San Marcos Texas Community Radio Association

### Context Profile for San Marcos Texas Community Radio Association (KZSM)

1. **Organization Mission & Cause:**
   - **Mission Statement:** KZSM 104.1 aims to provide a platform for diverse voices and promote local culture through music and public affairs programming. Their mission emphasizes community engagement and the importance of local broadcasting.
   - **Cause:** The organization focuses on raising funds to support its broadcasting capabilities, including the transition to a new transmitter and antenna to enhance its reach and reliability.

2. **Type of Activities:**
   - **Fundraising Campaigns:** The current campaign, "Power The Tower," seeks to raise approximately $12,000 for new transmitting equipment and installation costs.
   - **Community Programs:** KZSM engages in various community-focused programs, including music shows and public affairs discussions that reflect local culture and issues.
   - **Events:** While specific events are not detailed on the website, the organization likely hosts community events to promote local artists and engage listeners.

3. **Tone of Voice:**
   - The tone is **friendly, inspiring, and community-oriented**. Communications often express gratitude and emphasize the impact of listener support. The language is accessible, aiming to connect with a broad audience while encouraging participation and donations.

4. **Emoji Usage:**
   - Emojis are used sparingly but effectively in campaign materials, such as the star emoji (🌟) in the "Power The Tower" campaign. This suggests a friendly and approachable tone, likely to resonate with a younger audience or those engaged with social media.

5. **Key Facts:**
   - **Founding Info:** Specific founding details were not found on the website, but KZSM is a community radio station serving the San Marcos area.
   - **Scale:** The organization has 27 forms and has sent out 22 email campaigns, indicating active engagement with its audience.
   - **Impact Metrics:** The current fundraising goal is $12,000, which highlights the financial needs and operational scale of the organization.
   - **Volunteer Info:** While specific volunteer information was not detailed, community radio stations typically rely on volunteer support for programming and operations.

6. **Writing Guidelines:**
   - **Style:** Use a conversational and engaging style that reflects community values. Incorporate gratitude and urgency in calls to action.
   - **Structure:** Keep communications clear and concise, with a focus on the impact of contributions. Use headings and bullet points where appropriate to enhance readability.
   - **Emojis:** Use emojis to add warmth and friendliness, but ensure they align with the context and message.
   - **Calls to Action:** Clearly state the purpose of the communication, whether it’s to donate, volunteer, or participate in events, and emphasize the positive impact of the audience's involvement.

This context profile serves as a comprehensive guide for generating personalized content for KZSM, ensuring alignment with their mission, tone, and community engagement strategies.

Membership

<p style="width:100%;box-sizing:inherit;color:rgb(0, 0, 0);margin:0px;line-height:1.5"><img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1733888133/qcgezvmlv4dgjpo4ponh.png" style="width:600px;display:block;vertical-align:top;margin:5px auto;text-align:center;position:relative;max-width:100%;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit" /></p><div style="box-sizing:inherit;width:537.281px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;letter-spacing:normal;text-align:center;background-color:rgb(255, 255, 255);margin-top:1em;margin-bottom:1em;font-family:Calibri, Helvetica, sans-serif;font-size:13pt;color:rgb(0, 0, 0);line-height:1.5"> <strong style="box-sizing:inherit;font-weight:700">The 2nd Annual San Marcos Music Awards are Here!</strong> </div><div style="box-sizing:inherit;width:537.281px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;letter-spacing:normal;background-color:rgb(255, 255, 255);margin-top:1em;margin-bottom:1em;font-family:Calibri, Helvetica, sans-serif;font-size:13pt;color:rgb(0, 0, 0);line-height:1.5">To thank everyone who participated in our inaugural SMMA awards this year, KZSM 104.1 is excited to announce that <strong style="box-sizing:inherit;font-weight:700">renewal</strong> <strong style="box-sizing:inherit;font-weight:700">memberships are now open</strong> for just <strong style="box-sizing:inherit;font-weight:700">$10</strong>! Join us in celebrating the best local talent at the SMMAs, where your membership comes with amazing perks:</div><div style="box-sizing:inherit;width:537.281px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;letter-spacing:normal;text-align:center;background-color:rgb(255, 255, 255);margin-top:1em;margin-bottom:1em;font-family:Calibri, Helvetica, sans-serif;font-size:13pt;color:rgb(0, 0, 0);line-height:1.5"> <strong style="box-sizing:inherit;font-weight:700">Nominate Your Favorite Local Artists</strong><br />As a member, you get the chance to nominate the best of San Marcos and the surrounding areas for one of <strong style="box-sizing:inherit;font-weight:700">20 awards</strong>!</div><div style="box-sizing:inherit;width:537.281px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;letter-spacing:normal;text-align:center;background-color:rgb(255, 255, 255);margin-top:1em;margin-bottom:1em;font-family:Calibri, Helvetica, sans-serif;font-size:13pt;color:rgb(0, 0, 0);line-height:1.5"><strong style="box-sizing:inherit;font-weight:700">Exclusive SMMA T-Shirt</strong><br />Get a limited edition SMMA T-shirt that you won’t find anywhere else!</div><div style="box-sizing:inherit;width:537.281px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:center;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;letter-spacing:normal;background-color:rgb(255, 255, 255);margin-top:1em;margin-bottom:1em;font-family:Calibri, Helvetica, sans-serif;font-size:13pt;color:rgb(0, 0, 0);line-height:1.5">Be a part of something special. Support local music and get your membership today!</div><div style="box-sizing:inherit;width:537.281px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:center;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;letter-spacing:normal;background-color:rgb(255, 255, 255);margin-top:1em;margin-bottom:1em;font-family:Calibri, Helvetica, sans-serif;font-size:13pt;color:rgb(0, 0, 0);line-height:1.5"><img alt="👉" src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1733887366/geq1khkhloqffxwmdfsy.png" style="box-sizing:inherit;max-width:100%;height:1.2em;width:1.2em;vertical-align:middle;position:relative;cursor:pointer;padding:0px 1px;user-select:none" /> Head to KZSM.org for more info!</div>

