Locke's Promise, Inc.

### Context Profile for Locke's Promise, Inc.

1. **Organization Mission & Cause:**
   Locke's Promise, Inc. is dedicated to supporting individuals living with Multiple Sclerosis (MS) in New Hampshire. Their mission focuses on building a more inclusive and supportive future for the MS community, providing resources, advocacy, and opportunities for connection among those affected by the disease.

2. **Type of Activities:**
   - **Fundraising Campaigns:** The organization runs various fundraising initiatives, including the "Keys for Promise" raffle, which offers participants the chance to win a vehicle or cash while supporting their cause.
   - **Community Programs:** While specific community programs are not detailed in the provided data, the emphasis on inclusivity and support suggests they may engage in programs that foster community among individuals with MS.

3. **Tone of Voice:**
   The tone of Locke's Promise is friendly, inspiring, and engaging. Their communications often include a sense of urgency and excitement, particularly in fundraising campaigns. The use of casual language and emojis adds a warm and approachable feel to their messaging.

4. **Emoji Usage:**
   Locke's Promise frequently uses emojis in their communications to enhance engagement and convey emotion. In the recent campaign, they used car and key emojis (🚗🔑) to symbolize the raffle theme and a heart emoji (🧡) to express care and community spirit. Emojis are used strategically to draw attention and create a friendly tone.

5. **Key Facts:**
   - **Founding Info:** Specific founding information is not provided in the data.
   - **Scale:** The organization has a total of 22 forms and 18 email campaigns, indicating an active engagement with their audience.
   - **Impact Metrics:** While specific metrics are not detailed, the success of fundraising campaigns like the "Keys for Promise" raffle suggests they have a significant impact on their community.
   - **Volunteer Info:** No specific volunteer information is provided, but the organization likely relies on community support for its initiatives.

6. **Writing Guidelines:**
   - **Style:** Use a friendly and engaging tone that resonates with the community. Incorporate casual language and a sense of urgency when discussing events and fundraising efforts.
   - **Emojis:** Include relevant emojis to enhance the emotional appeal of the content, particularly in fundraising and community engagement communications.
   - **Call to Action:** Use clear and motivating calls to action, encouraging participation and support for their initiatives.
   - **Personalization:** Where possible, personalize communications to make recipients feel valued and connected to the mission.

This context profile serves as a guide for generating personalized and effective content for Locke's Promise, Inc., ensuring alignment with their mission, tone, and community engagement strategies.

LXCL:💙 What can $100 do? More than you think. Your ticket purchase helps someone living with MS get the home modifications they need—like ramps, grab bars, or widened doorways. It could cover a procedure deductibles during a tough month, or help fund a new, more accessible scooter that brings freedom and mobility. Every dollar brings comfort, dignity, and independence to someone right here in New Hampshire.

One chance of winning

🚗🔑 Keys for Promise is HERE! 🔑🚗 Locke&rsquo;s Promise is revving up for something BIG this October&mdash;and you&rsquo;re invited to take the wheel! From October 1st to October 31st, seize the opportunity to win a sweet new ride or a chunk of change while supporting those living with MS in New Hampshire. It&rsquo;s our Keys for Promise Raffle, and it&rsquo;s got all the horsepower of hope behind it. 🎟️ Only 1,000 tickets available 💵 $100 per ticket 📈 That&rsquo;s some seriously amazing odds! You have the chance to win any car from a Grappone Automotive Group dealership (Mazda, Ford, or Honda) valued up to $35,000 or choose to take $25,000 in cash!&nbsp;Taxes do apply. Every ticket fuels our mission to build a more inclusive, supportive future for the MS community&mdash;and puts you in the driver&rsquo;s seat for a life-changing prize. So buckle up, grab your ticket, and help us turn the key on something extraordinary. 🧡 Review official rules &amp; regulations here: <a data-fr-linked="true" fr-original-style="" href="https://www.lockespromise.com/keysforpromise" id="isPasted" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">https://www.lockespromise.com/keysforpromise</a> Reach out to <a fr-original-style="" href="mailto:info@lockespromise.com" rel="noopener noreferrer noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">info@lockespromise.com</a> with any questions!&nbsp;

