Wisconsin Interscholastic Cycling League

### Context Profile for Wisconsin Interscholastic Cycling League

1. **Organization Mission & Cause**:
   - The Wisconsin Interscholastic Cycling League (WICL) aims to promote and develop youth mountain biking in Wisconsin. Their mission is to provide a safe, fun, and competitive environment for middle and high school students to participate in mountain biking. They focus on fostering a love for cycling, encouraging teamwork, and promoting healthy lifestyles among youth.

2. **Type of Activities**:
   - **Races and Events**: WICL organizes competitive mountain biking races for students across Wisconsin, providing opportunities for teams to compete at various levels.
   - **Training and Development**: They offer training sessions and resources for coaches and athletes to improve their skills and knowledge about cycling.
   - **Community Engagement**: The league engages with local communities to promote cycling and environmental stewardship.
   - **Fundraising Campaigns**: They run fundraising initiatives to support their programs and cover costs associated with events and training.

3. **Tone of Voice**:
   - The tone of the WICL website is **friendly**, **encouraging**, and **inspiring**. The language is accessible and aims to engage both students and parents, fostering a sense of community and excitement around cycling. The content is informative but maintains a casual and supportive tone, making it relatable to a younger audience.

4. **Emoji Usage**:
   - The organization does **not** appear to use emojis in their communications. The tone remains professional and straightforward, focusing on clarity and engagement without the use of informal symbols.

5. **Key Facts**:
   - **Founding Info**: The WICL was established to create a structured mountain biking program for youth in Wisconsin.
   - **Scale**: The league has grown to include numerous teams across the state, with a significant number of participants in their events.
   - **Impact Metrics**: While specific impact metrics are not detailed on the website, the league emphasizes participation growth and community involvement as key indicators of success.
   - **Volunteer Info**: The organization relies on volunteers for coaching and event organization, encouraging community members to get involved.

6. **Writing Guidelines**:
   - **Style**: Use a friendly and encouraging tone, focusing on inclusivity and community spirit. Avoid overly formal language; instead, aim for a conversational style that resonates with both youth and their families.
   - **Content Structure**: Organize information clearly, using headings and bullet points where appropriate to enhance readability. Include calls to action that motivate participation and engagement.
   - **Imagery and Language**: Use vibrant and active language that reflects the excitement of cycling and the outdoors. Incorporate visuals of biking events and community activities to enhance engagement.

This context profile serves as a comprehensive guide for generating personalized content for the Wisconsin Interscholastic Cycling League, ensuring alignment with their mission, tone, and community-focused initiatives.

Grants entry to the event with access to standard amenities and activities.

General Admission

Hi <span contenteditable="false" data-custom-variable="{{firstName}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name, Thank you for registering for OTB 101 at <span contenteditable="false" data-custom-variable="{{location-variable-d0f484a7-4067-401b-acb4-1f01ccc7b077}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">Location on <span contenteditable="false" data-custom-variable="{{date-variable-a71c78e0-6fb2-4cae-9fde-af95a1a5ff3b}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">Date. You will receive a reminder email from your instructor 1-3 days before your clinic. If you have purchased this ticket on the day of the clinic, you may not get the reminder email. Make sure to complete the online portion of the class in advance if possible.&nbsp; You can find the &quot;OTB 101 Classroom&quot; course through Pit Zone &quot;Courses, Resources &amp; Benefits.&quot; The course takes about 45 minutes to complete. &nbsp;Thanks for being a WI NICA coach, and have a kick-butt day!Mike McGarrymike@nationalmtb.org

<p style="box-sizing:border-box;margin:0px;padding:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;line-height:1.5;max-width:100%">Lead Instructor: Heather Rainer<p style="box-sizing:border-box;margin:0px;padding:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;line-height:1.5;max-width:100%"> <p style="box-sizing:border-box;margin:0px;padding:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;line-height:1.5;max-width:100%">Coaches will learn the progressive steps needed to teach both basic and advanced mountain biking skills, experiential teaching techniques, how to accommodate different learning styles and how to create a positive learning environment for young riders. Taught by NICA-certified skills trainers. Required for NICA coach license Level 2 and Level 3.<p style="box-sizing:border-box;margin:0px;padding:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;line-height:1.5;max-width:100%"> <p style="box-sizing:border-box;margin:0px;padding:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;line-height:1.5;max-width:100%">This course will be completed in 2 phases: <p style="box-sizing:border-box;margin:0px;padding:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;line-height:1.5;max-width:100%">1. Online via NICA Education (45min) Please complete the online "OTB 101 Classroom" course accessed through Pit Zone "Courses, Resources &amp; Benefits" prior to taking this in-person training. <p style="box-sizing:border-box;margin:0px;padding:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;line-height:1.5;max-width:100%">2. In-Person Field Class (3 hour outdoor course that includes a Field Guide)<p style="box-sizing:border-box;margin:0px;padding:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;line-height:1.5;max-width:100%">You must complete both to receive full credit for Level 2 or 3 Certification. If you are just attending for CEUs you do not need to repeat the online OTB 101 Classroom. <p style="box-sizing:border-box;margin:0px;padding:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;line-height:1.5;max-width:100%">Please dress appropriately for the weather. This is a skills instructional course and not a "ride", you will be standing as a group for instruction and riding for the skills portion. <p style="box-sizing:border-box;margin:0px;padding:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;line-height:1.5;max-width:100%"> <p style="box-sizing:border-box;margin:0px;padding:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;line-height:1.5;max-width:100%">What to Bring: <p style="box-sizing:border-box;margin:0px;padding:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;line-height:1.5;max-width:100%">Well-maintained Mountain Bike<p style="box-sizing:border-box;margin:0px;padding:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;line-height:1.5;max-width:100%">Helmet<p style="box-sizing:border-box;margin:0px;padding:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;line-height:1.5;max-width:100%">Flat-pedals and Shoes if possible<p style="box-sizing:border-box;margin:0px;padding:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;line-height:1.5;max-width:100%">Extra Layer and Jacket <p style="box-sizing:border-box;margin:0px;padding:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;line-height:1.5;max-width:100%">Gloves and Sunglasses<p style="box-sizing:border-box;margin:0px;padding:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;line-height:1.5;max-width:100%">Snacks and Water <p style="box-sizing:border-box;margin:0px;padding:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;line-height:1.5;max-width:100%"> <p style="box-sizing:border-box;margin:0px;padding:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;line-height:1.5;max-width:100%">Once again, thank you for being a coach and taking the time to learn more. What you do is important and it matters to student-athletes. For more information on NICA Coach License Program visit: <a href="https://www.nationalmtb.org/coaches-license-program/">https://www.nationalmtb.org/coaches-license-program/</a>

Wisconsin Interscholastic Cycling League

OTB 101 Lake Geneva 6.17.25

7036 Grand Geneva Way

General Admission

$50