Filipino-American Development Foundation

### Context Profile for South of Market Community Action Network (SOMCAN)

#### 1. Organization Mission & Cause
**Mission:** The South of Market Community Action Network (SOMCAN) is dedicated to empowering the South of Market community through advocacy, education, and support services. Their mission is to enhance the quality of life for residents, particularly marginalized groups, by addressing issues such as housing, health, and economic stability.

**Cause:** SOMCAN focuses on community empowerment, social justice, and improving living conditions for low-income families and individuals in the South of Market area of San Francisco.

#### 2. Type of Activities
- **Events:** SOMCAN organizes various community events, including workshops, health fairs, and cultural celebrations aimed at fostering community engagement and awareness.
- **Fundraising Campaigns:** The organization conducts fundraising initiatives, such as the "SOMCAN 25th Year Anniversary: Silent Auction," where proceeds support their programs and services.
- **Community Programs:** They offer programs that provide resources and support in areas like housing assistance, job training, and health services.

#### 3. Tone of Voice
- **Friendly and Inclusive:** The language used on the website and in communications is warm and inviting, aiming to create a sense of community.
- **Inspirational:** The content is often motivational, encouraging community members to participate and make a difference.
- **Professional yet Accessible:** While maintaining professionalism, the tone is approachable, making it easy for individuals from diverse backgrounds to engage with the organization.

#### 4. Emoji Usage
- The organization does not prominently use emojis in their communications. The tone remains formal and professional, focusing on clear and impactful messaging without the use of informal symbols.

#### 5. Key Facts
- **Founding Info:** SOMCAN was established in 1998, marking over 25 years of service to the South of Market community.
- **Scale:** The organization engages with a broad community base, focusing on low-income residents and marginalized groups.
- **Impact Metrics:** Specific metrics are not detailed on the website, but the organization emphasizes the positive outcomes of their programs in improving community well-being.
- **Volunteer Info:** SOMCAN encourages community involvement and offers opportunities for volunteering, though specific details about volunteer metrics are not provided on the website.

#### 6. Writing Guidelines
- **Clarity and Conciseness:** Communications should be straightforward and to the point, ensuring that the message is easily understood.
- **Community-Centric Language:** Use inclusive language that resonates with the community and emphasizes collective action and empowerment.
- **Call to Action:** Encourage participation and support through clear calls to action, whether for events, donations, or volunteering.
- **Gratitude and Acknowledgment:** Express appreciation for supporters and participants, reinforcing the community's role in the organization's success.

This context profile serves as a foundational guide for generating personalized content that aligns with SOMCAN's mission, tone, and community-focused activities.

LXCL:Includes one parol kit and guided workshop. Learn how to make your own traditional Filipino parol lantern! Limit one kit per person.

General Admission

LXCL:Discounted ticket for seniors. Includes one parol kit and workshop participation.

Senior (60 +) Admission

LXCL:Includes one parol kit and guided workshop. Youth must be accompanied by an adult.

Youth (18 & Under)

