Shifting Gears

### Context Profile for Shifting Gears

1. **Organization Mission & Cause**:
   - **Mission**: Shifting Gears is dedicated to empowering individuals, particularly women, non-binary, and femme-identifying folks, by providing them with the skills and confidence to maintain and repair their bicycles. The organization aims to create a supportive community where participants can learn about bike mechanics in a welcoming environment.
   - **Cause**: The organization focuses on promoting cycling as a sustainable mode of transportation while fostering inclusivity and accessibility in the biking community.

2. **Type of Activities**:
   - **Workshops**: Shifting Gears offers hands-on workshops, such as the "Ladies Bike Maintenance Workshop," where participants learn basic bike maintenance skills, including how to oil a chain and identify common issues.
   - **Community Engagement**: The organization hosts events that encourage community participation and skill-building.
   - **Educational Programs**: Classes are designed to demystify bike mechanics and empower individuals to feel comfortable seeking help in bike shops.

3. **Tone of Voice**:
   - The tone of the website and communications is **friendly**, **supportive**, and **informal**. It encourages participation and conveys a sense of community and empowerment. The language is approachable, making complex topics accessible to beginners.

4. **Emoji Usage**:
   - The organization does not appear to use emojis in their website content or email communications. The tone remains professional yet friendly without the use of emojis.

5. **Key Facts**:
   - **Founding Info**: Specific founding details were not available on the website.
   - **Scale**: The organization has conducted 93 total forms and 20 email campaigns, indicating an active engagement with their community.
   - **Impact Metrics**: While specific metrics were not detailed, the focus on empowering marginalized groups suggests a commitment to social impact.
   - **Volunteer Info**: Information on volunteer opportunities was not explicitly mentioned on the website.

6. **Writing Guidelines**:
   - **Style**: Use a conversational and inclusive tone. Avoid jargon and technical language unless it is explained clearly.
   - **Structure**: Keep sentences short and paragraphs concise. Use bullet points for clarity when listing information.
   - **Audience**: Tailor content to women, non-binary, and femme-identifying individuals, ensuring that the language is welcoming and affirming.
   - **Call to Action**: Encourage participation in workshops and events with clear, inviting language. Use phrases that promote community and empowerment, such as "Join us!" or "Be part of the change!"

This context profile provides a comprehensive overview of Shifting Gears, enabling AI assistants to create tailored and effective content that aligns with the organization's mission and values.

LXCL:By choosing this registration, you're supporting our program and helping us continue to provide quality experiences for all riders.

Standard Registration

LXCL:If you cannot afford the standard $20 registration fee, we offer this complimentary registration as part of our commitment to making cycling accessible to everyone. Please select this option if you need financial assistance to join our ride.

Affordable Access Registration

LXCL:By choosing this registration, you're sustaining our program and its longevity and helping us continue to provide quality experiences for all riders.

Sustainer Donation Registration

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name , Thank you for registering for our Lummi Island Road Ride on July 27! We&#39;re thrilled to have you join us. Your registration has been successfully received, and we&#39;re excited to have you as part of our upcoming program. We will send an informational email as the event gets closer with all the details you need to attend. If you have any questions or concerns, or you are no longer able to attend, please don&#39;t hesitate to reach out to us at hannah<a fr-original-style="color:inherit;text-decoration:inherit;user-select:auto;box-sizing:inherit;" href="mailto:info@letsshiftgears.com" style="color: inherit; text-decoration: inherit; user-select: auto; box-sizing: inherit;">@letsshiftgears.com</a>. We look forward to seeing you soon! Best regards,Hannah Baggsshe/herProgram Coordinator<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1747926499/wysiwyg/b7vlzdsosk5txlsar7cn.jpg" style="width: 111px; display: block; vertical-align: top; margin: 5px auto 5px 0px; text-align: left; position: relative; max-width: 100%; cursor: pointer; padding: 0px 1px; user-select: none; box-sizing: inherit;" fr-original-style="width: 111px; display: block; vertical-align: top; margin: 5px auto 5px 0px; text-align: left;" fr-original-class="fr-draggable">

Shifting Gears provides an inclusive and informative environment for riders to feel comfortable exploring the roads of Whatcom County. We're here to adventure together, work through challenges, and celebrate each and every one of us for taking a chance to set out on an adventure together. Event Details:Join us for one of our most popular trips on July 27th– the Lummi Island road ride! This full-day adventure departs from downtown Bellingham and takes us on a scenic 15-mile pedal to the Lummi Island ferry. After a short ferry ride, we’ll spend a few hours exploring the island’s beautiful landscapes, relaxing at the beach, visiting the sculpture garden, or riding to the south side. After our island adventure, we’ll return via the ferry and pedal back to Bellingham. What to Expect:This ride is relatively flat and absolutely gorgeous, making it perfect for riders of various experience levels. We will have two ride leaders to ensure a smooth and enjoyable experience for everyone. This is a NO DROP ride, meaning no one will be left behind. Please note that it’s a long day, with a total distance of around 30 miles. If you choose to do the bonus loop around the island, it will add 8 miles and 300 feet of elevation gain, typically done counterclockwise. Logistics:<ul><li> Meeting Time: 9:00 am in downtown Bellingham</li><li> Return Time: Approximately 5:00 pm</li><li> Total Distance: 30 miles round trip (plus 8 miles for the bonus loop)</li><li> Elevation Gain: 600 feet (plus 300 feet for the bonus loop)</li><li> Terrain: Mostly flat, with opportunities for elevation gain on Lummi Island</li><li>Ride Difficulty: Intermediate</li></ul> Cost: Registration is $20 per person, which helps cover the ferry ride fee and supports our organization in organizing and leading the ride. What to Bring:Participants should come prepared with a working bike, helmet, water, food, clothing appropriate for the weather, and a positive attitude.  Contact Us:If you have any comments or questions, need assistance with gear, or anything else, please don’t hesitate to contact us at hannah@letsshiftgears.com. Join us for this unforgettable ride and experience the beauty of Lummi Island while building confidence and community on the road! Waitlist:  Are there no more tickets left? <a href="https://docs.google.com/forms/d/e/1FAIpQLSeXOOUCf-Py_l3iz3C3lzSguIM9Bqnomov5LYdciCVd52KKOw/viewform?usp=header" target="_blank">SIGN UP FOR OUR WAITLIST HERE</a>.

Shifting Gears

Road Ride: Lummi Island - July 27, 2025

298 W Laurel St

Standard Registration

$20

Affordable Access Registration

Free

Sustainer Donation Registration

$30

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