Salt City Roller Derby

### Context Profile for Salt City Roller Derby

1. **Organization Mission & Cause**:
   - **Mission**: Salt City Roller Derby (SCRD) aims to promote the sport of roller derby, foster community engagement, and empower individuals through athleticism and teamwork. They emphasize inclusivity and provide a platform for skaters of all genders and backgrounds.
   - **Cause**: SCRD is dedicated to creating a supportive environment for roller derby enthusiasts, encouraging physical fitness, self-expression, and community spirit.

2. **Type of Activities**:
   - **Events**: SCRD hosts roller derby matches, including doubleheaders and clinics. The most recent event is a doubleheader featuring local teams and an open-gender game.
   - **Fundraising Campaigns**: They engage in fundraising through ticket sales, merchandise, and raffles during events.
   - **Community Programs**: SCRD offers clinics and training sessions for skaters of all levels, aiming to develop skills and promote the sport.

3. **Tone of Voice**:
   - The tone of voice on the SCRD website and communications is **friendly, casual, and inviting**. They use an enthusiastic and supportive language style that encourages participation and community involvement. The content is accessible and engaging, appealing to a diverse audience.

4. **Emoji Usage**:
   - The website and email communications do not prominently feature emojis. The tone remains professional and straightforward, focusing on clarity and engagement without the use of emojis.

5. **Key Facts**:
   - **Founding Info**: Specific founding details are not provided on the website; further research may be needed to acquire this information.
   - **Scale**: SCRD has a total of 31 forms and has conducted 16 email campaigns, indicating an active engagement with their community.
   - **Impact Metrics**: While specific metrics are not detailed on the website, the organization emphasizes community participation and the growth of roller derby as a sport.
   - **Volunteer Info**: The website encourages volunteers to get involved, indicating a community-driven approach to operations.

6. **Writing Guidelines**:
   - **Style**: Use a casual and friendly tone, incorporating inclusive language that resonates with a diverse audience. 
   - **Structure**: Keep content clear and concise, using bullet points for events and key information to enhance readability.
   - **Engagement**: Include calls to action that encourage participation in events and community programs.
   - **Personalization**: Utilize personalization in communications (e.g., addressing recipients by name) to foster a sense of connection.

### Summary
Salt City Roller Derby is a vibrant nonprofit organization that promotes roller derby while fostering community engagement and inclusivity. Their friendly and casual tone, along with a focus on events and community involvement, makes them approachable and engaging. Future communications should maintain this tone, prioritize clarity, and encourage active participation from their audience.

Covers the cost of the entire two month class.

Program Fee

<div fr-original-style="caret-color: rgb(32, 33, 36); color: rgb(32, 33, 36); font-family: Roboto, Arial, sans-serif; font-size: 14.666667px; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none;" id="isPasted" style="caret-color: rgb(32, 33, 36); color: rgb(32, 33, 36); font-family: Roboto, Arial, sans-serif; font-size: 14.6667px; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; line-height: 1.5; box-sizing: inherit;">You are invited to attend Salt City Roller Derby&#39;s New Skater&#39;s Program. The program will take place inside at Shining Stars Liverpool (120 Metropolitan Park Dr, Liverpool, NY) and will run Mondays 6:00-8:00pm from June 2, 2025 to July 28, 2025.<br fr-original-style="" style="box-sizing: inherit;"><br fr-original-style="" style="box-sizing: inherit;">Our main trainers (Criminal, Luna, Vi, Shakes and Ambush) are SkateIA certified skating instructors and have taught multiple classes of new skaters how to skate and play roller derby!</div><div fr-original-style="caret-color: rgb(32, 33, 36); color: rgb(32, 33, 36); font-family: Roboto, Arial, sans-serif; font-size: 14.666667px; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none;" style="caret-color: rgb(32, 33, 36); color: rgb(32, 33, 36); font-family: Roboto, Arial, sans-serif; font-size: 14.6667px; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; line-height: 1.5; box-sizing: inherit;"><br fr-original-style="" style="box-sizing: inherit;"></div><div fr-original-style="caret-color: rgb(32, 33, 36); color: rgb(32, 33, 36); font-family: Roboto, Arial, sans-serif; font-size: 14.666667px; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none;" style="caret-color: rgb(32, 33, 36); color: rgb(32, 33, 36); font-family: Roboto, Arial, sans-serif; font-size: 14.6667px; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; line-height: 1.5; box-sizing: inherit;">We will be having an info session over Zoom on May 27th from 7:00 to 8:00 - we will send the link out via email. Please see <a fr-original-style="color: rgb(17, 85, 204);" href="https://docs.google.com/document/d/1qsy8RKGsAL19q3YtcPZBTUIM5AnLh4O3/edit?usp=sharing&ouid=109378215804437724705&rtpof=true&sd=true" style="color: rgb(17, 85, 204); text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">this packet</a> for more information.<br fr-original-style="" style="box-sizing: inherit;"><br fr-original-style="" style="box-sizing: inherit;">It is $100 for the program. <span fr-original-style="font-weight: 400; font-style: normal; text-decoration: none; white-space: pre-wrap;" style="font-weight: 400; font-style: normal; text-decoration: none; white-space: pre-wrap; box-sizing: inherit;">New skaters may elect to pay on a month to month payment plan in 2 installments of $50 due on or before the 1st of each month</span><span fr-original-style="font-weight: 400; font-style: normal; text-decoration: none; white-space: pre-wrap;" style="font-weight: 400; font-style: normal; text-decoration: none; white-space: pre-wrap; box-sizing: inherit;">. Please email&nbsp;</span><a fr-original-style="color: rgb(17, 85, 204); text-decoration: none;" href="mailto:AssaultcityRD@gmail.com" style="color: rgb(17, 85, 204); text-decoration: none; user-select: auto; box-sizing: inherit;" target="_blank"><span fr-original-style="font-weight: 400; font-style: normal; text-decoration: underline; white-space: pre-wrap;" style="font-weight: 400; font-style: normal; text-decoration: underline; white-space: pre-wrap; box-sizing: inherit;">saltcityRD@gmail.com</span></a><span fr-original-style="font-weight: 400; font-style: normal; text-decoration: none; white-space: pre-wrap;" style="font-weight: 400; font-style: normal; text-decoration: none; white-space: pre-wrap; box-sizing: inherit;">&nbsp;if this option is needed.</span></div><div fr-original-style="caret-color: rgb(32, 33, 36); color: rgb(32, 33, 36); font-family: Roboto, Arial, sans-serif; font-size: 14.666667px; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none;" style="caret-color: rgb(32, 33, 36); color: rgb(32, 33, 36); font-family: Roboto, Arial, sans-serif; font-size: 14.6667px; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; line-height: 1.5; box-sizing: inherit;"><br fr-original-style="" style="box-sizing: inherit;"></div><div fr-original-style="caret-color: rgb(32, 33, 36); color: rgb(32, 33, 36); font-family: Roboto, Arial, sans-serif; font-size: 14.666667px; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none;" style="caret-color: rgb(32, 33, 36); color: rgb(32, 33, 36); font-family: Roboto, Arial, sans-serif; font-size: 14.6667px; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; line-height: 1.5; box-sizing: inherit;"><em fr-original-style="" style="box-sizing: inherit;">Note: Limited Scholarships are available - please apply here: <a fr-original-style="color: rgb(17, 85, 204);" href="https://forms.gle/vKYUMMDsNMqm5c4Z9" style="color: rgb(17, 85, 204); text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Link to Scholarship Form</a>.</em></div>

