New Mexico Counseling Association

### Context Profile for New Mexico Counseling Association (NMCA)

1. **Organization Mission & Cause**:
   - The New Mexico Counseling Association (NMCA) is dedicated to promoting the profession of counseling in New Mexico. Their mission is to advocate for the counseling profession, provide professional development opportunities, and support counselors in their practice to enhance the mental health and well-being of individuals and communities.

2. **Type of Activities**:
   - NMCA organizes various activities, including:
     - **Annual Conferences**: The upcoming "NMCA 70th Anniversary Conference" is scheduled for March 14 & 15, 2026, at the UNM Student Union. This event features professional development sessions, vendor booths, and networking opportunities.
     - **Workshops and Training**: They offer continuing education opportunities for counselors to maintain licensure and enhance their skills.
     - **Advocacy Efforts**: NMCA engages in advocacy for mental health policies and the counseling profession at the state level.

3. **Tone of Voice**:
   - The tone of the NMCA's communications is **professional yet approachable**. They aim to inspire and engage their audience while maintaining a sense of urgency regarding mental health advocacy. The language is clear and informative, suitable for a professional audience.

4. **Emoji Usage**:
   - The NMCA does not appear to use emojis in their communications, maintaining a more formal and professional tone in their written content.

5. **Key Facts**:
   - **Founding Information**: NMCA has been serving the counseling community for 70 years, indicating a long-standing commitment to the profession.
   - **Scale**: They have a total of 31 forms and have conducted 42 email campaigns, demonstrating active engagement with their members.
   - **Impact Metrics**: Specific metrics regarding the impact of their programs are not detailed on the website, but the annual conference and workshops likely contribute significantly to professional development in the state.
   - **Volunteer Information**: While specific volunteer opportunities are not detailed, the organization likely relies on volunteer support for events and initiatives.

6. **Writing Guidelines**:
   - **Clarity and Professionalism**: Content should be clear, concise, and professional, avoiding overly casual language.
   - **Inspiration and Engagement**: Use motivational language that encourages participation and advocacy within the counseling community.
   - **Call to Action**: Include strong calls to action in communications, especially for events and membership engagement.
   - **Consistency**: Maintain a consistent tone across all platforms, ensuring that the professional image of the NMCA is upheld.

This context profile serves as a foundational guide for creating tailored content for the New Mexico Counseling Association, ensuring alignment with their mission, activities, and communication style.

4 tickets( valid for any mainstage performances until the end of our next season) with value of $150. Grab your seats and take the family to a great show.

Albuquerque Little Theater-4 Tickets

1 Admission with value of $70. Enjoy an evening of food and mystery!

The Dinner Detective-1 Admission

Gift card value of $25. New Mexico's favorite pizza!

Dions Gift Card

2 shirts and 2 tickets (L and XL which can be exchanged for a different color and size) with value of $61.80. Enjoy one of New Mexico's unique museums! Great place to take out of town guest.

Rattlesnake Museum & Gift Shop-2 Tickets with 2 Shirts

4 tickets with value of $100. It's Soccer! Need we say more? Great family fun!

New Mexico United- Somos Unidos Foundation- 4 Tickets

2 Tickets "How the Other Half Lives" June 13-June 29 with value of $48. Great date night fun!

West End Productions- 2 Tickets

An original canvas with value of $450 by award winning Santa Fe artist Rachel Houseman. Stop by and see her booth at the conference.

Rachel Houseman Original

Gift card with value for one complimentary meal #5740. Weck's is New Mexico's favorite breakfast and lunch spot! Grab a meal!

Weck's Gift Card- 1 Meal

Gift card with value for one complimentary meal #5741. Weck's is New Mexico's favorite breakfast and lunch spot! Grab a meal!

Gift card with value for one complimentary meal #5742. Weck's is New Mexico's favorite breakfast and lunch spot! Grab a meal!

Gift card with value for one complimentary meal #5743. Weck's is New Mexico's favorite breakfast and lunch spot! Grab a meal!

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , We hope this message finds you well. We wanted to take a moment to express our sincere gratitude for your participation in our recent silent auction. While we regret to inform you that you were not the winning bidder for the item(s) you selected, please know that your support and generosity have not gone unnoticed. Your contribution plays a vital role in helping us continue our mission and make a difference. You can always support our cause in other ways by donating, volunteering, or attending any of our upcoming fundraiser events. Thank you again for your participation, Executive Directored@nmca-nm.org

Check made out to order X 
Address to send check: 
X

The funds bid will go directly to support the NMCA mission. All winning bids are final and will not be refundable. Should you choose not to donate additional funding towards the Zeffy platform, make sure and click other and add a zero in the last screen. Those funds do not go to NMCA and will not be refunded. Thank you to our generous sponsors and happy bidding!

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , We are thrilled to announce that you are the winning bidder for the item(s) you selected in our silent auction! Your generosity and support are greatly appreciated, and we couldn't be more delighted to have you as a winner. Please come by the silent auction table before the end of the conference to confirm payment and collect your item. If you have any questions or need assistance, don't hesitate to contact us. Once again, thank you for your participation and for helping us make a difference at New Mexico Counseling Association. Warm regards, Executive Directored@nmca-nm.org

The funds bid will go directly to support the NMCA mission. All winning bids are final and will not be refundable. Should you choose not to donate additional funding towards the Zeffy platform, make sure and click other and add a zero in the last screen. Those funds do not go to NMCA and will not be refunded. Thank you to our generous sponsors and happy bidding!

New Mexico Counseling Association

New Mexico Counseling Association's Silent Auction

Pick-up location

Albuquerque Little Theater-4 Tickets

$70

The Dinner Detective-1 Admission

$35

Dions Gift Card

$10

Rattlesnake Museum & Gift Shop-2 Tickets with 2 Shirts

$30

New Mexico United- Somos Unidos Foundation- 4 Tickets

$50

West End Productions- 2 Tickets

$25

Rachel Houseman Original

$150

Weck's Gift Card- 1 Meal

$10

Weck's Gift Card- 1 Meal

$10

Weck's Gift Card- 1 Meal

$10

Weck's Gift Card- 1 Meal

$10