Heartland Conservation Alliance

### Context Profile for Heartland Conservation Alliance

1. **Organization Mission & Cause**:
   - The Heartland Conservation Alliance (HCA) is dedicated to enhancing the natural environment and promoting conservation efforts in the Kansas City area. Their mission revolves around fostering community engagement in conservation activities, protecting local ecosystems, and promoting sustainable practices. HCA aims to connect people with nature and encourage stewardship of the land.

2. **Type of Activities**:
   - **Community Programs**: HCA organizes various community-oriented events, including free runs along the Blue River, which encourage physical activity while appreciating local natural beauty.
   - **Fundraising Campaigns**: They partner with events like the Garmin Kansas City Marathon to raise funds and awareness for their conservation efforts.
   - **Volunteer Opportunities**: HCA provides various volunteer activities, allowing community members to engage directly in conservation work and educational programs.

3. **Tone of Voice**:
   - The tone of the HCA website and communications is **friendly**, **inviting**, and **community-focused**. They use approachable language that encourages participation and fosters a sense of belonging. The content is informative yet casual, making it accessible to a broad audience.

4. **Emoji Usage**:
   - The HCA does not appear to use emojis in their website content or email communications. Their messaging is straightforward and professional, focusing on clarity and engagement without the use of emojis.

5. **Key Facts**:
   - **Founding Info**: Specific founding details are not mentioned on the website.
   - **Scale**: HCA has conducted 15 forms and sent out 52 email campaigns, indicating an active engagement strategy.
   - **Impact Metrics**: While specific metrics are not detailed, the organization emphasizes community involvement and environmental stewardship as key indicators of their impact.
   - **Volunteer Info**: HCA welcomes volunteers of various ages, with specific guidelines for participation based on age, ensuring inclusivity in their programs.

6. **Writing Guidelines**:
   - **Style**: Use a friendly and inviting tone, focusing on community engagement and environmental stewardship.
   - **Clarity**: Ensure that the language is clear and accessible, avoiding jargon that may alienate potential participants.
   - **Encouragement**: Use language that encourages participation and emphasizes the positive impact of community involvement in conservation efforts.
   - **Structure**: Organize content with headings and bullet points for easy readability, especially for event details and volunteer opportunities.

This context profile provides a comprehensive overview of the Heartland Conservation Alliance, enabling AI assistants to generate personalized and relevant content that aligns with the organization's mission and values.

LXCL:Each adult (18 and older) must register separately and accept the waiver. You may only add your legal dependents under 18 or adults under your legal guardianship to your registration.

