Michaels Cares

### Context Profile for Michaels Cares

1. **Organization Mission & Cause**:
   - **Mission**: Michaels Cares is dedicated to supporting individuals and families in need through various community initiatives and fundraising efforts. Their focus is on providing essential resources and assistance to enhance the quality of life for those they serve.
   - **Cause**: The organization aims to create a positive impact in the community by addressing critical needs and fostering a supportive environment.

2. **Type of Activities**:
   - **Events**: Michaels Cares organizes events such as raffles and community gatherings to raise funds and awareness.
   - **Fundraising Campaigns**: The "Michaels CARES October Raffle" is an example of their fundraising efforts, designed to engage the community and generate support.
   - **Community Programs**: While specific programs are not detailed in the provided data, the organization likely engages in direct community support initiatives based on their mission.

3. **Tone of Voice**:
   - The tone of Michaels Cares' communications is friendly and appreciative. Their thank-you emails convey gratitude and warmth, aiming to foster a sense of community and connection with supporters.
   - The language used in their email campaigns is professional yet accessible, ensuring clarity and engagement.

4. **Emoji Usage**:
   - There is no explicit mention of emoji usage in the provided content. However, if emojis are used, they would likely be friendly and supportive, aligning with the organization's tone. Further analysis of their website or social media would be needed to confirm this.

5. **Key Facts**:
   - **Founding Info**: Specific founding information is not provided in the data. Further research on their website or public records may be necessary.
   - **Scale**: Michaels Cares has a total of 50 forms and has conducted 12 email campaigns, indicating an active engagement strategy.
   - **Impact Metrics**: No specific impact metrics are mentioned. Additional data from their website or reports would provide insights into their effectiveness and reach.
   - **Volunteer Info**: Information on volunteer opportunities or metrics is not included in the provided data. This could be a valuable area for further exploration.

6. **Writing Guidelines**:
   - **Style**: Content should be warm, engaging, and community-focused. Use clear and concise language that resonates with supporters.
   - **Structure**: Emails and communications should be well-organized, using headings and bullet points where appropriate to enhance readability.
   - **Gratitude**: Always express appreciation for support, emphasizing the impact of contributions.
   - **Call to Action**: Encourage engagement through clear calls to action, whether for donations, participation in events, or sharing the mission with others.

This context profile serves as a foundational guide for creating personalized and effective content for Michaels Cares, ensuring alignment with their mission and communication style.

Pick up options: 
SSC Pickup-or-
Michaels Mailbag delivery

Michaels CARES T-Shirt- Free Pickup

Michaels CARES T-Shirt- Shipping to Home Address

T-Shirts will be available throughout April! All profits benefit Michaels CARES. Michaels CARES shirts comply with dress code for store associates! Three options for receiving your shirt in May:<ul><li style="font-size:24px;box-sizing:inherit">Pick up at the Support Center - Free</li><li style="font-size:24px;box-sizing:inherit">T-Shirt delivered in mailbag to your Michaels Store - Free</li><li style="font-size:24px;box-sizing:inherit">Shipped to home address - $10</li></ul>

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you for shopping with us and for supporting our cause with your purchase. Your support directly contributes to our mission and helps us make a positive impact. If you would like to further contribute, consider spreading the word about our shop to your friends and family, or contacting us directly to learn about volunteer opportunities! Thank you once again for your support. Michelle Redmondmichaelscares@michaels.com

T-Shirts will be available throughout April! All profits benefit Michaels CARES. Michaels CARES shirts comply with dress code for store associates! Three options for receiving your shirt in May:<ul><li>Pick up at the Support Center - Free</li><li>T-Shirt delivered in mailbag to your Michaels Store - Free</li><li>Shipped to home address - $10</li></ul>

Michaels Cares

Add a donation for Michaels Cares

Michaels CARES Apparel Shop

Michaels CARES T-Shirt- Free Pickup

$25

Michaels CARES T-Shirt- Shipping to Home Address

$35