Diversity Action Alliance

### Context Profile for Diversity Action Alliance

1. **Organization Mission & Cause**:
   - **Mission**: The Diversity Action Alliance (DAA) is dedicated to fostering a more inclusive, equitable, and diverse communications industry. Their mission emphasizes accountability and the provision of resources to leaders and teams within the industry, aiming to drive lasting change through measurable impact.
   - **Cause**: DAA seeks to address the lack of diversity in communications by recognizing and celebrating leaders of color, advocating for industry-wide change, and providing support to enhance diversity initiatives.

2. **Type of Activities**:
   - **Events**: DAA hosts various events, including the G.E.M.S. (formerly Distinguished Communicators of Color) honors celebration, which recognizes outstanding leaders in the communications field.
   - **Fundraising Campaigns**: The G.E.M.S. Pledges campaign encourages donations to support their mission and initiatives.
   - **Community Programs**: DAA provides resources and thought leadership to enhance diversity and inclusion within the industry, focusing on acumen-building and research.

3. **Tone of Voice**:
   - The tone of the DAA's communications is **inspiring, professional, and friendly**. They use inclusive language that encourages participation and emphasizes the importance of diversity and equity. The content is accessible yet authoritative, aiming to motivate stakeholders to engage with their mission.

4. **Emoji Usage**:
   - The DAA does not prominently use emojis in their communications. Their messaging is straightforward and professional, focusing on clarity and impact rather than casual or playful elements.

5. **Key Facts**:
   - **Founding Info**: DAA was initially launched as the Distinguished Communicators of Color (DCOC) in 2021 and rebranded to G.E.M.S. in 2024.
   - **Scale**: The organization recognizes at least 25 honorees each year, with over 150 leaders celebrated since its inception.
   - **Impact Metrics**: DAA serves as an accountability lever for the industry, pushing for diversity in award nominations and providing critical resources for leaders.
   - **Volunteer Info**: Specific volunteer opportunities are not detailed on the website, but engagement through events and campaigns suggests a community-driven approach.

6. **Writing Guidelines**:
   - **Style**: Use clear, concise language that reflects the organization's mission of inclusivity and empowerment. Avoid overly complex jargon to ensure accessibility.
   - **Structure**: Organize content with headings and bullet points to enhance readability. Highlight key initiatives and calls to action prominently.
   - **Engagement**: Encourage participation and support, using motivational language that aligns with the organization's inspiring tone. Personalize communications when possible, addressing recipients by name.

This context profile serves as a foundational guide for generating tailored content that aligns with the Diversity Action Alliance's mission, tone, and activities.

LXCL:One ticket to Uncut GEMS, location to be confirmed after registration via calendar invitation, includes refreshments.

General Admission

Uncut GEMS is an intimate, salon-style gathering that brings the spirit of the GEMS Honors experience into a more unfiltered, honest, and conversational setting. This evening features candid conversations, valuable insights, and behind-the-scenes stories from exceptional leaders in communications. Join us for a warm and candid conversation with industry trailblazers as they open up about the lessons, pivots, risks, and breakthroughs that shaped their careers. Part mentorship, part storytelling, and part mixer, Uncut GEMS creates a space where emerging and established professionals can connect, learn, and feel seen. Expect laughter, vulnerability, practical insights, and meaningful conversation in a safe, in-person only environment. This is where the highlight reel comes off and the real journey gets shared. Date: Friday, December 5, 2025 Time: 5:30 PM to 8:30 PM Location: (venue details provided after registration) Attire: Friday Night Out, come as you are.&nbsp;

Hi &nbsp;<span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name, You&rsquo;re In! Uncut GEMS Ticket Confirmed.&nbsp; Thank you for securing your place at the Uncut GEMS CommUnity event.&nbsp; You now have a spot in this intimate, 50-seat gathering designed as a safe space for rising leaders to connect and grow. You will receive a calendar invitation with the event location and additional information in the next few days. If you have any questions, please feel free to reach out to me at <a fr-original-style="" href="mailto:andrea@diversityactionalliance.org" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">andrea@diversityactionalliance.org</a>.&nbsp; Best,&nbsp;Andrea WilliamsDirector, Strategy &amp; Communications

Uncut GEMS is an intimate, salon-style gathering that brings the spirit of the GEMS Honors experience into a more unfiltered, honest, and conversational setting. This evening features candid conversations, valuable insights, and behind-the-scenes stories from exceptional leaders in communications. Join us for a warm and candid conversation with industry trailblazers as they open up about the lessons, pivots, risks, and breakthroughs that shaped their careers. Part mentorship, part storytelling, and part mixer, Uncut GEMS creates a space where emerging and established professionals can connect, learn, and feel seen. Expect laughter, vulnerability, practical insights, and meaningful conversation in a safe, in-person only environment. This is where the highlight reel comes off and the real journey gets shared. Date: Friday, December 5, 2025 Time: 5:30 PM to 8:30 PM Location: (venue details provided after registration) Attire: Friday Night Out, come as you are.

Diversity Action Alliance

Uncut GEMS

General Admission

$125