Run the Blue Registration

Join the Heartland Conservation Alliance (HCA) for our free runs and explore the trails along the Blue River! This is a great way to meet fellow runners and see the natural beauty right here in Kansas City. As a proud charitable partner of the Garmin Kansas City Marathon, we&#39;re thrilled to connect with the Kansas City running community. But you don&#39;t have to be participating in one of the Garmin Kansas City Marathon races to join us&mdash;everyone is welcome! Join us for a run or walk! We&#39;ll meet by the Minor Park tennis courts and take the <a fr-original-style="" href="https://www.makeyourdayhere.com/files/assets/parksrec/v/1/trails/documents/240627_blue-river-parkway-1.pdf" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Blue River Greenway Trail</a> north, past the Alex George Wetland. Folks can go as far as feels comfortable.&nbsp; We&#39;ll have suggested routes available (3, 5, and 7 miles), but&nbsp;you&#39;re also free to run (or walk!) your own distance and at your own pace. Routes can be found below, but feel free to run your own route if preferred. All paces welcome! The suggested routes are paved and stroller friendly. We will meet near the sidewalk from the parking lot, look out for a green and white event here sign. <div fr-original-style="color: rgb(80, 0, 80); font-family: Arial, Helvetica, sans-serif; font-size: small; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;" id="isPasted" style="color: rgb(80, 0, 80); font-family: Arial, Helvetica, sans-serif; font-size: small; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; line-height: 1.5; box-sizing: inherit;"><a data-saferedirecturl="https://www.google.com/url?q=https://www.mapmyrun.com/routes/view/6608777558&source=gmail&ust=1755208502096000&usg=AOvVaw08Cp_OZcG7MkbUszdyAqUt" fr-original-style="color: rgb(17, 85, 204);" href="https://www.mapmyrun.com/routes/view/6608777558" style="color: rgb(17, 85, 204); text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">3 mi</a></div><div fr-original-style="color: rgb(80, 0, 80); font-family: Arial, Helvetica, sans-serif; font-size: small; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;" style="color: rgb(80, 0, 80); font-family: Arial, Helvetica, sans-serif; font-size: small; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; line-height: 1.5; box-sizing: inherit;"><a data-saferedirecturl="https://www.google.com/url?q=https://www.mapmyrun.com/routes/view/6608773888&source=gmail&ust=1755208502096000&usg=AOvVaw3mWwJs9pRhWTLCCFQKaZLM" fr-original-style="color: rgb(17, 85, 204);" href="https://www.mapmyrun.com/routes/view/6608773888" style="color: rgb(17, 85, 204); text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">5 mi</a></div><div fr-original-style="color: rgb(80, 0, 80); font-family: Arial, Helvetica, sans-serif; font-size: small; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;" style="color: rgb(80, 0, 80); font-family: Arial, Helvetica, sans-serif; font-size: small; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; line-height: 1.5; box-sizing: inherit;"><a data-saferedirecturl="https://www.google.com/url?q=https://www.mapmyrun.com/routes/view/6608772623&source=gmail&ust=1755208502096000&usg=AOvVaw0IZxS_cYWzHBgABRg7eMyh" fr-original-style="color: rgb(17, 85, 204);" href="https://www.mapmyrun.com/routes/view/6608772623" style="color: rgb(17, 85, 204); text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">7 mi</a></div> Participant Qualifications:You must:<ul fr-original-style="" style="box-sizing: inherit;"><li fr-original-style="text-align: left;" id="isPasted" style="text-align: left; box-sizing: inherit;">Register&nbsp;before the event for yourself AND any legal dependents under 18 or adults under your legal guardianship. For this event, anyone:<ul fr-original-style="" style="box-sizing: inherit;"><li fr-original-style="text-align: left;" style="text-align: left; box-sizing: inherit;">15 or older can volunteer independently.</li><li fr-original-style="text-align: left;" style="text-align: left; box-sizing: inherit;">14 and younger must be under parent or legal guardian supervision the entire time.&nbsp; </li></ul></li><li fr-original-style="" style="box-sizing: inherit;">Review and accept the&nbsp;<a fr-original-style="" href="https://www.heartlandconservationalliance.org/participant-volunteer-waiver-of-liability-photo-release_2025/" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Volunteer Waiver of Liability, Assumption of Risks, and Photo Release</a>:<ul data-end="475" data-is-last-node="" data-is-only-node="" data-start="98" fr-original-style="" style="box-sizing: inherit;"><li data-end="208" data-start="98" fr-original-style="" style="box-sizing: inherit;">If you are 18 or older, click the link above to review the waiver and then electronically confirm your acceptance when finalizing your registration.</li><li data-end="475" data-start="209" fr-original-style="" style="box-sizing: inherit;">If you are under 18 or an adult under legal guardianship, you can register in one of two ways:<ol data-end="475" data-is-last-node="" data-start="277" fr-original-style="" style="box-sizing: inherit;"><li data-end="376" data-start="277" fr-original-style="" style="box-sizing: inherit;">Through a parent or legal guardian, who must add you to their registration and accept the waiver electronically.</li><li data-end="475" data-start="379" fr-original-style="" style="box-sizing: inherit;">Independently, but you must provide a waiver signed by your parent or legal guardian either as a hard copy at the event or by emailing a scanned copy to the event contact beforehand.</li></ol></li></ul></li></ul>What to Bring:<ul fr-original-style="" style="box-sizing: inherit;"><li fr-original-style="text-align: left;" style="text-align: left; box-sizing: inherit;">Plenty of water appropriate for your needs and weather conditions. There will be no running water on site.</li><li fr-original-style="text-align: left;" style="text-align: left; box-sizing: inherit;">Sunscreen and/or bug spray as appropriate.</li><li fr-original-style="text-align: left;" style="text-align: left; box-sizing: inherit;">Long pants and close toed shoes are highly recommended to protect against bugs.</li></ul>Note that there are restrooms on site, but they are frequently unreliable. Please keep this in mind and plan accordingly. Supported by Jackson County Parks + Rec, Hallmark, and Bass Pro.&nbsp;