<p style="width:100%;box-sizing:inherit;color:rgb(0, 0, 0);margin:0px;line-height:1.5">Hi <span data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name</span> ,</p><p style="width:100%;box-sizing:inherit;color:rgb(0, 0, 0);margin:0px;line-height:1.5"><br /></p><p style="width:100%;box-sizing:inherit;color:rgb(0, 0, 0);margin:0px;line-height:1.5">On behalf of everyone at San Marcos Texas Community Radio Association, we want to say thank you for becoming a member of our cause. As a member, you are now part of a dedicated community of individuals passionate about community radio.</p><p style="width:100%;box-sizing:inherit;color:rgb(0, 0, 0);margin:0px;line-height:1.5"><br /></p><p style="width:100%;box-sizing:inherit;color:rgb(0, 0, 0);margin:0px;line-height:1.5">Please go to this link and start your nominations for the 2025 San Marcos Music Awards</p><p style="width:100%;box-sizing:inherit;color:rgb(0, 0, 0);margin:0px;line-height:1.5">https://forms.gle/b49ZuEXWX8gAPkv69</p><p style="width:100%;box-sizing:inherit;color:rgb(0, 0, 0);margin:0px;line-height:1.5"><br /></p><p style="width:100%;box-sizing:inherit;color:rgb(0, 0, 0);margin:0px;line-height:1.5">Thank you once again for your membership and for believing in our mission.</p><p style="width:100%;box-sizing:inherit;color:rgb(0, 0, 0);margin:0px;line-height:1.5"><br /></p><p style="width:100%;box-sizing:inherit;color:rgb(0, 0, 0);margin:0px;line-height:1.5">KZSM Radio</p><p style="width:100%;box-sizing:inherit;color:rgb(0, 0, 0);margin:0px;line-height:1.5">kzsmsanmarcos@gmail.com</p><p style="width:100%;box-sizing:inherit;color:rgb(0, 0, 0);margin:0px;line-height:1.5"><br /></p>

<p style="width:100%;box-sizing:inherit;margin:0px;line-height:1.5;max-width:100%"><img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1733888133/qcgezvmlv4dgjpo4ponh.png" style="width:600px;display:block;vertical-align:top;margin:5px auto;text-align:center;position:relative;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit;max-width:100%" /></p><div> <strong>The 2nd Annual San Marcos Music Awards are Here!</strong> </div><div>To thank everyone who participated in our inaugural SMMA awards this year, KZSM 104.1 is excited to announce that <strong>renewal</strong> <strong>memberships are now open</strong> for just <strong>$10</strong>! Join us in celebrating the best local talent at the SMMAs, where your membership comes with amazing perks:</div><div> <strong>Nominate Your Favorite Local Artists</strong><br />As a member, you get the chance to nominate the best of San Marcos and the surrounding areas for one of <strong>20 awards</strong>!</div><div><strong>Exclusive SMMA T-Shirt</strong><br />Get a limited edition SMMA T-shirt that you won’t find anywhere else!</div><div>Be a part of something special. Support local music and get your membership today!</div><div><img alt="👉" src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1733887366/geq1khkhloqffxwmdfsy.png" style="box-sizing:inherit;height:1.2em;width:1.2em;vertical-align:middle;position:relative;cursor:pointer;padding:0px 1px;user-select:none;max-width:100%" /> Head to KZSM.org for more info!</div>

San Marcos Texas Community Radio Association

Add a donation for San Marcos Texas Community Radio Association

KZSM San Marcos Music Awards (SMMA) Membership Renewal 2025

Membership

$10