West Point Parents Club of MA

### Context Profile for West Point Parents Club of MA

#### 1. Organization Mission & Cause
The West Point Parents Club of Massachusetts (WPPC-MA) is dedicated to supporting the families of cadets attending the United States Military Academy at West Point. Their mission is to foster a sense of community among parents and families, provide resources and support, and facilitate communication between families and the academy. They aim to enhance the cadet experience by organizing events and activities that bring families together, ensuring that parents feel connected and informed about their cadets' lives at West Point.

#### 2. Type of Activities
- **Transportation Services**: The club organizes bus transportation for cadets and their guests during major holidays, such as Columbus Day, when many cadets return home.
- **Membership Programs**: They offer membership options that provide discounts on services like bus tickets and access to exclusive events.
- **Community Events**: The club hosts various events throughout the year to engage families and foster community spirit among parents of cadets.
- **Information Dissemination**: Regular updates and reminders are sent to members regarding events, ticket purchases, and other relevant information.

#### 3. Tone of Voice
The tone of the WPPC-MA is friendly, supportive, and informative. The language used is approachable and conveys a sense of community and belonging. Communications are clear and straightforward, aiming to provide essential information without unnecessary complexity. The tone is also slightly formal, reflecting the organization's connection to a military institution while remaining welcoming to families.

#### 4. Emoji Usage
The organization does not prominently use emojis in their communications. Their email campaigns and website content maintain a professional appearance, focusing on clarity and straightforwardness rather than casual or playful elements.

#### 5. Key Facts
- **Founding Information**: Specific founding details are not available on the website, but the club serves as a resource for parents of cadets at West Point.
- **Scale**: The organization has 11 total forms and has conducted 51 email campaigns, indicating active engagement with its community.
- **Impact Metrics**: While specific metrics are not provided, the organization’s activities, such as bus transportation and community events, suggest a significant impact on the families of cadets.
- **Volunteer Information**: The website does not explicitly mention volunteer opportunities, but involvement in club activities may suggest volunteer engagement among parents.

#### 6. Writing Guidelines
- **Clarity and Conciseness**: Communications should be clear and to the point, ensuring that all necessary information is conveyed without overwhelming the reader.
- **Friendly and Supportive Language**: Use a warm and welcoming tone that reflects the community-oriented nature of the organization.
- **Formal Yet Approachable**: Maintain a balance between professionalism and friendliness, suitable for a military-related organization that serves families.
- **Direct Call-to-Actions**: Encourage engagement through clear calls-to-action, especially for events and membership sign-ups.
- **Minimal Use of Emojis**: Stick to a professional format without the use of emojis to maintain the organization’s formal tone.

This context profile serves as a foundational guide for creating personalized and effective content for the West Point Parents Club of Massachusetts, ensuring alignment with their mission, tone, and community engagement strategies.

General Adult ticket. 

Includes complete tailgate except lobster roll (sold as add on below).

Adults (16+) Tailgate Ticket

Discounted ticket for Kids under 16 and for Seniors over 65. 

Includes complete tailgate except lobster roll (sold as add on below).

Kids (16-) / Senior (65+) Tailgate Ticket

Sorry, we are SOLD OUT! Fresh, homemade lobster roll with buttered, toasted bun, just like you get up in Maine. Only available with purchase of Tailgate ticket.

Lobster Roll (only available with Tailgate Ticket purchase)

Free ticket for current Cadets.

Includes complete tailgate except lobster roll (sold as add on below).

Cadet Tailgate Ticket

Sorry, we are SOLD OUT! Only one lobster roll per Cadet at Cadet Lobster Roll Price

Cadet Lobster Roll

If you are interested in helping support feed the cadets you are welcome to make a donation. Thank you!

Optional Donation: Feed a Cadet!

General Adult ticket. Ticket price will be $35 after September 16.

Includes complete tailgate except lobster roll (sold as add on below).

Adults (16+) Tailgate Ticket, Early bird price

Discounted ticket for Kids under 16 and for Seniors over 65. Ticket price will be $18 after September 16.

Includes complete tailgate except lobster roll (sold as add on below).

Kids (16-) / Senior (65+) Tailgate Ticket, Early bird price

Fresh, homemade lobster roll with buttered, toasted bun, just like you get up in Maine. Only available with purchase of Tailgate ticket.

Members get 15% off on Tailgate tickets and receive other benefits. <a href="https://wppc-ma.org/membership/" style="color:inherit;text-decoration:inherit;user-select:auto;box-sizing:inherit">Click here to join now</a> and you'll receive a discount code in your email that you can use right away to buy your tickets.

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;box-sizing:inherit;-webkit-touch-callout:none;-webkit-user-select:none">First name <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;box-sizing:inherit;-webkit-touch-callout:none;-webkit-user-select:none">Last name, Thank you for purchasing ticket(s) to the Fall in New England Tailgate. *Parking:  There is limited to no parking available near the Daly Field tailgate site, so please leave your car at the game parking and take the shuttle or walk over.  Thank you! 📭   at West Point, NY 10996, USA⌚   On <span contenteditable="false" data-custom-variable="{{date-variable-3c2769cf-2073-4c42-a3a4-9d8ca324e464}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;box-sizing:inherit;-webkit-touch-callout:none;-webkit-user-select:none">Date We look forward to seeing you!

Members get 15% off on Tailgate tickets and receive other benefits. <a href="https://wppc-ma.org/membership/">Click here to join now</a> and you'll receive a discount code in your email that you can use right away to buy your tickets.

West Point Parents Club of MA

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Fall in New England Tailgate - October 12, 2024

West Point