A pink and gray hat with a lily adorns the top of a flyer for the "Friends of the Kentucky Oaks 2027 Community Partnership Program," which features icons for a celebration, pickleball tournament, and a pink martini.

Friends of the Kentucky Oaks

### Context Profile for Friends of the Kentucky Oaks

1. **Organization Mission & Cause:**
   Friends of the Kentucky Oaks is dedicated to raising awareness and funds for breast cancer research and support initiatives. Their mission centers around empowering individuals and communities to contribute to the fight against breast cancer, particularly through engaging events that promote health, wellness, and community involvement.

2. **Type of Activities:**
   - **Events:** The organization hosts various events, including the "Pickleball for Pink Tournament," which combines sports with fundraising for the Florida Breast Cancer Foundation. Other events include the Kentucky Oaks Fundraiser, which is a significant annual event.
   - **Fundraising Campaigns:** They run campaigns that encourage community participation, such as early registration discounts and promotional events tied to larger community gatherings.
   - **Community Programs:** The organization focuses on community engagement through sports and social events that raise awareness and funds for breast cancer initiatives.

3. **Tone of Voice:**
   The tone of voice used by Friends of the Kentucky Oaks is friendly, inspiring, and casual. Their communications often include enthusiastic language and emojis to create a warm and inviting atmosphere. They aim to motivate participation and foster a sense of community among supporters.

4. **Emoji Usage:**
   The organization frequently uses emojis in their communications, particularly in event promotions and emails. Common emojis include:
   - 🎾 (Tennis) for sports-related events
   - 💖 (Heart) to convey care and compassion
   - 🗓 (Calendar) for event dates
   - 🏓 (Table Tennis) and 🏇 (Horse Racing) to highlight specific activities or themes
   Emojis are used to enhance engagement and add a playful touch to their messaging.

5. **Key Facts:**
   - **Founding Info:** Specific founding details were not available from the provided data.
   - **Scale:** The organization has conducted 4 total forms and sent 29 total email campaigns, indicating an active engagement strategy.
   - **Impact Metrics:** While specific metrics were not detailed, the organization’s focus on fundraising for breast cancer suggests a commitment to measurable impact in supporting research and community programs.
   - **Volunteer Info:** Information regarding volunteer opportunities was not explicitly mentioned, but community engagement through events implies potential volunteer involvement.

6. **Writing Guidelines:**
   - **Style:** Use a friendly and approachable tone, incorporating casual language that resonates with a community audience.
   - **Structure:** Keep content clear and organized, using bullet points or short paragraphs for easy readability.
   - **Emojis:** Integrate emojis strategically to enhance the emotional appeal of the content, especially in event promotions and community calls to action.
   - **Call to Action:** Include strong calls to action that encourage participation, such as registering for events or donating to the cause.
   - **Personalization:** Use personalized greetings in emails and communications to foster a connection with supporters.

This context profile serves as a foundational guide for crafting tailored communications and content that align with the mission and values of Friends of the Kentucky Oaks.

LXCL:<ul class="lxcl-ul"><li value="1" class="lxcl-listItem" dir="ltr">Recognition across all FKYO signature events</li><li value="2" class="lxcl-listItem" dir="ltr">Betting Window Sponsor recognition at Oaks</li><li value="3" class="lxcl-listItem" dir="ltr">Community Sponsor recognition at Pinktini</li><li value="4" class="lxcl-listItem" dir="ltr">Trophy or Kitchen Sponsor recognition at Pickleball</li><li value="5" class="lxcl-listItem" dir="ltr">Website and social media recognition</li></ul>

🌸 Silks Partner

LXCL:<ul class="lxcl-ul"><li value="1" class="lxcl-listItem" dir="ltr">Paddock Bar Sponsor recognition at Oaks</li><li value="2" class="lxcl-listItem" dir="ltr">Signature Pinktini Sponsor recognition</li><li value="3" class="lxcl-listItem" dir="ltr">Court Sponsor recognition at Pickleball</li><li value="4" class="lxcl-listItem" dir="ltr">Enhanced logo placement</li><li value="5" class="lxcl-listItem" dir="ltr">Sponsor table opportunities</li><li value="6" class="lxcl-listItem" dir="ltr">Verbal recognition during events</li><li value="7" class="lxcl-listItem" dir="ltr">Category exclusivity when applicable</li></ul>

