SACKOBA USA

### Context Profile for SACKOBA USA

1. **Organization Mission & Cause**:
   SACKOBA USA is dedicated to supporting Antonian Rugby, a key initiative that promotes sportsmanship, teamwork, and personal development among youth in Sri Lanka. Their mission emphasizes the importance of rugby as a vehicle for fostering community and educational values, particularly among students and alumni of St. Anthony's College, Kandy. The organization aims to bridge the financial gap necessary to sustain the rugby program, ensuring that all age groups have access to coaching, travel, and essential resources.

2. **Type of Activities**:
   - **Fundraising Campaigns**: The organization actively engages in fundraising efforts, such as the "SACK Rugby Fund," which aims to raise significant amounts to cover the operational costs of the rugby program.
   - **Events**: SACKOBA USA organizes events like the annual fundraising gala, which serves to gather alumni and supporters to contribute to the cause.
   - **Community Programs**: They focus on community engagement through sports, promoting values of teamwork and discipline among youth.

3. **Tone of Voice**:
   The tone of SACKOBA USA's communications is friendly, warm, and encouraging. They use inclusive language that fosters a sense of community and belonging among supporters. The messaging is professional yet approachable, aiming to inspire action and generosity among alumni and supporters.

4. **Emoji Usage**:
   The website and email communications do not prominently feature emojis. The tone remains formal and respectful, focusing on clear and direct messaging without the use of casual or playful symbols.

5. **Key Facts**:
   - **Founding Info**: SACKOBA USA is an alumni organization supporting the rugby program at St. Anthony's College, Kandy.
   - **Scale**: The organization has conducted 26 forms and 24 email campaigns, indicating an active engagement strategy.
   - **Impact Metrics**: They aim to raise $3,000 for specific campaigns, with a larger budget of approximately $125,000 needed for the rugby program.
   - **Volunteer Info**: While specific volunteer information is not detailed, the organization likely relies on alumni and community members to support events and fundraising efforts.

6. **Writing Guidelines**:
   - Use a friendly and warm tone that encourages community involvement.
   - Focus on clear, concise messaging that outlines the importance of contributions and the impact they will have.
   - Maintain a professional appearance in all communications, avoiding overly casual language or emojis.
   - Personalize communications where possible, using the recipient's name to foster connection.
   - Highlight the urgency of fundraising needs while inspiring hope and collective action.

This context profile serves as a foundational guide for creating personalized and effective content for SACKOBA USA, ensuring alignment with their mission, tone, and engagement strategies.

College Tie (Members)

College Tie (Non-Members)

High-quality silk tie

<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name ,<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;"> <p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Thank you for shopping with us and for supporting SACKOBAUSA. Your support directly contributes to our mission and helps us make a positive impact on our beloved school, SACK.<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;"> <p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">If you would like to contribute further, consider spreading the word about our shop to other Antonians or contacting us directly to learn about volunteer opportunities!<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;"> <p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Thank you once again for your support.<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;"> <p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Susantha Jayamaha<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Fundraising Committee Chair<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">SACKOBA - USA<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;"> <p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">

High-quality silk tie

SACKOBA USA

SACK College Tie

College Tie (Members)

$20

College Tie (Non-Members)

$30

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