The Southwest Dekalb Alumni Association Inc

### Context Profile for The Southwest DeKalb Alumni Association Inc

1. **Organization Mission & Cause**:
   - The Southwest DeKalb Alumni Association Inc. is dedicated to fostering a sense of community among alumni of Southwest DeKalb High School. Their mission focuses on supporting educational initiatives, providing scholarships, and promoting engagement among alumni to give back to the school and the community. They aim to enhance the educational experience for current students and maintain a strong alumni network.

2. **Type of Activities**:
   - The organization hosts various events, including homecoming celebrations, fundraising parties, and community service initiatives. They run fundraising campaigns to support scholarships and educational programs. The recent campaign titled "2025 Homecoming Day Party General Donation" indicates ongoing efforts to engage alumni and raise funds for their initiatives.

3. **Tone of Voice**:
   - The tone of the website is friendly and inviting, with an emphasis on community and support. It uses straightforward language that is accessible to a broad audience, aiming to inspire alumni to reconnect and contribute. The communication style is warm and encouraging, fostering a sense of belonging and pride among members.

4. **Emoji Usage**:
   - The website does not prominently feature emojis in its content. However, in email campaigns, there may be occasional use of emojis to enhance engagement and convey a friendly tone, though this is not a primary characteristic of their communication style.

5. **Key Facts**:
   - **Founding Info**: The specific founding date is not mentioned on the website, but it is implied that the organization has been active for several years.
   - **Scale**: The organization has a total of 8 forms and has conducted 18 email campaigns, indicating an active engagement strategy.
   - **Impact Metrics**: While specific metrics are not detailed, the focus on scholarships and community support suggests a commitment to measurable impact in educational outcomes.
   - **Volunteer Info**: The website encourages alumni participation and volunteering, though specific volunteer opportunities or metrics are not explicitly outlined.

6. **Writing Guidelines**:
   - **Style**: Use a friendly and approachable tone. Aim for clarity and simplicity in language to ensure accessibility.
   - **Engagement**: Encourage alumni to participate and contribute, emphasizing the community aspect.
   - **Call to Action**: Include clear calls to action in communications, inviting alumni to donate, volunteer, or attend events.
   - **Personalization**: Utilize personalization in emails (as seen in the thank you email example) to foster a connection with recipients.

### Summary
This context profile provides a comprehensive overview of The Southwest DeKalb Alumni Association Inc., focusing on their mission, activities, tone, and communication style. This information will assist AI assistants in crafting personalized and effective content that resonates with the organization's values and engages the alumni community.

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Decorative Throw

SWD decorative throws are here - just in time for homecoming! 💙💛.At $60 this lightweight throw features bold, eye-catching SWD graphics perfect for showcasing your school spirit! (Size 4'x6') $15 from every purchase goes directly to SWDAA to support scholarships, student programs and other Alumni sponsorship initiatives. Please click the link below to submit your payment: Pick-Up Details:Saturday, August 30, 202511:30 AM - 12:30pm at SWD High SchoolWe appreciate you being part of the Panther legacy! Quantities are limited, so don’t wait!Thank you for helping to keep the SWD legacy strong, one throw at a time The Southwest Dekalb Alumni Assoc. (SWDAA)

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name, Thank you for supporting the SWDAA! Your purchase directly contributes to our mission and helps us make a positive impact for future generations of SWD students. Your decorative throw will be available for pickup on&nbsp;8/30 at 11:30am - 12:30pm&nbsp;at SWD Main Parking Lot.&nbsp;If you would like to further contribute, consider spreading the word about our shop to your friends and family, or contacting us directly to learn about volunteer opportunities! Thank you once again for your support. SWD Alumni Association

SWD decorative throws are here - just in time for homecoming! 💙💛.At $60 this lightweight throw features bold, eye-catching SWD graphics perfect for showcasing your school spirit! (Size 4'x6') $15 from every purchase goes directly to SWDAA to support scholarships, student programs and other Alumni sponsorship initiatives. Please click the link below to submit your payment: Pick-Up Details:Saturday, August 30, 202511:30 AM - 12:30pm at SWD High SchoolWe appreciate you being part of the Panther legacy! Quantities are limited, so don’t wait!Thank you for helping to keep the SWD legacy strong, one throw at a time The Southwest Dekalb Alumni Assoc. (SWDAA)

The Southwest Dekalb Alumni Association Inc

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