Merritt Island Wildlife Association

### Context Profile for Merritt Island Wildlife Association

1. **Organization Mission & Cause**:
   - The Merritt Island Wildlife Association (MIWA) is dedicated to inspiring community stewardship through advocacy for wildlife, promoting conservation education, and expanding outreach efforts that support the Merritt Island and Lake Woodruff National Wildlife Refuges. Their mission emphasizes the importance of preserving natural habitats and fostering a connection between the community and the environment.

2. **Type of Activities**:
   - MIWA engages in a variety of activities including:
     - **Fundraising Events**: Such as the "Fall Into Conservation Fundraiser," which features keynote speakers, silent auctions, and community engagement.
     - **Educational Programs**: They conduct programs aimed at raising awareness about wildlife conservation and environmental stewardship.
     - **Community Outreach**: Efforts to connect with the community and promote conservation initiatives.
     - **Volunteer Opportunities**: Encouraging local residents to participate in conservation efforts and educational activities.

3. **Tone of Voice**:
   - The tone of communication is friendly, inviting, and informative. The language used is accessible and aims to engage the community in a positive manner. The content often includes inspiring calls to action, encouraging individuals to participate in conservation efforts and community events.

4. **Emoji Usage**:
   - The website and email communications do not prominently feature emojis. The tone remains professional and focused on the mission without the casualness that emojis typically convey.

5. **Key Facts**:
   - **Founding Info**: Specific founding details are not provided on the website, but MIWA operates within the context of the Merritt Island and Lake Woodruff National Wildlife Refuges.
   - **Scale**: The organization has a total of 69 forms and has conducted 63 email campaigns, indicating an active engagement with their audience.
   - **Impact Metrics**: While specific metrics are not detailed, the focus on community outreach and education suggests an emphasis on measurable community engagement and awareness.
   - **Volunteer Info**: The organization encourages volunteer participation, although specific details on volunteer programs are not extensively covered on the website.

6. **Writing Guidelines**:
   - **Style**: Use clear, concise language that is accessible to a broad audience. Avoid jargon unless necessary, and provide explanations when using technical terms related to wildlife and conservation.
   - **Engagement**: Incorporate calls to action that invite community members to participate in events, volunteer, or support fundraising efforts.
   - **Inspiration**: Aim to inspire readers by highlighting the beauty of nature and the importance of conservation efforts. Use stories or testimonials from community members when possible to create a personal connection.
   - **Structure**: Use headings and bullet points for easy readability, especially in emails and event descriptions. Maintain a consistent format across communications to establish a recognizable brand voice.

This context profile serves as a guide for creating tailored content that resonates with the Merritt Island Wildlife Association's mission and engages their community effectively.

Program and Field Trip

Raptor Factor Program and Birding Field Trip (9am to 11:30am)$5 per person  Lake Woodruff National Wildlife Refuge, 2045 Mud Lake Road, DeLeon Spring, FL 32130David Simpson, Birding with David Simpson, professional bird guide, naturalist and consultant will present the best techniques for spotting and identifying raptors in flight, sharing his wealth of knowledge on behavior and migration patterns. Whether you're a seasoned birder or a newcomer eager to learn, this program offers a fantastic opportunity to learn about the commonalities and differences of the three raptors groups: Buteos, Accipiters, and Falcons. Following the classroom program David will lead participants on a hike to observe raptors and other birds found on the Refuge.

Hi <span data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you for registering for the Raptor Factor program and birding field trip at our Lake Woodruff National Wildlife Refuge. We look forward to seeing at you 9am on Dec 13th.   Rochelle A. HoodExecutive DirectorMerritt Island Wildlife Association miwascrubjay@gmail.com

Raptor Factor Program and Birding Field Trip (9am to 11:30am)$5 per person  Lake Woodruff National Wildlife Refuge, 2045 Mud Lake Road, DeLeon Spring, FL 32130David Simpson, Birding with David Simpson, professional bird guide, naturalist and consultant will present the best techniques for spotting and identifying raptors in flight, sharing his wealth of knowledge on behavior and migration patterns. Whether you're a seasoned birder or a newcomer eager to learn, this program offers a fantastic opportunity to learn about the commonalities and differences of the three raptors groups: Buteos, Accipiters, and Falcons. Following the classroom program David will lead participants on a hike to observe raptors and other birds found on the Refuge.

Merritt Island Wildlife Association

Raptor Factor Program and Birding Field Trip

2045 Mud Lake Rd

Program and Field Trip

$5