East Bay Photo Collective

### Context Profile for East Bay Photo Collective (EBPCO)

1. **Organization Mission & Cause**:
   - **Mission**: The East Bay Photo Collective is dedicated to fostering a community of photographers through education and shared experiences. Their mission emphasizes the importance of photography as a means of expression and connection among individuals.
   - **Cause**: They focus on educational initiatives that enhance the skills of photographers, promote artistic collaboration, and provide access to resources like darkroom facilities.

2. **Type of Activities**:
   - **Events**: Regular social gatherings, such as the "Darkroom User Social," which encourages community interaction among darkroom users.
   - **Fundraising Campaigns**: Various campaigns aimed at supporting the collective's educational programs and facilities.
   - **Community Programs**: Workshops, open calls for submissions, and collaborative projects that engage members and the broader community in photography.

3. **Tone of Voice**:
   - The tone of the website and communications is **friendly**, **inviting**, and **informal**. The language used is accessible and encourages participation, with a focus on community building and shared experiences. Phrases like "Can’t wait to see you there!" exemplify their welcoming approach.

4. **Emoji Usage**:
   - The website and email communications do not prominently feature emojis. The tone remains professional yet approachable without relying on emoji to convey emotion or engagement.

5. **Key Facts**:
   - **Founding Info**: Specific founding details were not provided on the website.
   - **Scale**: The organization has a total of 111 forms and has conducted 782 email campaigns, indicating a robust engagement strategy.
   - **Impact Metrics**: While specific metrics are not detailed, the emphasis on community connection and educational opportunities suggests a focus on qualitative impact.
   - **Volunteer Info**: Information regarding volunteer opportunities was not explicitly stated on the website but may be inferred from community engagement activities.

6. **Writing Guidelines**:
   - **Style**: Use a conversational and friendly tone. Avoid overly formal language; instead, aim for inclusivity and warmth.
   - **Structure**: Keep communications clear and concise, using short paragraphs and direct calls to action. Use bold text for emphasis on important points, as seen in event descriptions.
   - **Personalization**: Incorporate personalized greetings in communications, as evidenced by the use of first names in emails.
   - **Engagement**: Encourage community participation and feedback, reflecting the collective’s mission to connect individuals through photography.

This context profile serves as a foundational guide for creating personalized and effective content for the East Bay Photo Collective, ensuring alignment with their mission, tone, and community-focused activities.

Meet at the main entrance to the photo gallery on the 3rd floor, tour will begin at noon.

f/64 at SFMOMA curator walk

<p style="font-size:16px;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;border-width:0px;border-style:solid;border-color:rgb(229, 231, 235);background-repeat:no-repeat;padding:0px;margin:0px 0px 15px;caret-color:rgb(15, 16, 17);color:rgb(15, 16, 17);font-family:&quot;SF Pro Display&quot;, sans-serif;line-height:1.5">Dear EBPCO Members,<p style="font-size:16px;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;border-width:0px;border-style:solid;border-color:rgb(229, 231, 235);background-repeat:no-repeat;padding:0px;margin:0px 0px 15px;caret-color:rgb(15, 16, 17);color:rgb(15, 16, 17);font-family:&quot;SF Pro Display&quot;, sans-serif;line-height:1.5">We, the members of EBPCO, have been invited to join the Bay Area Photographers Collective (BAPC) for a walk-through of the SFMOMA exhibition, "Around Group f/64: Legacies and Counterhistories in Bay Area Photography." We are excited that two assistant curators from the SFMOMA Photography Department will be leading this tour.<p style="font-size:16px;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;border-width:0px;border-style:solid;border-color:rgb(229, 231, 235);background-repeat:no-repeat;padding:0px;margin:0px 0px 15px;caret-color:rgb(15, 16, 17);color:rgb(15, 16, 17);font-family:&quot;SF Pro Display&quot;, sans-serif;line-height:1.5">The guided walk-through is free, but everyone will need to purchase a general admission ticket to the museum. Be sure to check for any free or discounted tickets if you’re a SFMOMA member, senior, etc. If you are a member, please consider getting an extra free ticket to share with a fellow EBPCO members. <p style="font-size:16px;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;border-width:0px;border-style:solid;border-color:rgb(229, 231, 235);background-repeat:no-repeat;padding:0px;margin:0px 0px 15px;caret-color:rgb(15, 16, 17);color:rgb(15, 16, 17);font-family:&quot;SF Pro Display&quot;, sans-serif;line-height:1.5">We believe this will be a fantastic opportunity to connect and network with fellow photographers as well as get an insiders look at the exhibit. After the exhibition, if you're up for it, we can gather for snacks and drinks at the museum café on the 5th floor. We should finish the walk-through by 1PM and can meet at the café afterward.<p style="font-size:16px;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;border-width:0px;border-style:solid;border-color:rgb(229, 231, 235);background-repeat:no-repeat;padding:0px;margin:0px 0px 15px;caret-color:rgb(15, 16, 17);color:rgb(15, 16, 17);font-family:&quot;SF Pro Display&quot;, sans-serif;line-height:1.5">Event Details:<ul><li style="box-sizing:inherit;border-width:0px;border-style:solid;border-color:rgb(229, 231, 235);background-repeat:no-repeat;padding:0px;margin:0px">What: SFMOMA f/64 exhibition walk-through</li><li style="box-sizing:inherit;border-width:0px;border-style:solid;border-color:rgb(229, 231, 235);background-repeat:no-repeat;padding:0px;margin:0px">Where: SFMOMA, 151 3rd St, San Francisco, CA 94103</li><li style="box-sizing:inherit;border-width:0px;border-style:solid;border-color:rgb(229, 231, 235);background-repeat:no-repeat;padding:0px;margin:0px">When: Monday, March 31st at 12 PM (the tour will last about an hour)</li><li style="box-sizing:inherit;border-width:0px;border-style:solid;border-color:rgb(229, 231, 235);background-repeat:no-repeat;padding:0px;margin:0px">Who: Connect with fellow photographers from the Bay Area Photographers Collective</li><li style="box-sizing:inherit;border-width:0px;border-style:solid;border-color:rgb(229, 231, 235);background-repeat:no-repeat;padding:0px;margin:0px">IF you try to sign up and all spots are filled, please email me and I will put you on the waiting list, if there is a cancellation I'll reach out to you. <a href="mailto:kendra@ebpco.org" style="text-decoration-color:initial;-webkit-user-select:auto;box-sizing:inherit">kendra@ebpco.org</a></li></ul><p style="font-size:16px;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;border-width:0px;border-style:solid;border-color:rgb(229, 231, 235);background-repeat:no-repeat;padding:0px;margin:0px 0px 15px;caret-color:rgb(15, 16, 17);color:rgb(15, 16, 17);font-family:&quot;SF Pro Display&quot;, sans-serif;line-height:1.5">Looking forward to seeing you there!<p style="font-size:16px;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;border-width:0px;border-style:solid;border-color:rgb(229, 231, 235);background-repeat:no-repeat;padding:0px;margin:0px 0px 15px;caret-color:rgb(15, 16, 17);color:rgb(15, 16, 17);font-family:&quot;SF Pro Display&quot;, sans-serif;line-height:1.5">Kendra Luck<p style="font-size:16px;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;border-width:0px;border-style:solid;border-color:rgb(229, 231, 235);background-repeat:no-repeat;padding:0px;margin:0px 0px 15px;caret-color:rgb(15, 16, 17);color:rgb(15, 16, 17);font-family:&quot;SF Pro Display&quot;, sans-serif;line-height:1.5"> <p style="font-size:16px;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;border-width:0px;border-style:solid;border-color:rgb(229, 231, 235);background-repeat:no-repeat;padding:0px;margin:0px 0px 15px;caret-color:rgb(15, 16, 17);color:rgb(15, 16, 17);font-family:&quot;SF Pro Display&quot;, sans-serif;line-height:1.5">photo credit: Ansel Adams, The Golden Gate Bridge Before the Bridge. 1932

