SpiritHorse Therapeutic Riding Center at the Mercy Seat

### Context Profile for SpiritHorse Therapeutic Riding Center at the Mercy Seat

#### 1. Organization Mission & Cause
**Mission:** SpiritHorse Therapeutic Riding Center is dedicated to providing therapeutic horseback riding to individuals with special needs. The organization aims to enhance the quality of life for these individuals through equine-assisted therapy, promoting physical, emotional, and social well-being.

**Cause:** The organization believes in the transformative power of horses and aims to create a supportive environment where individuals can achieve personal growth and development through interaction with horses.

#### 2. Type of Activities
- **Therapeutic Riding Programs:** Offering equine-assisted therapy sessions tailored to individuals with various special needs.
- **Fundraising Events:** Hosting events like the "SpiritHorse 2nd Annual Benefit Auction and Dinner," which includes live entertainment and opportunities to bid on unique items, all aimed at raising funds for the organization.
- **Community Engagement:** Actively involved in the community for over 10 years, with plans for expanding their facilities to better serve their clients.

#### 3. Tone of Voice
The tone of voice used by SpiritHorse is **friendly, inspiring, and community-oriented**. The language is accessible and warm, aiming to foster a sense of belonging and encouragement among supporters and participants. The use of phrases like "your participation makes a difference" emphasizes a collaborative and positive approach.

#### 4. Emoji Usage
The website and communications do not prominently feature emojis. The tone remains professional and heartfelt without the use of visual emojis, focusing instead on clear and impactful messaging.

#### 5. Key Facts
- **Founding Information:** Established over 10 years ago, SpiritHorse has been serving the community through therapeutic riding.
- **Scale:** The organization is in the process of developing a new, larger facility to accommodate growth and enhance service delivery.
- **Impact Metrics:** Specific metrics are not detailed on the website, but the organization emphasizes its community service and the positive outcomes of its programs.
- **Volunteer Information:** While specific volunteer details are not provided, the organization likely relies on community support and volunteers to facilitate its programs.

#### 6. Writing Guidelines
- **Style:** Use a warm and inviting tone that reflects the organization's mission of support and empowerment.
- **Language:** Keep language simple and clear, avoiding jargon. Use positive and uplifting phrases to inspire action and participation.
- **Call to Action:** Encourage engagement through phrases that highlight the impact of contributions and participation, such as "Join us" or "Your support matters."
- **Content Structure:** Use short paragraphs and bullet points for clarity and ease of reading, especially in event descriptions and fundraising appeals.

This context profile serves as a foundational guide for creating personalized and effective content for SpiritHorse Therapeutic Riding Center, ensuring alignment with their mission, tone, and community-focused values.

LXCL:Children 12 years and under are admitted free of charge if accompanied by a parent.

General admission

<span fr-original-style="color: rgb(28, 28, 28); font-family: Inter, sans-serif; font-size: 15.75px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: break-spaces; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;" id="isPasted" style="color: rgb(28, 28, 28); font-family: Inter, sans-serif; font-size: 15.75px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: break-spaces; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important; box-sizing: inherit;">Support SpiritHorse, a nonprofit organization that provides therapeutic horseback riding for individuals with special needs. Join us for a fun evening of fundraising, featuring a delicious dinner, live entertainment, and both live and silent auctions where you can bid on unique items and experiences. Your participation truly makes a difference&mdash;hope to see you there!&nbsp;<span fr-original-style="color: rgb(28, 28, 28); font-family: Inter, sans-serif; font-size: 15.75px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: break-spaces; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;" style="color: rgb(28, 28, 28); font-family: Inter, sans-serif; font-size: 15.75px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: break-spaces; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important; box-sizing: inherit;">Event Highlights:<span fr-original-style="color: rgb(28, 28, 28); font-family: Inter, sans-serif; font-size: 15.75px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: break-spaces; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;" style="color: rgb(28, 28, 28); font-family: Inter, sans-serif; font-size: 15.75px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: break-spaces; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important; box-sizing: inherit;">- Silent Auction - Live Auction on Select Experiences - Dinner with Dessert - Live Music

<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name ,<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;"> <p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Thank you for registering for our event and supporting our cause. Your registration greatly helps our mission. 🚀<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;"> <p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">The location of event is 4700 Camp Grandview Rd, Millbrook, AL 36054, USA in the Lodge next to the main building. It is a wooden gray building with a rocking chairs on the porch.&nbsp;<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;"> <p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Remember there is a Best Dress Western Outfit Contest with prizes.<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;"> <p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">If you have any questions, please contact us by email or text at 334-531-7019. We are looking forward to seeing you and your guest.&nbsp;<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;"> <p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Gayle Thorn<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">spirithorsetrc@yahoo.com

Support SpiritHorse, a nonprofit organization that provides therapeutic horseback riding for individuals with special needs. Join us for a fun evening of fundraising, featuring a delicious dinner, live entertainment, and both live and silent auctions where you can bid on unique items and experiences. Your participation truly makes a difference—hope to see you there! Event Highlights:- Silent Auction - Live Auction on Select Experiences - Dinner with Dessert - Live Music

SpiritHorse Therapeutic Riding Center at the Mercy Seat

SpiritHorse 3rd Annual Dinner and Auction - Boots, Buckles & Bids

4700 Camp Grandview Rd

General admission

$30

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