:0px;outline:0px;padding:0px;vertical-align:baseline;pointer-events:auto;line-height:normal;height:var(--text-height);margin-block:0px;margin:0px;max-width:100%"> <p style="box-sizing:inherit;width:878.852px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration:none;letter-spacing:normal;text-align:start;border:0px;outline:0px;padding:0px;vertical-align:baseline;pointer-events:auto;line-height:normal;height:var(--text-height);margin-block:0px;margin:0px;max-width:100%">If you have any questions, please contact <a target="_self">Sue August </a>or call her at 415 519 3949.

Soroptimist International of Novato

Car Wash at Matt & Jeff's in Novato

Car Wash

$40

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