Rileys Army Inc

### Context Profile for Rileys Army Inc

1. **Organization Mission & Cause:**
   - **Mission:** Rileys Army Inc is dedicated to supporting families affected by pediatric cancer. Their mission is to provide assistance and resources to help ease the burdens faced by these families during difficult times.
   - **Cause:** The organization aims to improve the quality of life for children battling cancer and their families through financial support, emotional assistance, and community engagement.

2. **Type of Activities:**
   - **Fundraising Events:** Rileys Army hosts various fundraising events, including the "Hearts of Gold Gala" and silent auctions, where proceeds directly benefit families in need.
   - **Community Programs:** They offer support programs tailored to assist families dealing with pediatric cancer, including financial aid and resources.
   - **Awareness Campaigns:** The organization engages in campaigns to raise awareness about pediatric cancer and the challenges faced by affected families.

3. **Tone of Voice:**
   - The tone of the website and communications is **friendly, supportive, and inspiring**. The language is accessible and warm, aiming to foster a sense of community and encouragement among supporters and families.
   - Communications often include expressions of gratitude and emphasize the positive impact of contributions.

4. **Emoji Usage:**
   - Rileys Army utilizes emojis in their communications, particularly in event descriptions and social media posts. Common emojis include 📣 (megaphone) to announce events and 📍 (location pin) to indicate event locations. The use of emojis is moderate and serves to enhance engagement and convey enthusiasm.

5. **Key Facts:**
   - **Founding Info:** Specific founding details were not explicitly stated on the website.
   - **Scale:** The organization has conducted 14 total forms and 104 email campaigns, indicating a robust engagement strategy.
   - **Impact Metrics:** While specific metrics were not detailed, the organization emphasizes the direct benefits of their fundraising efforts on families affected by pediatric cancer.
   - **Volunteer Info:** Information about volunteering opportunities is likely available on their website, encouraging community involvement in their mission.

6. **Writing Guidelines:**
   - **Style:** Maintain a friendly and supportive tone, using inclusive language that resonates with families and supporters.
   - **Structure:** Use clear and concise sentences, with a focus on emotional appeal and community impact.
   - **Engagement:** Incorporate calls to action that encourage participation in events and donations, while expressing gratitude for support.
   - **Visual Elements:** Consider using emojis to enhance engagement and convey enthusiasm in communications.

### Conclusion
This context profile provides a comprehensive overview of Rileys Army Inc, focusing on their mission, activities, tone, and communication style. By adhering to these guidelines, AI assistants can generate personalized and impactful content that aligns with the organization's values and objectives.

Register for the Riley's Fun Run! This includes your registration fee + shirt! Pick Up your shirt at check-in on race day!

Riley's Fun Run 5K Registration + Shirt

Register for the Riley's Fun Run! This includes your registration fee (NO SHIRT)! Shirts are available to purchase for $22/shirt @ the event!

Riley's Fun Run 5K Registration

<article fr-original-style="" style="width: 100%; box-sizing: inherit;"><div fr-original-style="line-height:1.5;box-sizing:inherit;" style="line-height:1.5;box-sizing:inherit;"><p fr-original-style="margin:0px;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0);" style="margin:0px;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0);">Sign up today for the Riley&#39;s Army Fun Run 2025, hosted by the ECU College of Business! This is a fantastic opportunity to unite with friends, family, neighbors, and co-workers while supporting Riley&#39;s Army and the local pediatric cancer families they assist. Join us in making a difference!</p></div><div fr-original-style="line-height:1.5;box-sizing:inherit;" style="line-height:1.5;box-sizing:inherit;"><br fr-original-style="" style="box-sizing: inherit;"></div></article><div fr-original-style="width:100%;line-height:1.5;box-sizing:inherit;" style="width:100%;line-height:1.5;box-sizing:inherit;">By purchasing a ticket and participating in the Rileys Army Fun Run, you acknowledge and agree that Rileys Army and its affiliates, sponsors, volunteers, and representatives are not responsible for any injuries, accidents, losses, or damages that may occur before, during, or after the event. You participate at your own risk and waive any claims of liability against Riley&#39;s Army.</div>

<p style="margin:0px;width:100%;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0)">Dear Racer,</p><p style="margin:0px;width:100%;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0)"><br /></p><p style="margin:0px;width:100%;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0)">Thank you for registering for our event and supporting our cause. Your registration greatly helps our mission here at Riley's Army. With your support we are able to provide emotional support, gas and food cards along with additional financial support for our pediatric cancer families here in NC!</p><p style="margin:0px;width:100%;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0)"><br /></p><p style="margin:0px;width:100%;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0)"><br /></p><p style="margin:0px;width:100%;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0)">Warmest Regards,</p><p style="margin:0px;width:100%;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0)"><br /></p><p style="margin:0px;width:100%;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0)">Emily Keefe</p><p style="margin:0px;width:100%;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0)">rileysfunrun@gmail.com</p>

<article><div><p style="margin:0px;line-height:1.5;box-sizing:inherit">Sign up today for the Riley's Army Fun Run 2025, hosted by the ECU College of Business! This is a fantastic opportunity to unite with friends, family, neighbors, and co-workers while supporting Riley's Army and the local pediatric cancer families they assist. Join us in making a difference!</p></div><div><br /></div></article><div>By purchasing a ticket and participating in the Rileys Army Fun Run, you acknowledge and agree that Rileys Army and its affiliates, sponsors, volunteers, and representatives are not responsible for any injuries, accidents, losses, or damages that may occur before, during, or after the event. You participate at your own risk and waive any claims of liability against Riley's Army.</div>

Rileys Army Inc

Riley’s Fun Run 2025

3450 Blue Heron Dr

Riley's Fun Run 5K Registration + Shirt

$30

Riley's Fun Run 5K Registration

$15

Add a donation for Rileys Army Inc