BUILD INITIATIVE

### Context Profile for BUILD Initiative

**1. Organization Mission & Cause:**
BUILD Initiative is dedicated to empowering women, particularly in the trades, by fostering a supportive community and providing resources for professional development. Their mission revolves around advocating for gender equity in traditionally male-dominated fields, promoting leadership, and enhancing opportunities for women through education and training.

**2. Type of Activities:**
- **Events:** The organization hosts various events, including the "NOW Feminist Convening," which focuses on discussions around voting strategies and opportunities. They also conduct training sessions like the "Community Advocate Bystander Training."
- **Fundraising Campaigns:** They engage in fundraising through events and partner spotlights, offering limited partner tables for sponsorship.
- **Community Programs:** BUILD Initiative runs programs aimed at increasing the representation of women in trades and providing networking opportunities.

**3. Tone of Voice:**
The tone of the website and communications is **friendly, professional, and inspiring**. The language is accessible and encourages engagement, reflecting a community-oriented approach. The use of direct address (e.g., "Hello [First Name]") in emails adds a personal touch.

**4. Emoji Usage:**
The organization does not prominently feature emojis in their communications. The tone remains professional and straightforward, focusing on clarity and engagement without the use of emojis.

**5. Key Facts:**
- **Founding Info:** The specific founding date is not mentioned on the website.
- **Scale:** The organization has a total of 9 forms and has conducted 10 email campaigns, indicating an active engagement strategy.
- **Impact Metrics:** While specific metrics are not detailed on the website, the focus on community engagement and training suggests a commitment to measurable outcomes in women's empowerment.
- **Volunteer Info:** There is no explicit mention of volunteer opportunities on the website, but the community-oriented nature implies potential for volunteer involvement.

**6. Writing Guidelines:**
- **Style:** Use a conversational yet professional tone. Address the audience directly to foster a sense of community.
- **Structure:** Keep content clear and concise, using headings and bullet points where appropriate to enhance readability.
- **Personalization:** Incorporate personalized greetings in communications (e.g., using the recipient's first name).
- **Call to Action:** Encourage engagement through clear calls to action, whether for event registration, donations, or participation in programs.

This context profile provides a comprehensive overview of BUILD Initiative, focusing on their mission, activities, and communication style to guide the creation of personalized and effective content.

Exclusive opportunity to speak at the conference.
   Prominent logo placement on event materials.
   Prime exhibition space with an outreach table. 
   40 event tickets. 
Tickets may be gifted.
Friday Mixer and Saturday Afterglow are also included.

Platinum Sponsorship

Priority talking slot during a conference session.
   Prominent logo placement on event materials.
   Prime exhibition space with an outreach table. 
   20 event tickets. 
Tickets may be gifted.
Friday Mixer and Saturday Afterglow are also included.

Gold Sponsorship

Logo placement on event materials.
   Basic exhibition space with an outreach table. 
   12 event tickets. 

Tickets may be gifted.

Friday Mixer and Saturday Afterglow are also included.

Silver Sponsorship

Logo placement on event materials.
Basic exhibition space with an outreach table. 
10 event tickets. 

Tickets may be gifted.

Friday Mixer and Saturday Afterglow are also included.

Bronze Sponsorship

Logo placement on event materials.
 Outreach table. 
 6 event tickets. 

 Friday Mixer and Saturday Afterglow are also included.
Tickets may be gifted.

Copper Sponsorship

Logo on outreach materials.
Outreach Table.
2 event tickets.

Friday Mixer and Saturday Afterglow are also included.

Brass Sponsorship

Full admission.  Includes all meals.

Friday Mixer and Saturday Afterglow also included.

General Admission

Apprentice/Student

Comped ticket. This ticket is reserved for those who are guests of sponsors. Full
admission. Includes all meals. 

Friday Welcome Mixer and Saturday Afterglow also
included. **Use discount code DISCOUNT2025 to remove payment requirement.

