NCR High Performance Campaign

### Context Profile for NCR High Performance Campaign

1. **Organization Mission & Cause**:
   - **Mission**: The NCR High Performance Campaign is dedicated to supporting and developing high-performance rugby athletes in the United States. Their primary goal is to provide athletes with the necessary resources and opportunities to excel in their sport, including funding for tours and training.
   - **Cause**: They focus on nurturing talent in rugby, promoting sportsmanship, and fostering community support for athletes striving to reach their full potential.

2. **Type of Activities**:
   - **Fundraising Campaigns**: The organization runs various fundraising campaigns, such as the "Support an All American T-Shirt Fundraiser," which encourages community involvement through merchandise sales.
   - **Events**: They organize events that may include training camps, competitions, and community outreach programs aimed at raising awareness and support for rugby athletes.
   - **Community Programs**: The organization likely engages in programs that promote rugby at the grassroots level, although specific details were not extensively covered on the website.

3. **Tone of Voice**:
   - The tone of the website is **friendly**, **encouraging**, and **supportive**. The language used is accessible and aims to inspire community involvement and support for athletes. Phrases like "Support an All American athlete" convey a sense of camaraderie and collective effort.

4. **Emoji Usage**:
   - The website does not prominently feature emojis in its content. However, in social media or informal communications, they may use emojis to enhance engagement, but this was not evident from the website analysis.

5. **Key Facts**:
   - **Founding Info**: Specific founding details were not found on the website.
   - **Scale**: The organization appears to be focused on a niche within the rugby community, with a limited number of campaigns and forms indicating a targeted approach.
   - **Impact Metrics**: While specific metrics were not provided, the organization emphasizes supporting athletes, which suggests a focus on measurable outcomes related to athlete development and community engagement.
   - **Volunteer Info**: There was no explicit mention of volunteer opportunities on the website, but community involvement is encouraged through fundraising and support initiatives.

6. **Writing Guidelines**:
   - **Style**: Use a conversational and supportive tone that resonates with the audience's passion for rugby and community involvement.
   - **Structure**: Keep content clear and concise, using bullet points or short paragraphs to enhance readability, especially in fundraising campaigns and event descriptions.
   - **Call to Action**: Incorporate strong calls to action that encourage support, whether through donations, participation in events, or community engagement.
   - **Personalization**: Use personalized greetings in communications, as seen in the thank-you email example, to foster a connection with supporters.

This context profile serves as a foundational guide for creating tailored content that aligns with the NCR High Performance Campaign's mission, values, and communication style.

Generously donated by the Graham family, The winning bidder will enjoy exclusive access to this stunning oceanfront home for a summer weekend of their choice.
Nestled on the neck of Cuttyhunk—the outermost of Massachusetts’ Elizabeth Islands—this spectacular home was completed in April 2025 and offers sweeping, unobstructed water views of Cuttyhunk Harbor, Martha’s Vineyard/Gay Head, Buzzards Bay, and the Elizabeth Islands. Whether you’re seeking a peaceful family vacation or a relaxing escape with friends, the Cuttyhunk Beach House offers the perfect setting.
Please read for available weekends and details: https://docs.google.com/document/d/1ZEdjlltz1-I2hWpRadGqKjYKg6CJ1FdeNMpR0GJSNnI/edit?usp=sharing 

Escape to Oceanfront Serenity: The Cuttyhunk Beach House

2 Suite Tickets 2025 MLR Final
June 28th
Centreville Bank Stadium
Pawtucket, Rhode Island

2 Suite Tickets 2025 MLR Final

Provided by Mystic River Rugby Club
Mixed Case of Wine and Spirits

Mixed Case of Wine and Spirits

Provided by Mystic River Rugby Club
Maker’s Mark Bourbon Basket

Maker's Mark Bourbon Basket

Represent college rugby with this NCR gear! Backpack, Cold Weather Jacket, Pullover

NCR Kit

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name, We hope this message finds you well. We wanted to take a moment to express our sincere gratitude for your participation in our recent silent auction. While we regret to inform you that you were not the winning bidder for the item(s) you selected, please know that your support and generosity have not gone unnoticed. Your contribution plays a vital role in helping us continue our mission and make a difference. You can always support our cause in other ways by donating, volunteering, or attending any of our upcoming fundraiser events. Thank you again for your participation, Warm regards, NCR High Performance Teamtc@ncr.rugby

Welcome to our online fundraising auction. 📣 Each item up for bid has been generously donated by our supporters, partners, and sponsors, with all proceeds directly contributing to NCR High Performance tours. By participating in our auction, you&#39;re not just winning awesome prizes you&#39;re also directly supporting the growth of American rugby. Spread the word, rally your friends and family, and together, let&#39;s make this auction a success! 🚀 Thank you for your support, and happy bidding! NCR High Performance Team

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name, We are thrilled to announce that you are the winning bidder of the NCR High Performance Auction! We&#39;ll send any additional information to the email provided.&nbsp; Thank you for supporting collegiate rugby. Your contribution will directly contribute to high performance rugby tours and greatly reduce the cost of international rugby experiences for promising collegiate players.&nbsp; If you have any questions or need assistance, don&#39;t hesitate to contact us. Warm regards, NCR High Performance Teamtc@ncr.rugby

Welcome to our online fundraising auction. 📣 Each item up for bid has been generously donated by our supporters, partners, and sponsors, with all proceeds directly contributing to NCR High Performance tours. By participating in our auction, you're not just winning awesome prizes you're also directly supporting the growth of American rugby. Spread the word, rally your friends and family, and together, let's make this auction a success! 🚀 Thank you for your support, and happy bidding! NCR High Performance Team

NCR High Performance Campaign

NCR High Performance Silent Auction

Escape to Oceanfront Serenity: The Cuttyhunk Beach House

$2,500

2 Suite Tickets 2025 MLR Final

$500

Mixed Case of Wine and Spirits

$250

Maker's Mark Bourbon Basket

$250

NCR Kit

$100