Highland Community Association

### Context Profile for Highland Community Association

1. **Organization Mission & Cause**:
   - The Highland Community Association (HCA) is dedicated to enhancing the quality of life for residents in Highland, Maryland, particularly focusing on community engagement and support for local events. Their mission emphasizes fostering a sense of community and belonging among residents, promoting local culture, and providing resources for community development.

2. **Type of Activities**:
   - HCA organizes various community activities, including:
     - **Events**: Notable events include the "Highland Holiday Tractor Parade," which celebrates local traditions and brings the community together.
     - **Fundraising Campaigns**: The organization conducts fundraising efforts to support community projects and events.
     - **Community Programs**: HCA engages in programs that encourage volunteerism and community participation, such as "Beer and Bark at Falling Branch."

3. **Tone of Voice**:
   - The tone of voice used by HCA is **friendly, welcoming, and community-oriented**. The language is accessible and informal, aiming to create an inviting atmosphere for all community members. Communications often include a sense of excitement and encouragement for participation in events.

4. **Emoji Usage**:
   - HCA utilizes emojis in their communications, particularly in email campaigns. Common emojis include 📅 (calendar) and 📍 (location), which serve to highlight event details. The usage is moderate and primarily aimed at making the content more engaging and visually appealing.

5. **Key Facts**:
   - **Founding Info**: The specific founding date of HCA is not mentioned on the website, but it is implied that the organization has been active for several years in the Highland community.
   - **Scale**: HCA has a total of 15 forms and has conducted 16 email campaigns, indicating an active engagement with the community.
   - **Impact Metrics**: While specific impact metrics are not detailed, the organization emphasizes community participation and local engagement as key indicators of success.
   - **Volunteer Info**: HCA encourages volunteer participation in events and community programs, fostering a collaborative spirit among residents.

6. **Writing Guidelines**:
   - **Style**: Use a friendly and conversational tone. Avoid overly formal language; instead, focus on inclusivity and community spirit.
   - **Structure**: Keep sentences clear and concise. Use bullet points or lists for event details to enhance readability.
   - **Engagement**: Incorporate calls to action that encourage community involvement, such as "Join us!" or "Get involved!".
   - **Visual Elements**: Where appropriate, include emojis to make communications more engaging, especially in event reminders and announcements.

This context profile provides a comprehensive overview of the Highland Community Association, focusing on their mission, activities, tone, and communication style, which will assist in generating personalized and effective content for their outreach efforts.

Tractor Parade Parking

The Enfield Farm has graciously donated a portion of their farm to benefit the Highland Senior Activity Center. All proceeds from the parking sales will go directly to the fuel fund.  Parking strictly from 2:00 - 4:00 p.m. before the parade route is closed to traffic! After the parade you must exit on your own.  Ticket is good for one parking spot at the Enfield Farm. Park at your own risk. Enfield Farms is not liable for cars not suitable for parking in a farm field.  Please look for the parking entrance sign across from Falling Branch Brewery. Please note this is on the parade route and this road will be closed once the parade starts at 4:30 pm. You must park early! YOU MUST HAVE THIS TICKET PRINTED OR THE QR CODE READY TO PARK!

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Last name, Thank you for your support! 📭   at 700 Highland Rd, Street, MD 21154, USA⌚   On <span contenteditable="false" data-custom-variable="{{date-variable-917b14fe-3fd6-4c05-bb9c-38c482f09a81}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Date Kind regards. Kelly Rosehcatourism@gmail.com4104529071

The Enfield Farm has graciously donated a portion of their farm to benefit the Highland Senior Activity Center. All proceeds from the parking sales will go directly to the fuel fund.  Parking strictly from 2:00 - 4:00 p.m. before the parade route is closed to traffic! After the parade you must exit on your own.  Ticket is good for one parking spot at the Enfield Farm. Park at your own risk. Enfield Farms is not liable for cars not suitable for parking in a farm field.  Please look for the parking entrance sign across from Falling Branch Brewery. Please note this is on the parade route and this road will be closed once the parade starts at 4:30 pm. You must park early! YOU MUST HAVE THIS TICKET PRINTED OR THE QR CODE READY TO PARK!

Highland Community Association

Highland Holiday Tractor Parade Parking at Enfield Lot

810 Highland Rd

Tractor Parade Parking

$20

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