Community School of Music and Arts

### Context Profile for Community School of Music and Arts (CSMA)

#### 1. Organization Mission & Cause
The Community School of Music and Arts (CSMA) is dedicated to providing accessible music and arts education to individuals of all ages and backgrounds. Their mission is to foster creativity, self-expression, and community engagement through high-quality arts education. CSMA believes in the transformative power of the arts and aims to inspire individuals to explore their artistic potential.

#### 2. Type of Activities
CSMA offers a variety of activities including:
- **Classes and Workshops**: Music and arts classes for all ages, including specialized programs such as "Musical Improvisation with Hank Roberts."
- **Community Events**: Regular community art shows and performances to showcase student work and foster community engagement.
- **Fundraising Campaigns**: Initiatives to support their programs and scholarships for underprivileged students.
- **Collaborative Projects**: Opportunities for students to work together on creative projects, enhancing their skills and community ties.

#### 3. Tone of Voice
The tone of voice used by CSMA is:
- **Friendly and Inviting**: The language is warm and welcoming, encouraging participation and engagement.
- **Inspirational**: Communications often highlight the transformative power of the arts, aiming to motivate individuals to pursue their creative interests.
- **Professional**: While friendly, the organization maintains a level of professionalism, especially in class descriptions and formal communications.

#### 4. Emoji Usage
CSMA does not prominently use emojis in their communications. The tone remains professional and straightforward, focusing on clear and engaging language without the informal touch that emojis provide.

#### 5. Key Facts
- **Founding Info**: CSMA has been serving the Ithaca community for over 50 years, emphasizing its long-standing commitment to arts education.
- **Scale**: The organization has a significant outreach with 437 total forms and 804 email campaigns, indicating a robust engagement with the community.
- **Impact Metrics**: Specific metrics on student enrollment, community engagement, or scholarship distribution were not detailed on the website but can be inferred from the variety of programs offered.
- **Volunteer Info**: While specific volunteer opportunities were not highlighted, the community-oriented nature of the organization suggests that volunteers may play a role in events and classes.

#### 6. Writing Guidelines
- **Clarity and Engagement**: Use clear and engaging language that resonates with a diverse audience. Avoid jargon and ensure accessibility.
- **Encouraging Participation**: Frame communications to invite participation, whether in classes, events, or fundraising efforts.
- **Highlighting Benefits**: Emphasize the benefits of arts education and community involvement, focusing on personal growth and community connection.
- **Consistency in Tone**: Maintain a friendly yet professional tone throughout all communications to reinforce the organization's values and mission.

This context profile serves as a guide for creating personalized and effective content for the Community School of Music and Arts, ensuring alignment with their mission, activities, and communication style.

Payment recurs monthly from January-March.
2 hour classes are on Thursdays from 1/23-3/27 (no class 2/20).
Ages 13+

Illustrating Animals in Watercolor - (Monthly) Non-Members

Illustrating Animals in Watercolor - (Monthly) Members

<div style="color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;box-sizing:inherit;line-height:1.5">Illustrating Animals in Watercolor - Instructed by Jennifer Gibson</div>Thursdays from 2:45-4:45 pm from 1/23-3/27 (no class 2/20, 9 classes) - Ages 13+  This option breaks down payment into equal monthly increments that will recur for January, February, and March. <img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1734469053/tswlltfdedvvjvpu0dsk.png" style="width:170px;display:inline-block;vertical-align:bottom;margin:5px 0px;text-align:left;max-width:calc(100% - 5px);position:relative;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit;float:left" />We will learn drawing, painting and illustration techniques while depicting animals. We will primarily use watercolor and pencil on paper, but students are welcome to incorporate other media, and mix media. Focus will be on form, value and texture, while creating a likeness from source photos (that said, we will also explore examples from master illustrators which are more “stylized” in nature). Students will have the option of choosing a favorite animal for the final project. Some drawing and /or painting experience would be helpful, but not necessary. <span fr-original-style="font-size:18px;font-family:Helvetica;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit;" style="font-size:18px;font-family:Helvetica;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Classes are on Thursdays from 2:45-4:45 pm from 1/23-3/27 (no class 2/20).

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , On behalf of everyone at Community School of Music and Arts, I want to say thank you for registering for this class. Your monthly payment will be recurring from January through March.   A supply list for student purchase will be provided by the instructor. Thank you for registering for this amazing class! Warm regards, Carrie Natale<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1735839068/ttyeunraaruodaihucia.jpg" style="width:85px;display:block;vertical-align:top;margin:5px auto 5px 0px;text-align:left;position:relative;max-width:100%;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit" />Director of Exhibits & ProgramsCommunity School of Music and Artscnatale@csma-ithaca.org

<div>Illustrating Animals in Watercolor - Instructed by Jennifer Gibson</div>Thursdays from 2:45-4:45 pm from 1/23-3/27 (no class 2/20, 9 classes) - Ages 13+  This option breaks down payment into equal monthly increments that will recur for January, February, and March. <img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1734469053/tswlltfdedvvjvpu0dsk.png" style="width:170px;display:inline-block;vertical-align:bottom;margin:5px 0px;text-align:left;position:relative;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit;float:left;max-width:100%" />We will learn drawing, painting and illustration techniques while depicting animals. We will primarily use watercolor and pencil on paper, but students are welcome to incorporate other media, and mix media. Focus will be on form, value and texture, while creating a likeness from source photos (that said, we will also explore examples from master illustrators which are more “stylized” in nature). Students will have the option of choosing a favorite animal for the final project. Some drawing and /or painting experience would be helpful, but not necessary. Classes are on Thursdays from 2:45-4:45 pm from 1/23-3/27 (no class 2/20).

Community School of Music and Arts

Illustrating Animals in Watercolor - Monthly Payment (Winter 2025)

Illustrating Animals in Watercolor - (Monthly) Non-Members

$142

Illustrating Animals in Watercolor - (Monthly) Members

$107