Aspen Cycling Club

### Context Profile for Aspen Cycling Club

1. **Organization Mission & Cause**:
   - The Aspen Cycling Club is dedicated to promoting cycling as a healthy lifestyle choice and fostering a sense of community among cyclists of all levels. Their mission is to create a welcoming environment for cyclists, encourage participation in cycling events, and advocate for cycling-related initiatives in the Aspen area. They aim to enhance the cycling experience through education, events, and community engagement.

2. **Type of Activities**:
   - The organization hosts a variety of activities including:
     - **Community Rides**: Regular group rides for different skill levels.
     - **Skills Clinics**: Educational sessions aimed at improving cycling skills, such as the upcoming Mountain Bike Skills Clinic.
     - **Fundraising Events**: Events like the "Spring Valley Lunch" to support club activities and community initiatives.
     - **Advocacy**: Promoting cycling-friendly policies and infrastructure in the Aspen area.

3. **Tone of Voice**:
   - The tone of the Aspen Cycling Club is friendly, inviting, and community-oriented. Communications are often casual yet informative, aiming to engage and inspire both seasoned cyclists and newcomers. The use of direct address (e.g., "Hi [First Name]") in emails adds a personal touch, making recipients feel valued.

4. **Emoji Usage**:
   - The organization incorporates emojis in their communications, particularly in email campaigns. For example, they use the calendar emoji (📅) to highlight important dates. Emoji usage appears to be moderate and serves to enhance the friendly and approachable tone of their messages.

5. **Key Facts**:
   - **Founding Info**: Specific founding details were not available on the website.
   - **Scale**: The club has a small but active membership base, indicated by the number of forms and email campaigns.
   - **Impact Metrics**: While exact metrics are not provided, the club emphasizes community engagement and participation in events as key indicators of success.
   - **Volunteer Info**: The club likely relies on volunteers for events and activities, although specific volunteer opportunities were not detailed on the website.

6. **Writing Guidelines**:
   - **Personalization**: Use first names in communications to create a personal connection.
   - **Friendly and Inviting Language**: Maintain a casual tone that encourages participation and community involvement.
   - **Clear and Concise Information**: Provide straightforward details about events, including dates, times, and registration information.
   - **Use of Emojis**: Incorporate emojis to enhance engagement but avoid overuse to maintain professionalism.
   - **Call to Action**: Include clear calls to action in emails and event promotions to encourage sign-ups and participation.

This context profile should guide the creation of personalized and effective content for the Aspen Cycling Club, ensuring alignment with their mission, tone, and community-focused approach.

May 7th @6pmParents must stay on site and help marshal the mini course.
PARENT’S OF MINI COURSE RIDERS PLEASE BE AT THE BULLPEN BY 5:30PM FOR MARSHALL ASSIGNMENTS

Prince Creek

June 4 @4:30  Check in above Tiehack lift to the right hand side. (3:45-4:15pm).  
Parents must stay on site and help marshal the mini course.  

Butterhack

June 25 @4:30. Check in at start of SM Discovery, trailside of parking lot #10. (3:45-4:15pm). 
Parents must stay on site and help marshal the mini course.  

Snowmass Discovery

August 6 @4:30. Check in at start of SM Discovery, trailside of parking lot #10. (3:45-4:15pm). 
Parents must stay on site and help marshal the mini course.  

Snowmass Short Track

See event website for specific details

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name, Thank you for registering for our event and supporting our cause. Your registration greatly helps our mission. 🚀 If you would like to contribute further, contact us to become a volunteer, or talk to your friends about our cause! Kristen Heathkristen@aspencyclingclub.org

See event website for specific details

Aspen Cycling Club

Mini MTB Races

Prince Creek

Free

Butterhack

Free

Snowmass Discovery

Free

Snowmass Short Track

Free

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