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;-webkit-user-select:none;box-sizing:inherit">First name , Thank you for registering for our event and supporting our cause. Your registration greatly helps our mission. 🚀 If you would like to contribute further, contact us to become a volunteer, or talk to your friends about our cause! Kendra Luckkendra@ebpco.org

<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;border-width:0px;border-style:solid;padding:0px;margin:0px 0px 15px;line-height:1.5;max-width:100%">Dear EBPCO Members,<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;border-width:0px;border-style:solid;padding:0px;margin:0px 0px 15px;line-height:1.5;max-width:100%">We, the members of EBPCO, have been invited to join the Bay Area Photographers Collective (BAPC) for a walk-through of the SFMOMA exhibition, "Around Group f/64: Legacies and Counterhistories in Bay Area Photography." We are excited that two assistant curators from the SFMOMA Photography Department will be leading this tour.<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;border-width:0px;border-style:solid;padding:0px;margin:0px 0px 15px;line-height:1.5;max-width:100%">The guided walk-through is free, but everyone will need to purchase a general admission ticket to the museum. Be sure to check for any free or discounted tickets if you’re a SFMOMA member, senior, etc. If you are a member, please consider getting an extra free ticket to share with a fellow EBPCO members. <p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;border-width:0px;border-style:solid;padding:0px;margin:0px 0px 15px;line-height:1.5;max-width:100%">We believe this will be a fantastic opportunity to connect and network with fellow photographers as well as get an insiders look at the exhibit. After the exhibition, if you're up for it, we can gather for snacks and drinks at the museum café on the 5th floor. We should finish the walk-through by 1PM and can meet at the café afterward.<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;border-width:0px;border-style:solid;padding:0px;margin:0px 0px 15px;line-height:1.5;max-width:100%">Event Details:<ul><li>What: SFMOMA f/64 exhibition walk-through</li><li>Where: SFMOMA, 151 3rd St, San Francisco, CA 94103</li><li>When: Monday, March 31st at 12 PM (the tour will last about an hour)</li><li>Who: Connect with fellow photographers from the Bay Area Photographers Collective</li><li>IF you try to sign up and all spots are filled, please email me and I will put you on the waiting list, if there is a cancellation I'll reach out to you. <a href="mailto:kendra@ebpco.org">kendra@ebpco.org</a></li></ul><p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;border-width:0px;border-style:solid;padding:0px;margin:0px 0px 15px;line-height:1.5;max-width:100%">Looking forward to seeing you there!<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;border-width:0px;border-style:solid;padding:0px;margin:0px 0px 15px;line-height:1.5;max-width:100%">Kendra Luck<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;border-width:0px;border-style:solid;padding:0px;margin:0px 0px 15px;line-height:1.5;max-width:100%"> <p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;border-width:0px;border-style:solid;padding:0px;margin:0px 0px 15px;line-height:1.5;max-width:100%">photo credit: Ansel Adams, The Golden Gate Bridge Before the Bridge. 1932

East Bay Photo Collective

f/64 Exhibit curator tour

151 3rd St

f/64 at SFMOMA curator walk

Free

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