🏇 Winner’s Circle Partner

LXCL:<ul class="lxcl-ul"><li value="1" class="lxcl-listItem" dir="ltr">Clubhouse Sponsor recognition at Oaks</li><li value="2" class="lxcl-listItem" dir="ltr">Presenting Sponsor recognition at Pinktini</li><li value="3" class="lxcl-listItem" dir="ltr">Tournament Sponsor recognition at Pickleball</li><li value="4" class="lxcl-listItem" dir="ltr">Premier logo placement across all events</li><li value="5" class="lxcl-listItem" dir="ltr">Dedicated sponsor spotlight on FKYO social media</li><li value="6" class="lxcl-listItem" dir="ltr">Preferred sponsor table placement</li><li value="7" class="lxcl-listItem" dir="ltr">Category exclusivity</li><li value="8" class="lxcl-listItem" dir="ltr">First right of renewal for 2028</li></ul>

👑 Triple Crown Partner

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="color: rgb(42, 42, 196); overflow-wrap: anywhere; user-select: none; background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; margin: 0px; padding: 1px 8px; font-size: 11px; display: inline-block; box-sizing: inherit;">First name, Your <span contenteditable="false" data-custom-variable="{{Membership type}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="color: rgb(42, 42, 196); overflow-wrap: anywhere; user-select: none; background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; margin: 0px; padding: 1px 8px; font-size: 11px; display: inline-block; box-sizing: inherit;">Membership type supporting Friends of the Kentucky Oaks will renew on <span contenteditable="false" data-custom-variable="{{Expiry date}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="color: rgb(42, 42, 196); overflow-wrap: anywhere; user-select: none; background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; margin: 0px; padding: 1px 8px; font-size: 11px; display: inline-block; box-sizing: inherit;">Expiry date. Renewal amount: <span contenteditable="false" data-custom-variable="{{Renewal amount}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="color: rgb(42, 42, 196); overflow-wrap: anywhere; user-select: none; background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; margin: 0px; padding: 1px 8px; font-size: 11px; display: inline-block; box-sizing: inherit;">Renewal amount Payment method: <span contenteditable="false" data-custom-variable="{{Payment method}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="color: rgb(42, 42, 196); overflow-wrap: anywhere; user-select: none; background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; margin: 0px; padding: 1px 8px; font-size: 11px; display: inline-block; box-sizing: inherit;">Payment method To manage your membership renewal, update your payment method, you can do so <a fr-original-style="" href="{{donorDashboardUrl}}" style="text-decoration-color: currentcolor; user-select: auto; box-sizing: inherit;">here</a>. Thank you for your continued support! Your membership helps us make a lasting impact in our community. Mark O&#39;Hara Friends of the Kentucky Oaks

Partner with FKYO throughout the 2027 season and receive year-round recognition across our signature community events. Friends of the Kentucky Oaks proudly hosts its events in support of St. Anthony&#39;s Hospital Foundation. Funds raised through FKYO events help support local healthcare initiatives, including breast health programs through the Susan Sheppard McGillicuddy Breast Center. The FKYO Annual Partnership Program offers businesses and community partners the opportunity to support three of our premier fundraising events while gaining expanded visibility, sponsor recognition, and meaningful engagement opportunities throughout the year. Annual Partnership recognition includes:&bull; Kentucky Oaks Celebration &bull; FKYO Pickleball Tournament &bull; Pinktini FKYO events bring together community leaders, local businesses, and supporters through memorable social experiences that create meaningful community impact. Annual Partners receive bundled sponsorship recognition, expanded marketing exposure, and preferred partnership opportunities across multiple events at a preferred annual rate. A limited number of Annual Partnership opportunities are available for 2027, with select partnership levels eligible for category exclusivity. To ensure inclusion in event signage and marketing materials, sponsor logos should be submitted in high-resolution format to: <a fr-original-style="" rel="noopener" style="text-decoration-color: currentcolor; user-select: auto; box-sizing: inherit;" target="_blank">info@fkyo.org</a> Learn more about St. Anthony&#39;s Hospital Foundation at <a fr-original-style="" href="https://stanthonysfoundation.org/" rel="noopener noreferrer" style="text-decoration-color: currentcolor; user-select: auto; box-sizing: inherit;" target="_blank">St. Anthony&#39;s Hospital Foundation &ndash; Your generosity heals.</a>

