Piedmont Recreation Association

### Context Profile for Piedmont Recreation Association

1. **Organization Mission & Cause**:
   - The Piedmont Recreation Association (PRA) aims to provide recreational opportunities and promote community engagement through various programs and facilities, particularly focusing on the Piedmont community. Their mission emphasizes the importance of recreation in fostering community spirit and enhancing the quality of life for residents.

2. **Type of Activities**:
   - PRA organizes a variety of community-focused activities, including:
     - Swimming programs and classes at the Piedmont Pool.
     - Fundraising campaigns, such as the recent initiative to raise funds for a new diving board.
     - Seasonal events and community gatherings that encourage participation from residents of all ages.
     - Maintenance and improvement of recreational facilities to ensure they meet community needs.

3. **Tone of Voice**:
   - The tone of the website and communications is friendly, inviting, and community-oriented. The language is accessible and aims to inspire community involvement. There is a sense of urgency in fundraising appeals, reflecting the immediate needs of the organization (e.g., the diving board campaign).

4. **Emoji Usage**:
   - The website and email communications do not prominently feature emojis. The tone remains professional and straightforward, focusing on clear communication rather than casual or playful elements.

5. **Key Facts**:
   - **Founding Info**: Specific founding details are not provided on the website, but the organization has a long-standing presence in the community.
   - **Scale**: The organization has a total of 14 forms and has conducted 22 email campaigns, indicating active engagement with the community.
   - **Impact Metrics**: While specific metrics are not detailed, the need for fundraising (e.g., for the diving board) suggests ongoing community support and involvement.
   - **Volunteer Info**: The website encourages community participation, which may include volunteer opportunities, although specific details are not highlighted.

6. **Writing Guidelines**:
   - **Style**: Content should be clear, concise, and community-focused. Use friendly and inviting language that encourages participation.
   - **Structure**: Use short paragraphs and bullet points for easy readability. Include calls to action that are direct and motivating.
   - **Personalization**: Incorporate personalization in communications, as seen in the thank-you email template, to foster a connection with donors and participants.
   - **Urgency**: When addressing fundraising needs, convey a sense of urgency to motivate immediate action from the community.

This context profile serves as a guide for creating tailored content that aligns with the values and communication style of the Piedmont Recreation Association, enhancing engagement and support from the community.

Coke

Snow Cone

Diet Coke

Sprite

Dr Pepper

Iced Coffee

LXCL:Fruit Punch, Strawberry Kiwi, and Pacific Cooler

Capri Sun

LXCL:Variety including Classic Lays, Cheetos, Fritos, Funyuns, BBQ Lays, Sour Cream and Onions Lays, and Doritos

Chips

Dot's Pretzels

Drumstick

Kit Kat Drum Stick

Oreo Ice Cream Bar

Fudge Bar

LXCL:Available in cherry, blue raspberry, and sour apple

Icee

Italian Ice x2

LXCL:Ham and cheddar or turkey and American cheese

Lunchables

LXCL:Grape

Uncrustable

Nutella Snack

Skittles

Starburst

Famous Amos Cookies

Ring Pop

Outshine Fruit Bar

Snickers Ice Cream Bar

Bottle of Water

Swim Diaper

Sunscreen

Cool Wicking Towel

Adult Goggles

Kid Goggles

Use this form to pre-purchase snack shack items, which are available during swim breaks.

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;-webkit-touch-callout:none;-webkit-user-select:none;box-sizing:inherit">First name, Thank you for shopping with us and for supporting our cause with your purchase. Your support directly contributes to our mission and helps us make a positive impact. Thank you once again for your support. Rachel Kellumprahuntsville@gmail.com