<p dir="ltr" fr-original-style="line-height:1.7999999999999998;background-color:#ffffff;margin-top:12pt;margin-bottom:0pt;padding:0pt 0pt 12pt 0pt;" id="isPasted" style="line-height: 1.8; background-color: rgb(255, 255, 255); margin: 12pt 0px 0pt; padding: 0pt 0pt 12pt; width: 100%; box-sizing: inherit;"><span fr-original-style="font-size:10.5pt;font-family:Roboto,sans-serif;color:#000000;background-color:transparent;font-weight:700;font-style:italic;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size: 10.5pt; font-family: Roboto, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; box-sizing: inherit;">Want to learn how to make your own parol&mdash;the Filipino lantern symbolizing hope, peace, and community?<p dir="ltr" fr-original-style="line-height:1.7999999999999998;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;padding:0pt 0pt 12pt 0pt;" style="line-height: 1.8; background-color: rgb(255, 255, 255); margin: 0pt 0px; padding: 0pt 0pt 12pt; width: 100%; box-sizing: inherit;"><span fr-original-style="font-size:10.5pt;font-family:Roboto,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size: 10.5pt; font-family: Roboto, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; box-sizing: inherit;">Join SOMA Pilipinas&rsquo; Parol-Making Workshops at the Yerba Buena Center for the Arts (YBCA) and other participating locations!<p dir="ltr" fr-original-style="line-height:1.7999999999999998;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;padding:0pt 0pt 12pt 0pt;" style="line-height: 1.8; background-color: rgb(255, 255, 255); margin: 0pt 0px; padding: 0pt 0pt 12pt; width: 100%; box-sizing: inherit;"><span fr-original-style="font-size:10.5pt;font-family:Roboto,sans-serif;color:#000000;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size: 10.5pt; font-family: Roboto, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; box-sizing: inherit;">Note:&nbsp;<span fr-original-style="font-size:10.5pt;font-family:Roboto,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size: 10.5pt; font-family: Roboto, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; box-sizing: inherit;">The December 6 &amp; 7 workshops will be held at the Bayanihan Community Center (1010 Mission St, San Francisco, CA 94103).<p dir="ltr" fr-original-style="line-height:1.7999999999999998;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;padding:0pt 0pt 12pt 0pt;" style="line-height: 1.8; background-color: rgb(255, 255, 255); margin: 0pt 0px; padding: 0pt 0pt 12pt; width: 100%; box-sizing: inherit;"><span fr-original-style="font-size:10.5pt;font-family:Roboto,sans-serif;color:#000000;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size: 10.5pt; font-family: Roboto, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; box-sizing: inherit;">Workshops are free, family-friendly, and open to all!<p dir="ltr" fr-original-style="line-height:1.7999999999999998;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;padding:0pt 0pt 12pt 0pt;" style="line-height: 1.8; background-color: rgb(255, 255, 255); margin: 0pt 0px; padding: 0pt 0pt 12pt; width: 100%; box-sizing: inherit;"><span fr-original-style="font-size:10.5pt;font-family:Roboto,sans-serif;color:#000000;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size: 10.5pt; font-family: Roboto, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; box-sizing: inherit;">Parol Kits:<span fr-original-style="font-size:10.5pt;font-family:Roboto,sans-serif;color:#000000;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size: 10.5pt; font-family: Roboto, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; box-sizing: inherit;"> <span fr-original-style="font-size:10.5pt;font-family:Roboto,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size: 10.5pt; font-family: Roboto, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; box-sizing: inherit;">Suggested donation &mdash; $20 per kit ($10 for seniors or youth 18 &amp; under).&nbsp;<span fr-original-style="font-size:10.5pt;font-family:Roboto,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:italic;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size: 10.5pt; font-family: Roboto, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; box-sizing: inherit;">Limit one per person.<p dir="ltr" fr-original-style="line-height:1.7999999999999998;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;padding:0pt 0pt 12pt 0pt;" style="line-height: 1.8; background-color: rgb(255, 255, 255); margin: 0pt 0px; padding: 0pt 0pt 12pt; width: 100%; box-sizing: inherit;"><span fr-original-style="font-size:10.5pt;font-family:Roboto,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size: 10.5pt; font-family: Roboto, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; box-sizing: inherit;">Please arrive 15 minutes early to check in.<p dir="ltr" fr-original-style="line-height:1.7999999999999998;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;padding:0pt 0pt 12pt 0pt;" style="line-height: 1.8; background-color: rgb(255, 255, 255); margin: 0pt 0px; padding: 0pt 0pt 12pt; width: 100%; box-sizing: inherit;"><span fr-original-style="font-size:10.5pt;font-family:Roboto,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size: 10.5pt; font-family: Roboto, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; box-sizing: inherit;">Bring your parol to the&nbsp;<span fr-original-style="font-size:10.5pt;font-family:Roboto,sans-serif;color:#000000;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size: 10.5pt; font-family: Roboto, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; box-sizing: inherit;">23rd Annual Parol Lantern Festival<span fr-original-style="font-size:10.5pt;font-family:Roboto,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size: 10.5pt; font-family: Roboto, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; box-sizing: inherit;">&nbsp;on&nbsp;<span fr-original-style="font-size:10.5pt;font-family:Roboto,sans-serif;color:#000000;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size: 10.5pt; font-family: Roboto, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; box-sizing: inherit;">Saturday, December 13 at YBCA<span fr-original-style="font-size:10.5pt;font-family:Roboto,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size: 10.5pt; font-family: Roboto, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; box-sizing: inherit;">&nbsp;and be part of this beautiful community tradition!<span fr-original-style="font-size:10.5pt;font-family:Roboto,sans-serif;color:#000000;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size: 10.5pt; font-family: Roboto, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; box-sizing: inherit;">Health &amp; Safety:<span fr-original-style="font-size:10.5pt;font-family:Roboto,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size: 10.5pt; font-family: Roboto, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; box-sizing: inherit;">&nbsp;Masks are strongly recommended, and we encourage participants to take a COVID test before attending.

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name, Thank you for registering for SOMA Pilipinas&rsquo; Parol-Making Workshop! We&rsquo;re so excited to create with you and share the Filipino tradition of parol-making this holiday season. Please plan to arrive at least 15 minutes early to check in.&nbsp; Don&rsquo;t forget to bring your beautiful parol to the 23rd Annual Parol Lantern Festival on Saturday, December 13th, at YBCA and light up the night with the community! Masks are strongly recommended. We also encourage taking a COVID antigen test before attending. Any questions, please contact <a fr-original-style="" href="mailto:brianna@bayanihancc.org" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">brianna@bayanihancc.org</a>.&nbsp; <a fr-original-style="" href="https://www.somapilipinas.org/contact" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Sign up for our newsletter</a> to keep in touch with us!Visit the <a fr-original-style="" href="https://www.parollanternfestival.com/" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Parol Lantern Festival Website </a>for any updates!&nbsp; See you soon,SOMA Pilipinas

Want to learn how to make your own parol—the Filipino lantern symbolizing hope, peace, and community?Join SOMA Pilipinas’ Parol-Making Workshops at the Yerba Buena Center for the Arts (YBCA) and other participating locations!Note: The December 6 &amp; 7 workshops will be held at the Bayanihan Community Center (1010 Mission St, San Francisco, CA 94103).Workshops are free, family-friendly, and open to all!Parol Kits: Suggested donation — $20 per kit ($10 for seniors or youth 18 &amp; under). Limit one per person.Please arrive 15 minutes early to check in.Bring your parol to the 23rd Annual Parol Lantern Festival on Saturday, December 13 at YBCA and be part of this beautiful community tradition!Health &amp; Safety: Masks are strongly recommended, and we encourage participants to take a COVID test before attending.