Main Street West Branch

### Context Profile for Main Street West Branch

1. **Organization Mission & Cause**:
   - **Mission**: Main Street West Branch is dedicated to enhancing the quality of life in West Branch by promoting community engagement, supporting local businesses, and fostering a vibrant downtown area. Their mission emphasizes revitalization and community spirit.
   - **Cause**: The organization focuses on economic development, community events, and supporting local vendors and artisans, aiming to create a thriving local economy and a strong sense of community.

2. **Type of Activities**:
   - **Events**: Main Street West Branch organizes various community events, including "Ladies Night Out," which features local vendors and promotes shopping locally.
   - **Fundraising Campaigns**: They run campaigns to support local businesses and community initiatives, encouraging participation from residents and visitors.
   - **Community Programs**: The organization engages in programs that promote local arts, culture, and history, enhancing community involvement and pride.

3. **Tone of Voice**:
   - The tone of the website and communications is **friendly**, **inviting**, and **community-oriented**. It aims to inspire participation and foster a sense of belonging among residents. The language is accessible and encourages engagement without being overly formal.

4. **Emoji Usage**:
   - The organization does not prominently use emojis in their communications, maintaining a more professional and straightforward approach in their messaging.

5. **Key Facts**:
   - **Founding Info**: Specific founding details are not provided on the website, but the organization has been active in the community for several years.
   - **Scale**: Main Street West Branch has conducted 25 forms and sent out 70 email campaigns, indicating a robust engagement strategy.
   - **Impact Metrics**: While specific metrics are not detailed, the organization highlights the importance of local vendor participation and community involvement in their events.
   - **Volunteer Info**: Information regarding volunteer opportunities is not explicitly stated on the website, but community involvement is encouraged through events and programs.

6. **Writing Guidelines**:
   - **Style**: Use clear and concise language that reflects a community-focused mission. Avoid jargon; instead, opt for approachable terms that resonate with local residents.
   - **Engagement**: Encourage participation by using calls to action that invite community members to join events or support local initiatives.
   - **Personalization**: Incorporate personal touches in communications, such as addressing recipients by name, to foster a sense of connection.
   - **Visuals**: While the website does not utilize emojis, consider using engaging visuals and images from events to enhance storytelling in communications.

This context profile serves as a foundational guide for creating personalized and effective content for Main Street West Branch, aligning with their mission and community-focused approach.

LXCL:Includes one 6-8 ft table and space for a small rack/display. Approximately 32 sq ft.

Vendor Booth

LXCL:Includes tables and space for larger racks or displays. Approximately 64 sq feet.

XL Vendor Booth

<span fr-original-style="color: rgb(32, 33, 36); font-family: Helvetica; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 500; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;" style="color: rgb(32, 33, 36); font-family: Helvetica; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 500; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important; box-sizing: inherit;">Main Street West Branch is accepting applications for a small number of Pop-Up Vendors to be featured with booth space during&nbsp;Ladies&#39; Night Out: Wednesday, March 25, 2026 5:00-8:00pm (indoor booth).<div fr-original-style="color:rgb(32, 33, 36);font-family:docs-Montserrat;font-size:14.6667px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:500;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;box-sizing:inherit;line-height:1.5;" style="color:rgb(32, 33, 36);font-family:docs-Montserrat;font-size:14.6667px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:500;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;box-sizing:inherit;line-height:1.5;"> REQUIREMENTS: <ul fr-original-style="" style="box-sizing: inherit;"><li fr-original-style="font-family:Helvetica;box-sizing:inherit;font-size:14px;" style="font-family:Helvetica;box-sizing:inherit;font-size:14px;">Vendors should have unique items that are not already available from brick and mortar shops in West Branch.</li><li fr-original-style="font-family:Helvetica;box-sizing:inherit;font-size:14px;" style="font-family:Helvetica;box-sizing:inherit;font-size:14px;">Retail vendors only (we do not feature food trucks or carts at these events).</li><li fr-original-style="font-family:Helvetica;box-sizing:inherit;font-size:14px;" style="font-family:Helvetica;box-sizing:inherit;font-size:14px;">Vendors must be available to set-up before event start time and stay until the end time (noted above).&nbsp;</li><li fr-original-style="font-family:Helvetica;box-sizing:inherit;font-size:14px;" style="font-family:Helvetica;box-sizing:inherit;font-size:14px;">Vendor fee is $25 per event.&nbsp;</li><li fr-original-style="font-family:Helvetica;box-sizing:inherit;font-size:14px;" style="font-family:Helvetica;box-sizing:inherit;font-size:14px;">Vendors are asked to share event information on social media platforms.&nbsp;</li><li fr-original-style="font-family:Helvetica;box-sizing:inherit;font-size:14px;" style="font-family:Helvetica;box-sizing:inherit;font-size:14px;">You will be notified of the status of your application by Feb 15th. &nbsp;Fee will be refunded if you are not selected to participate in the event. &nbsp;Vendor cancellations and/or application withdrawals will not be refunded.</li></ul></div><div fr-original-style="color:rgb(32, 33, 36);font-family:docs-Montserrat;font-size:14.6667px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:500;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;box-sizing:inherit;line-height:1.5;" style="color:rgb(32, 33, 36);font-family:docs-Montserrat;font-size:14.6667px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:500;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;box-sizing:inherit;line-height:1.5;">QUESTIONS? Contact Jessi at <a fr-original-style="color:rgb(17, 85, 204);text-decoration:inherit;user-select:auto;box-sizing:inherit;" href="mailto:mainstreetwestbranch@gmail.com" style="color: rgb(17, 85, 204); text-decoration: inherit; user-select: auto; box-sizing: inherit;">mainstreetwestbranch@gmail.com</a>&nbsp;</div>

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you for applying to be a featured vendor at the upcoming Ladies Night Out event in historic West Branch.   We will review all applications and let you know if your business has been selected as a featured vendor by February 15th.  In the meantime, we encourage you to like/follow Main Street West Branch on Facebook & Instagram for event promotions and announcements.  Stay tuned! Jessi Simon Executive Director Main Street West Branch<a href="mailto:mainstreetwestbranch@gmail.com" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit">mainstreetwestbranch@gmail.com</a> 319-643-7100

Main Street West Branch is accepting applications for a small number of Pop-Up Vendors to be featured with booth space during Ladies' Night Out: Wednesday, March 25, 2026 5:00-8:00pm (indoor booth).<div> REQUIREMENTS: <ul><li>Vendors should have unique items that are not already available from brick and mortar shops in West Branch.</li><li>Retail vendors only (we do not feature food trucks or carts at these events).</li><li>Vendors must be available to set-up before event start time and stay until the end time (noted above). </li><li>Vendor fee is $25 per event. </li><li>Vendors are asked to share event information on social media platforms. </li><li>You will be notified of the status of your application by Feb 15th.  Fee will be refunded if you are not selected to participate in the event.  Vendor cancellations and/or application withdrawals will not be refunded.</li></ul></div><div>QUESTIONS? Contact Jessi at <a href="mailto:mainstreetwestbranch@gmail.com">mainstreetwestbranch@gmail.com</a> </div>

Main Street West Branch

Spring '26 Ladies' Night Out: Pop-Up Vendor Application

Main St

Vendor Booth

$25

XL Vendor Booth

$45