Hi <span contenteditable="false" data-custom-variable="{{firstName}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name, Thank you for registering for our event and supporting our mission. We look forward to seeing you at the Heartland Overlook Preserve for the upcoming volunteer workday. In the meantime, if you have any questions, please don&#39;t hesitate to reach out.&nbsp; Hannah Vander MeulenOutdoor Education Coordinator and Blue River Nature Guidehannah@heartlandconservationalliance.org <img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1744147319/wysiwyg/d1wlttzblzvx3rxpesfj.png" style="width: 148px; display: block; vertical-align: top; margin: 5px auto 5px 0px; text-align: left; position: relative; max-width: 100%; cursor: pointer; padding: 0px 1px; user-select: none; box-sizing: inherit;" fr-original-style="width: 148px; display: block; vertical-align: top; margin: 5px auto 5px 0px; text-align: left;" fr-original-class="fr-draggable"> <span contenteditable="false" data-button-color="{{#2e4720}}" data-custom-link="{{https://www.heartlandconservationalliance.org/sign-up-for-our-newsletter/}}" data-custom-variable="{{custom-link-button-a1d3c64c-6de1-461c-a779-6738da23f2e7}}" data-text="{{Click to Subscribe to HCA Newsletter}}" fr-original-class="fr-deletable styled-tag-button" fr-original-style="background-color: #2e4720" style="background-color: rgb(46, 71, 32); border-radius: 8px; height: 36px; color: rgb(255, 255, 255); padding: 8px 16px; font-size: 14px; line-height: 20px; font-family: Roboto; font-weight: 500; box-sizing: inherit; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none;">Click to Subscribe to HCA Newsletter&nbsp; Join our community! Subscribe to our newsletter for the latest on free nature-based programming and ways to get involved.

Join the Heartland Conservation Alliance (HCA) for our free runs and explore the trails along the Blue River! This is a great way to meet fellow runners and see the natural beauty right here in Kansas City. As a proud charitable partner of the Garmin Kansas City Marathon, we're thrilled to connect with the Kansas City running community. But you don't have to be participating in one of the Garmin Kansas City Marathon races to join us—everyone is welcome! Join us for a run or walk! We'll meet by the Minor Park tennis courts and take the <a href="https://www.makeyourdayhere.com/files/assets/parksrec/v/1/trails/documents/240627_blue-river-parkway-1.pdf" target="_blank">Blue River Greenway Trail</a> north, past the Alex George Wetland. Folks can go as far as feels comfortable.  We'll have suggested routes available (3, 5, and 7 miles), but you're also free to run (or walk!) your own distance and at your own pace. Routes can be found below, but feel free to run your own route if preferred. All paces welcome! The suggested routes are paved and stroller friendly. We will meet near the sidewalk from the parking lot, look out for a green and white event here sign. <div><a href="https://www.mapmyrun.com/routes/view/6608777558" target="_blank">3 mi</a></div><div><a href="https://www.mapmyrun.com/routes/view/6608773888" target="_blank">5 mi</a></div><div><a href="https://www.mapmyrun.com/routes/view/6608772623" target="_blank">7 mi</a></div> Participant Qualifications:You must:<ul><li>Register before the event for yourself AND any legal dependents under 18 or adults under your legal guardianship. For this event, anyone:<ul><li>15 or older can volunteer independently.</li><li>14 and younger must be under parent or legal guardian supervision the entire time.  </li></ul></li><li>Review and accept the <a href="https://www.heartlandconservationalliance.org/participant-volunteer-waiver-of-liability-photo-release_2025/" target="_blank">Volunteer Waiver of Liability, Assumption of Risks, and Photo Release</a>:<ul><li>If you are 18 or older, click the link above to review the waiver and then electronically confirm your acceptance when finalizing your registration.</li><li>If you are under 18 or an adult under legal guardianship, you can register in one of two ways:<ol><li>Through a parent or legal guardian, who must add you to their registration and accept the waiver electronically.</li><li>Independently, but you must provide a waiver signed by your parent or legal guardian either as a hard copy at the event or by emailing a scanned copy to the event contact beforehand.</li></ol></li></ul></li></ul>What to Bring:<ul><li>Plenty of water appropriate for your needs and weather conditions. There will be no running water on site.</li><li>Sunscreen and/or bug spray as appropriate.</li><li>Long pants and close toed shoes are highly recommended to protect against bugs.</li></ul>Note that there are restrooms on site, but they are frequently unreliable. Please keep this in mind and plan accordingly. Supported by Jackson County Parks + Rec, Hallmark, and Bass Pro.

Heartland Conservation Alliance

Add a donation for Heartland Conservation Alliance

Run the Blue

11477 Blue River Rd

Run the Blue Registration

Free