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="color: rgb(42, 42, 196); overflow-wrap: anywhere; user-select: none; background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; margin: 0px; padding: 1px 8px; font-size: 11px; display: inline-block; box-sizing: inherit;">First name, Thank you for shopping with us and for supporting our cause with your purchase. Your support directly contributes to our mission and helps us make a positive impact. If you would like to further contribute, consider spreading the word about our shop to your friends and family, or contacting us directly to learn about volunteer opportunities! Thank you once again for your support. Mark O&#39;Haramark@fkyo.org

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="color: rgb(42, 42, 196); overflow-wrap: anywhere; user-select: none; background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; margin: 0px; padding: 1px 8px; font-size: 11px; display: inline-block; box-sizing: inherit;">First name, Your <span contenteditable="false" data-custom-variable="{{Membership type}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="color: rgb(42, 42, 196); overflow-wrap: anywhere; user-select: none; background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; margin: 0px; padding: 1px 8px; font-size: 11px; display: inline-block; box-sizing: inherit;">Membership type supporting Friends of the Kentucky Oaks will expire on <span contenteditable="false" data-custom-variable="{{Expiry date}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="color: rgb(42, 42, 196); overflow-wrap: anywhere; user-select: none; background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; margin: 0px; padding: 1px 8px; font-size: 11px; display: inline-block; box-sizing: inherit;">Expiry date. Thanks to members like you, we&#39;re able to grow, improve access, and create meaningful opportunities for everyone we serve. Renewing is quick and easy &mdash; you can choose the same membership as before or even upgrade your membership here: <a fr-original-style="display:inline-block;padding:12px 24px;background-color:#5555E7;color:#ffffff;text-decoration:none;border-radius:8px;font-weight:600;" href="{{formUrl}}" style="display: inline-block; padding: 12px 24px; background-color: rgb(85, 85, 231); color: rgb(255, 255, 255); text-decoration: none; border-radius: 8px; font-weight: 600; user-select: auto; box-sizing: inherit;">Renew your membership</a> Thank you for being such a valued part of our community and for your continued support. Mark O&#39;Hara Friends of the Kentucky Oaks

Partner with FKYO throughout the 2027 season and receive year-round recognition across our signature community events. Friends of the Kentucky Oaks proudly hosts its events in support of St. Anthony's Hospital Foundation. Funds raised through FKYO events help support local healthcare initiatives, including breast health programs through the Susan Sheppard McGillicuddy Breast Center. The FKYO Annual Partnership Program offers businesses and community partners the opportunity to support three of our premier fundraising events while gaining expanded visibility, sponsor recognition, and meaningful engagement opportunities throughout the year. Annual Partnership recognition includes:• Kentucky Oaks Celebration • FKYO Pickleball Tournament • Pinktini FKYO events bring together community leaders, local businesses, and supporters through memorable social experiences that create meaningful community impact. Annual Partners receive bundled sponsorship recognition, expanded marketing exposure, and preferred partnership opportunities across multiple events at a preferred annual rate. A limited number of Annual Partnership opportunities are available for 2027, with select partnership levels eligible for category exclusivity. To ensure inclusion in event signage and marketing materials, sponsor logos should be submitted in high-resolution format to: <a target="_blank">info@fkyo.org</a> Learn more about St. Anthony's Hospital Foundation at <a href="https://stanthonysfoundation.org/" target="_blank">St. Anthony's Hospital Foundation – Your generosity heals.</a>

Friends of the Kentucky Oaks

FKYO 2027 Community Partnership Program

🌸 Silks Partner

$750

🏇 Winner’s Circle Partner

$1,650

👑 Triple Crown Partner

$2,950