Graves County ASAP

### Context Profile for Graves County ASAP

#### 1. Organization Mission & Cause
Graves County ASAP (Agency for Substance Abuse Policy and Prevention) is dedicated to combating substance misuse and providing essential resources and support to individuals struggling with addiction in Graves County, Kentucky. Their mission emphasizes advocacy, education, and community engagement to promote recovery and reduce substance abuse. The organization honors the legacy of advocates like Dr. Jeff Carrico, who played a significant role in advancing addiction treatment services.

#### 2. Type of Activities
Graves County ASAP engages in a variety of activities, including:
- **Fundraising Campaigns:** Notable campaigns include the "Dr. Carrico Memorial Fund," which supports their mission through donations in memory of community advocates.
- **Community Programs:** They implement initiatives aimed at education and prevention of substance abuse, targeting both individuals and families in the community.
- **Events:** The organization organizes events to raise awareness and funds, such as merchandise sales (e.g., "You Are Loved" t-shirts) that directly support mental health initiatives.

#### 3. Tone of Voice
The tone of voice used by Graves County ASAP is:
- **Friendly and Supportive:** Communications often include warm greetings and expressions of gratitude, fostering a sense of community and connection.
- **Inspiring and Motivational:** The language encourages action and participation, emphasizing the impact of contributions on the lives of those affected by substance misuse.
- **Professional yet Approachable:** While maintaining professionalism, the organization uses accessible language that resonates with a broad audience.

#### 4. Emoji Usage
The website and communications do not prominently feature emojis. The tone remains serious and respectful, reflecting the sensitivity of the subject matter related to substance abuse and recovery.

#### 5. Key Facts
- **Founding Info:** Graves County ASAP was established to address substance abuse issues in the Graves County area.
- **Scale:** The organization has engaged in multiple fundraising campaigns and email outreach, with at least 8 email campaigns sent to their contacts.
- **Impact Metrics:** While specific metrics are not detailed on the website, the organization highlights the importance of community support and the direct impact of donations on local initiatives.
- **Volunteer Info:** Information about volunteer opportunities is not explicitly provided on the website, but community involvement is implied through their programs and events.

#### 6. Writing Guidelines
- **Personalization:** Use personalized greetings in communications (e.g., addressing recipients by their first names).
- **Gratitude Focus:** Emphasize appreciation for support and contributions, reinforcing the impact of the donor's involvement.
- **Clear Call to Action:** Encourage readers to participate in campaigns and events, highlighting how their actions contribute to the mission.
- **Consistent Messaging:** Maintain a consistent tone that reflects the organization’s values of support, community, and advocacy against substance misuse.

This context profile serves as a guide for creating tailored content that aligns with the mission and voice of Graves County ASAP, ensuring that communications resonate with their audience and effectively promote their initiatives.

sticker

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Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you from the bottom of our hearts for purchasing a sticker and supporting our cause. This purchase greatly helps our mission. If you would like to contribute further, contact us to become a volunteer, or talk to your friends about our cause! Alexis McClurealexis.gcasap@gmail.com

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Graves County ASAP

"Hey, You Matter" Sticker

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$3

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