Susquehanna Greenway Partnership

### Context Profile for Susquehanna Greenway Partnership

1. **Organization Mission & Cause**:
   - **Mission**: The Susquehanna Greenway Partnership (SGP) is dedicated to connecting people with the Susquehanna River through the development of a greenway that promotes outdoor recreation, conservation, and community engagement. Their mission emphasizes the importance of the river as a natural resource and cultural heritage site.
   - **Cause**: SGP aims to enhance the quality of life in the region by fostering a connection between communities and the river, promoting environmental stewardship, and encouraging recreational activities that celebrate the natural beauty of the Susquehanna River.

2. **Type of Activities**:
   - **Events**: SGP organizes various events such as river sojourns, outdoor expos, and community clean-up days to engage the public and promote awareness of the river's importance.
   - **Fundraising Campaigns**: They conduct campaigns like the "2025 Outdoor Expo Raffle" to raise funds for their initiatives, encouraging participation through engaging and fun activities.
   - **Community Programs**: SGP runs programs aimed at environmental education, conservation efforts, and promoting outdoor activities along the greenway.

3. **Tone of Voice**:
   - The tone of the website and communications is **friendly**, **inspiring**, and **engaging**. The language used is accessible and inviting, encouraging community involvement and support. Phrases like "Join our nonprofit's raffle for a chance to win big while supporting our mission too!" reflect a casual yet motivating approach.

4. **Emoji Usage**:
   - SGP incorporates emojis in their communications to add a friendly and approachable touch. Common emojis include:
     - ✌️ (peace sign)
     - 😎 (sunglasses)
     - 🚲 (bicycle)
     - 🗺️ (map)
     - 🛶 (canoe)
   - Emojis are used moderately, primarily in fundraising campaigns and thank-you emails, to convey enthusiasm and a sense of community.

5. **Key Facts**:
   - **Founding Info**: Specific founding details were not available from the website, but SGP has been active in promoting the Susquehanna River for several years.
   - **Scale**: The organization has a total of 14 forms and has conducted 9 email campaigns, indicating an active engagement strategy with their audience.
   - **Impact Metrics**: While specific metrics were not detailed on the website, SGP emphasizes the significance of community contributions and participation in their events and programs.
   - **Volunteer Info**: The organization likely relies on volunteers for various events and initiatives, although specific volunteer opportunities were not detailed.

6. **Writing Guidelines**:
   - **Style**: Use a conversational and friendly tone that encourages community engagement. Avoid overly formal language; instead, opt for an approachable style that inspires action.
   - **Structure**: Keep sentences clear and concise. Use bullet points or short paragraphs for easy readability.
   - **Call to Action**: Include strong calls to action that invite participation, such as "Join us," "Get involved," or "Support our mission."
   - **Visual Elements**: Incorporate emojis where appropriate to enhance engagement and convey enthusiasm, especially in social media and fundraising communications.

This context profile provides a comprehensive overview of the Susquehanna Greenway Partnership, enabling AI assistants to generate personalized and relevant content that aligns with the organization's mission and communication style.

T-Shirt

Pet Bandana

Performance Shirt

Hawaiian Shirt

Susquehanna Greenway Cap

Limited Edition Trucker Hat Fundraiser

'Let the River Be Your Guide' Magnet

Water Trail Magnet

Water Trail Sticker

Art Contest Sticker

Art Contest Water Bottle

North Branch Map

West Branch Map

Middle Susquehanna Map

Lower Susquehanna Map

<span fr-original-style="color: rgb(0, 32, 62); font-family: &quot;Nunito Sans&quot;; font-size: 18px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;" style="color:rgb(0, 32, 62);font-family:&quot;Nunito Sans&quot;;font-size:18px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline !important;box-sizing:inherit">A portion of your purchase will support projects right on the Susquehanna Greenway! That means improvements on and along our beloved Susquehanna River.

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you for your order! Your purchase goes directly towards maintaining and enhancing the outdoor resources of the Susquehanna Greenway. If you have questions, feel free to give us a call at 570-478-0178 or email <a href="mailto:info@susquehannagreenway.org" rel="noopener noreferrer" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit" target="_blank">info@susquehannagreenway.org</a>. Looking for trip ideas or new places to explore? Check out our online <a href="https://susquehannagreenway.org/land-trails/" rel="noopener noreferrer" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit" target="_blank">trail profiles</a>, <a href="https://susquehannagreenway.org/water-trails/" rel="noopener noreferrer" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit" target="_blank">paddling itineraries</a>, <a href="https://susquehannagreenway.org/online-interactive-map/" rel="noopener noreferrer" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit" target="_blank">interactive map</a>, <a href="https://susquehannagreenway.org/shop/" rel="noopener noreferrer" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit" target="_blank">online shop</a>, and more by visiting our website. Happy Trails, The Susquehanna Greenway Team<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1744139698/wysiwyg/qyybgdpte9lti8emfoxw.png" style="box-sizing:inherit;max-width:100%;position:relative;cursor:pointer;padding:0px 1px;user-select:none;color:rgb(0, 0, 0);font-family:Roboto;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:0.25px;orphans:2;text-align:left;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;width:241px;display:block;vertical-align:top;margin:5px auto 5px 0px" />

A portion of your purchase will support projects right on the Susquehanna Greenway! That means improvements on and along our beloved Susquehanna River.

SGP Shop: In-Person Purchases