<p fr-original-style="" style="margin: 0px; width: 100%; line-height: 1.5; box-sizing: inherit; color: rgb(0, 0, 0);">Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name</span>,</p><p fr-original-style="" style="margin: 0px; width: 100%; line-height: 1.5; box-sizing: inherit; color: rgb(0, 0, 0);"><br fr-original-style="" style="box-sizing: inherit;"></p><p fr-original-style="" style="margin: 0px; width: 100%; line-height: 1.5; box-sizing: inherit; color: rgb(0, 0, 0);">Thank you for registering for our summer new skater class!&nbsp;</p><p fr-original-style="" style="margin: 0px; width: 100%; line-height: 1.5; box-sizing: inherit; color: rgb(0, 0, 0);"><br fr-original-style="" style="box-sizing: inherit;"></p><p fr-original-style="" style="margin: 0px; width: 100%; line-height: 1.5; box-sizing: inherit; color: rgb(0, 0, 0);">We will be having an information session on May &nbsp;27th from 7 to 8. We will send you an email with the Google Meet invite closer to that date. If you have any questions please let us know.<br id="isPasted" fr-original-style="" style="box-sizing: inherit;"><br fr-original-style="" style="box-sizing: inherit;">We look forward to skating with you!<br fr-original-style="" style="box-sizing: inherit;"><br fr-original-style="" style="box-sizing: inherit;">Shakesqueer in the Skate Park<br fr-original-style="" style="box-sizing: inherit;">saltcityrdtraining@gmail.com</p>

<div>You are invited to attend Salt City Roller Derby's New Skater's Program. The program will take place inside at Shining Stars Liverpool (120 Metropolitan Park Dr, Liverpool, NY) and will run Mondays 6:00-8:00pm from June 2, 2025 to July 28, 2025.<br /><br />Our main trainers (Criminal, Luna, Vi, Shakes and Ambush) are SkateIA certified skating instructors and have taught multiple classes of new skaters how to skate and play roller derby!</div><div><br /></div><div>We will be having an info session over Zoom on May 27th from 7:00 to 8:00 - we will send the link out via email. Please see <a href="https://docs.google.com/document/d/1qsy8RKGsAL19q3YtcPZBTUIM5AnLh4O3/edit?usp=sharing&amp;ouid=109378215804437724705&amp;rtpof=true&amp;sd=true" target="_blank">this packet</a> for more information.<br /><br />It is $100 for the program. <span>New skaters may elect to pay on a month to month payment plan in 2 installments of $50 due on or before the 1st of each month</span><span>. Please email </span><a href="mailto:AssaultcityRD@gmail.com" target="_blank"><span>saltcityRD@gmail.com</span></a><span> if this option is needed.</span></div><div><br /></div><div><em>Note: Limited Scholarships are available - please apply here: <a href="https://forms.gle/vKYUMMDsNMqm5c4Z9" target="_blank">Link to Scholarship Form</a>.</em></div>

Salt City Roller Derby

Summer New Skater Program

120 Metropolitan Park Dr

Program Fee

$100