Maui Wedding and Event Association

### Context Profile for Maui Wedding and Event Association (MWEA)

1. **Organization Mission & Cause:**
   - The Maui Wedding and Event Association (MWEA) is dedicated to promoting and protecting the wedding and event industry on Maui. Their mission is to provide representation at various levels (county, state, and non-governmental organizations) to advocate for the interests of their members. They aim to foster a supportive community for wedding and event professionals through education, networking, and resources.

2. **Type of Activities:**
   - MWEA engages in various activities including:
     - **Membership Benefits:** Representation, newsletters, educational workshops, and networking opportunities.
     - **Events:** Organizing events such as the "Trilogy & MWEA Wedding Sail" to promote collaboration among industry professionals.
     - **Workshops:** Offering free or exclusive pricing for educational resources and events.
     - **Recognition:** Providing members with a listing on their website and the use of the MWEA logo for marketing.

3. **Tone of Voice:**
   - The tone of MWEA's communications is friendly and professional, with a touch of warmth typical of Hawaiian culture (e.g., use of "Aloha"). The language is clear and informative, aiming to engage and inspire members and potential members about the benefits of joining the association.

4. **Emoji Usage:**
   - The website and email communications do not prominently feature emojis. The tone remains professional and straightforward, focusing on clear communication rather than playful elements.

5. **Key Facts:**
   - **Founding Info:** Specific founding details were not available from the website.
   - **Scale:** MWEA has a structured membership program with 6 total forms and has conducted 36 email campaigns.
   - **Impact Metrics:** While specific metrics were not detailed on the website, the organization emphasizes member benefits and community representation as key indicators of their impact.
   - **Volunteer Info:** No specific volunteer information was found on the website, but the organization likely encourages member involvement in events and initiatives.

6. **Writing Guidelines:**
   - **Style:** Use a friendly and professional tone. Incorporate Hawaiian cultural elements where appropriate.
   - **Structure:** Keep communications clear and organized, using bullet points for benefits and highlights.
   - **Personalization:** Use member names and personalize communications to enhance engagement (as seen in the thank you email).
   - **Call to Action:** Encourage participation in events and membership benefits clearly and compellingly.
   - **Visuals:** While the website does not emphasize emojis, consider using clean, professional visuals that align with the wedding and event theme.

This context profile serves as a guide for creating tailored content that resonates with MWEA's mission, tone, and audience.

LXCL:A morning spent side by side with your team and colleagues, working and learning. Join us from 8am to 12pm at this beautiful wahi pana (storied place) for about an hour of hands-on work, shared learning, and a light lunch to bring the morning together.

Participant

What if your next team outing left you with stories you&#39;ll actually use? Join MWEA at Kīpuka Olowalu in Olowalu for a hands-on day alongside cultural practitioners who have cared for this land for generations. You&#39;ll get your hands in the soil, hear the stories behind the place your clients fall in love with, and come away with something that quietly makes you better at your work. Activities may include planting native species, invasive species removal, tending the loʻi and māla, a cultural history walk, and learning about the connection between land and ocean. Open to MWEA members and their employees and contractors. A light lunch is provided. Registration is pay-what-you-can. A suggested donation of $35 (minimum $25) goes directly to support Kīpuka Olowalu&#39;s ongoing work as a 501(c)(3) nonprofit dedicated to cultural and environmental connectivity on Maui. <a fr-original-style="" href="https://kipukaolowalu.org/" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Kīpuka Olowalu</a> is a 501(c)(3) nonprofit organization dedicated to cultivating cultural and environmental connectivity for all.<p dir="ltr" fr-original-style="line-height:1.7999999999999998;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;" style="line-height: 1.8; background-color: rgb(255, 255, 255); margin: 0pt 0px; width: 100%; box-sizing: inherit; color: rgb(0, 0, 0);"> Agenda - attendees are expected to attend the full program8am meet at the gravel &nbsp;lot to the right of Leoda&#39;s Pie Shop for a short briefing before caravaning to the property with a brief stop at the petroglyphs.8:15am Morning protocol, safety introductions &amp; equipment8:30am Work session (take water, shade, bathroom breaks as needed)9:30am Clean up &amp; put tools away9:45am Plant education walk and talk10:45am Break for lunch11:45am Closing protocol, departure

