Upper Chesapeake Chorus of the Sweet Adelines Inc.

### Context Profile for Upper Chesapeake Chorus of the Sweet Adelines Inc.

1. **Organization Mission & Cause**:
   - The Upper Chesapeake Chorus is a 501(c)(3) educational organization dedicated to providing opportunities for members to develop their musical and performance skills in the A cappella art form of barbershop harmony. Their mission emphasizes fostering a love for music and performance while engaging with the community through various events. They are celebrating their 50th anniversary in 2025, highlighting their long-standing commitment to musical excellence and community engagement.

2. **Type of Activities**:
   - The chorus participates in a variety of activities including:
     - **Performances**: They perform at community and private events, showcasing their talent and engaging with the public.
     - **Competitions**: The chorus has achieved recognition in Sweet Adeline competitions, including winning two championships.
     - **Educational Programs**: They provide coaching and musical education to their members, enhancing their skills in barbershop harmony.
     - **Fundraising Campaigns**: Notably, they run campaigns like "Giving Tuesday" to support their operational costs, music purchases, and educational programs.

3. **Tone of Voice**:
   - The tone of the Upper Chesapeake Chorus is **friendly, warm, and inviting**. Their communications are designed to engage and inspire, with a focus on community and shared passion for music. The language used is accessible and encouraging, aiming to foster a sense of belonging among members and supporters.

4. **Emoji Usage**:
   - The website and communications do not prominently feature emojis. The tone remains professional and straightforward, focusing on clarity and warmth without the use of casual emoji expressions.

5. **Key Facts**:
   - **Founding Info**: Established in 1975, the chorus is approaching its 50th anniversary in 2025.
   - **Scale**: The organization has a total of 3 forms and has conducted 10 email campaigns.
   - **Impact Metrics**: They have achieved medal-winning performances in competitions, indicating a high level of skill and dedication among members.
   - **Volunteer Info**: While specific volunteer metrics are not detailed, the emphasis on community engagement suggests a strong volunteer base contributing to performances and events.

6. **Writing Guidelines**:
   - **Style**: Use a friendly and warm tone that reflects the organization's community-oriented mission. 
   - **Structure**: Keep communications clear and concise, using short paragraphs and bullet points for easy readability.
   - **Personalization**: Incorporate personalized greetings in emails (e.g., using the recipient's first name) to enhance connection.
   - **Call to Action**: Clearly state the purpose of communications, especially in fundraising appeals, and express gratitude for support.
   - **Consistency**: Maintain consistency in messaging across all platforms, focusing on the themes of musical education, community involvement, and celebration of their 50-year legacy.

This context profile serves as a foundational guide for creating tailored content that resonates with the Upper Chesapeake Chorus's mission and audience.

LXCL: 10 X 12 space

Vendor Table

LXCL:10 x12 space with access to electricity

Vendor Table with electricity

Region 19 Boutique VendorWelcome vendors! Thank you for your interest in becoming a vendor at the Atlantic-Bay-Mountain Regional Competition of Sweet Adelines, International. &nbsp;Upwards to 1,000 women singers, friends and family will be at the Lancaster Marriott for the weekend as well as the local public and hotel guests. &nbsp;This is a wonderful way to market your business.&nbsp;

<span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name,We&#39;re absolutely thrilled to have you join us as a vendor for the Region 19 Boutique. Your registration is a wonderful support to both the event and our community.This event at the Lancaster Marriott is a fantastic opportunity to connect with over 1,000 attendees. It&#39;s a chance not only to reach your business&#39;s audience but also to be part of something special with the Sweet Adelines. We hope it will be a profitable weekend for you.&nbsp; The Upper Chesapeake Chorus Team

Region 19 Boutique VendorWelcome vendors! Thank you for your interest in becoming a vendor at the Atlantic-Bay-Mountain Regional Competition of Sweet Adelines, International.  Upwards to 1,000 women singers, friends and family will be at the Lancaster Marriott for the weekend as well as the local public and hotel guests.  This is a wonderful way to market your business.

Upper Chesapeake Chorus of the Sweet Adelines Inc.

Region 19 Boutique Vendor

25 S Queen St

Vendor Table

$150

Vendor Table with electricity

$200