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name, Thank You for Supporting Keys for Promise! Your ticket purchase isn&rsquo;t just a chance to win a car&mdash;it&rsquo;s a powerful act of compassion. Because of you, someone living with MS in New Hampshire may receive the home modifications they need to move safely, a new scooter to regain independence, or help with bills during a challenging time. PLEASE NOTE THE TAX OBLIGATION TO WINNERS: The winner is responsible for paying all appropriate taxes and expenses resulting from winning a prize. For any prize valued at $600 or more, Locke&rsquo;s Promise, Inc. will send an IRS form 1099 noting the value of the prize to the winner and the IRS at year-end. The winner must submit to Locke&rsquo;s Promise, Inc. a completed and signed IRS Form W-9 (Request for Taxpayer Identification Number and Certification) prior to taking possession of any prize. If the winner selects the vehicle prize, the winner must prepay taxes to Locke&rsquo;s Promise, Inc. in the amount of 25% of the fair market value of the chosen vehicle (maximum vehicle value for purposes of this calculation is $35,000) minus the amount of winning ticket, prior to taking possession of any prize and no later than &nbsp;April 1, 2026. The winner will forfeit the vehicle prize if the winner fails or refuses to prepay the taxes prior to that deadline. If the winner pays the taxes with a check or wire transfer, winner cannot take possession of the vehicle until the check or wire has been cleared by Locke&rsquo;s Promise, Inc.&rsquo;s bank (clearing can take 7-14 days for checks, and 3-5 days for wires). If the winner selects the cash prize instead of the vehicle, Locke&rsquo;s Promise, Inc. will estimate and deduct federal withholding taxes from the cash prize, and submit such taxes to the IRS prior to or simultaneously with the delivery of the net proceeds to the winner. Taxes on the vehicle or the cash must be paid in advance by the date the winner takes possession of the prize, and no later than April, 1 2026.&nbsp; You&rsquo;re helping us build a community where no one faces MS alone. Your generosity fuels hope, dignity, and real change&mdash;and we&rsquo;re so grateful to have you on this journey with us. From all of us at Locke&rsquo;s Promise, thank you for turning the key toward a brighter future.&nbsp; For the FULL rules of &quot;Keys for Promise&quot; visit: <a fr-original-style="" href="//www.lockespromise.com/keysforpromise" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">www.lockespromise.com/keysforpromise</a> Sarah LockeFounder &amp; CEO&nbsp;Locke&#39;s Promise, IncLiving with MS since 2019

🚗🔑 Keys for Promise is HERE! 🔑🚗 Locke’s Promise is revving up for something BIG this October—and you’re invited to take the wheel! From October 1st to October 31st, seize the opportunity to win a sweet new ride or a chunk of change while supporting those living with MS in New Hampshire. It’s our Keys for Promise Raffle, and it’s got all the horsepower of hope behind it. 🎟️ Only 1,000 tickets available 💵 $100 per ticket 📈 That’s some seriously amazing odds! You have the chance to win any car from a Grappone Automotive Group dealership (Mazda, Ford, or Honda) valued up to $35,000 or choose to take $25,000 in cash! Taxes do apply. Every ticket fuels our mission to build a more inclusive, supportive future for the MS community—and puts you in the driver’s seat for a life-changing prize. So buckle up, grab your ticket, and help us turn the key on something extraordinary. 🧡 Review official rules &amp; regulations here: <a href="https://www.lockespromise.com/keysforpromise" target="_blank">https://www.lockespromise.com/keysforpromise</a> Reach out to <a href="mailto:info@lockespromise.com" target="_blank">info@lockespromise.com</a> with any questions!

Locke's Promise, Inc.

"Keys for Promise" 2025 Raffle

One chance of winning

$100