Aloha <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name, We are excited you will be joining us for our work day and cultural learning at Kipuka Olowalu! Please hang onto this email as it has important information on your participation.&nbsp; If for any reason, you cannot participate that day, please email me to let me know you can&#39;t make it.&nbsp;<ul fr-original-style="" style="box-sizing: inherit;"><li fr-original-style="color: rgb(40, 50, 78);" style="color: rgb(40, 50, 78); box-sizing: inherit;">Please have everyone in your party complete and sign this waiver before 4/15/26: <a fr-original-style="" href="https://waiver.smartwaiver.com/e/EEqAgsBQaBUhtp9HNTVsXk/web/" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">https://waiver.smartwaiver.com/e/EEqAgsBQaBUhtp9HNTVsXk/web/</a></li><li fr-original-style="color: rgb(40, 50, 78);" style="color: rgb(40, 50, 78); box-sizing: inherit;">Meet in the gravel parking lot to the right of Leoda&rsquo;s Kitchen and Pie Shop at 8:00am sharp. &nbsp;We will check in and caravan to the property (5 min drive)</li><li fr-original-style="color: rgb(40, 50, 78);" style="color: rgb(40, 50, 78); box-sizing: inherit;">Please wear sun protectant clothes you don&rsquo;t mind getting dirty/muddy in (Werecommend long sleeves or sunguards) , hats are optional and closed toe shoesare REQUIRED.</li><li fr-original-style="color: rgb(40, 50, 78);" style="color: rgb(40, 50, 78); box-sizing: inherit;">Keep hydrated throughout the day. The property has drinking water, please bringa reusable bottle for yourself.</li></ul> What we may be doing:<ul fr-original-style="" style="box-sizing: inherit;"><li fr-original-style="" style="box-sizing: inherit;">Plant and learn about the uses and importance of native plants</li><li fr-original-style="" style="box-sizing: inherit;">Invasive species removal.</li><li fr-original-style="" style="box-sizing: inherit;">Cultural science/ history walk &amp; talk.</li><li fr-original-style="" style="box-sizing: inherit;">Lo&rsquo;i and Māla (wet/dry land taro patch &amp; garden); weeding,repair,plant.</li><li fr-original-style="" style="box-sizing: inherit;">Learn about the importance of water flow and connectivity to the ocean.</li></ul> Mahalo nui loa,Rev Julienne Givot &amp; Darren KealaCultural Education Committee Co-ChairsMaui Wedding &amp; Event Association

What if your next team outing left you with stories you'll actually use? Join MWEA at Kīpuka Olowalu in Olowalu for a hands-on day alongside cultural practitioners who have cared for this land for generations. You'll get your hands in the soil, hear the stories behind the place your clients fall in love with, and come away with something that quietly makes you better at your work. Activities may include planting native species, invasive species removal, tending the loʻi and māla, a cultural history walk, and learning about the connection between land and ocean. Open to MWEA members and their employees and contractors. A light lunch is provided. Registration is pay-what-you-can. A suggested donation of $35 (minimum $25) goes directly to support Kīpuka Olowalu's ongoing work as a 501(c)(3) nonprofit dedicated to cultural and environmental connectivity on Maui. <a href="https://kipukaolowalu.org/" target="_blank">Kīpuka Olowalu</a> is a 501(c)(3) nonprofit organization dedicated to cultivating cultural and environmental connectivity for all. Agenda - attendees are expected to attend the full program8am meet at the gravel  lot to the right of Leoda's Pie Shop for a short briefing before caravaning to the property with a brief stop at the petroglyphs.8:15am Morning protocol, safety introductions &amp; equipment8:30am Work session (take water, shade, bathroom breaks as needed)9:30am Clean up &amp; put tools away9:45am Plant education walk and talk10:45am Break for lunch11:45am Closing protocol, departure

Maui Wedding and Event Association

Kipuka Olowalu Work Day & Cultural Education

8am sharp Gravel Parking lot to the right of Leoda's Pie Shop 820 Olowalu Village Rd

Hi ciara! 👋

Participant