Guest of Sponsor

This regional event is an umbrella event that serves as an annual incubator for all genders to convene, and address issues and opportunities, and gain clarity on topics of concern to women in the industry.  Attendees, speakers, and participating organizations take this opportunity to build community within their own established systems, as well as reaching across trades to connect and exchange ideas. Sessions include tangible support, collaboration on issues affecting tradeswomen, and a focus on gathering data and solutions that are then made available to the industry.<span fr-original-style="font-size:11pt;font-family:Arial,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit"> If you are a guest of a sponsor and are experiencing issues with the sponsor guest ticket, please email your details toritabrown@bccplus.net. We will manually register you while investigating the necessary corrective measures for using that ticket. Limited stipends may be available for Family Care and travel through third-party sponsors. More information is forthcoming. Friday Welcome Mixer - 5:30 pm - 7:00 pm  Aubree's Pizzeria, 4433 E. Grand River Ave, Howell, MI          Saturday Summit - 8:30 am – 4:00 pm     Saturday Afterglow - 5:00 pm - 8:30 pm Hotel information:   Hampton Howell 3900 Grand Oaks Dr.Howell MI 48843 <p style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;color:rgb(36, 36, 36);font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial"><span fr-original-style="border: 0px; font-style: inherit; font-variant: inherit; font-weight: inherit; font-stretch: inherit; font-size: inherit; line-height: inherit; font-family: &quot;Calibri Light&quot;, sans-serif; font-optical-sizing: inherit; font-size-adjust: inherit; font-kerning: inherit; font-feature-settings: inherit; font-variation-settings: inherit; margin: 0px; padding: 0px; vertical-align: baseline; color: black;" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-stretch:inherit;font-size:inherit;line-height:inherit;font-family:&quot;Calibri Light&quot;, sans-serif;font-optical-sizing:inherit;font-size-adjust:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;margin:0px;padding:0px;vertical-align:baseline;color:black;box-sizing:inherit">GROUP CODE: 91K<p style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;color:rgb(36, 36, 36);font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial"><span fr-original-style="border: 0px; font-style: inherit; font-variant: inherit; font-weight: inherit; font-stretch: inherit; font-size: inherit; line-height: inherit; font-family: &quot;Calibri Light&quot;, sans-serif; font-optical-sizing: inherit; font-size-adjust: inherit; font-kerning: inherit; font-feature-settings: inherit; font-variation-settings: inherit; margin: 0px; padding: 0px; vertical-align: baseline; color: black;" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-stretch:inherit;font-size:inherit;line-height:inherit;font-family:&quot;Calibri Light&quot;, sans-serif;font-optical-sizing:inherit;font-size-adjust:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;margin:0px;padding:0px;vertical-align:baseline;color:black;box-sizing:inherit">RESERVATION LINK: <a href="https://group.hamptoninn.com/0qnp05" rel="noopener noreferrer" style="border:0px;font:inherit;margin:0px;padding:0px;vertical-align:baseline;color:rgb(70, 120, 134);text-decoration:underline;user-select:auto;box-sizing:inherit" target="_blank"><span fr-original-style="border: 0px; font: inherit; margin: 0px; padding: 0px; vertical-align: baseline; color: blue;" style="border:0px;font:inherit;margin:0px;padding:0px;vertical-align:baseline;color:blue;box-sizing:inherit">https://group.hamptoninn.com/0qnp05</a><p style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;color:rgb(36, 36, 36);font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial"><span fr-original-style="border: 0px; font-style: inherit; font-variant: inherit; font-weight: inherit; font-stretch: inherit; font-size: inherit; line-height: inherit; font-family: &quot;Calibri Light&quot;, sans-serif; font-optical-sizing: inherit; font-size-adjust: inherit; font-kerning: inherit; font-feature-settings: inherit; font-variation-settings: inherit; margin: 0px; padding: 0px; vertical-align: baseline; color: black;" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-stretch:inherit;font-size:inherit;line-height:inherit;font-family:&quot;Calibri Light&quot;, sans-serif;font-optical-sizing:inherit;font-size-adjust:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;margin:0px;padding:0px;vertical-align:baseline;color:black;box-sizing:inherit">Call 517.540.1800 and press 0 for front desk staff AT OUR HOTEL. Something to make everyone aware of; is the group cut-off date on March 1 2025

Hi <span data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you for registering for our event and supporting our cause. Your registration greatly helps our mission to build community and gear up women across the industry with the best information on relevant topics. 🚀 If you would like to contribute further, contact us to become a volunteer, or talk to your friends about our cause! Respectfully,Michigan Tradeswomen's Summit Coalition

This regional event is an umbrella event that serves as an annual incubator for all genders to convene, and address issues and opportunities, and gain clarity on topics of concern to women in the industry.  Attendees, speakers, and participating organizations take this opportunity to build community within their own established systems, as well as reaching across trades to connect and exchange ideas. Sessions include tangible support, collaboration on issues affecting tradeswomen, and a focus on gathering data and solutions that are then made available to the industry. If you are a guest of a sponsor and are experiencing issues with the sponsor guest ticket, please email your details toritabrown@bccplus.net. We will manually register you while investigating the necessary corrective measures for using that ticket. Limited stipends may be available for Family Care and travel through third-party sponsors. More information is forthcoming. Friday Welcome Mixer - 5:30 pm - 7:00 pm  Aubree's Pizzeria, 4433 E. Grand River Ave, Howell, MI          Saturday Summit - 8:30 am – 4:00 pm     Saturday Afterglow - 5:00 pm - 8:30 pm Hotel information:   Hampton Howell 3900 Grand Oaks Dr.Howell MI 48843 <p style="margin:0in;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;max-width:100%">GROUP CODE: 91K<p style="margin:0in;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;max-width:100%">RESERVATION LINK: <a href="https://group.hamptoninn.com/0qnp05" target="_blank">https://group.hamptoninn.com/0qnp05</a><p style="margin:0in;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;max-width:100%">Call 517.540.1800 and press 0 for front desk staff AT OUR HOTEL. Something to make everyone aware of; is the group cut-off date on March 1 2025

BUILD INITIATIVE

Michigan Tradeswoman's Summit 2025

275 E Highland Rd

Platinum Sponsorship

$10,000

Gold Sponsorship

$5,000

Silver Sponsorship

$3,000

Bronze Sponsorship

$2,500

Copper Sponsorship

$1,500

Brass Sponsorship

$500

General Admission

$50

Apprentice/Student

$25

Guest of Sponsor

$1

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