Société de conservation, d'interprétation et de recherche de Berthier et ses îles

### Context Profile for Société de conservation, d'interprétation et de recherche de Berthier et ses îles

#### 1. Organization Mission & Cause
The Société de conservation, d'interprétation et de recherche de Berthier et ses îles (SCIRBI) is dedicated to the conservation and interpretation of the natural and cultural heritage of Berthier and its islands. Their mission emphasizes the importance of protecting local ecosystems, promoting biodiversity, and fostering community engagement through educational programs and research initiatives. They aim to raise awareness about environmental issues and encourage sustainable practices among residents and visitors.

#### 2. Type of Activities
SCIRBI engages in a variety of activities, including:
- **Conservation Projects**: Initiatives focused on preserving local flora and fauna.
- **Educational Programs**: Workshops and guided tours aimed at educating the public about the region's natural and cultural heritage.
- **Community Events**: Seasonal events that promote local culture and environmental awareness.
- **Fundraising Campaigns**: Various campaigns to support their conservation efforts, such as the recent "Laissez-passer journalier - Véhicule récréatif" for recreational vehicle parking and access to trails.

#### 3. Tone of Voice
The tone of voice used by SCIRBI is friendly, welcoming, and informative. Their communications are designed to engage the community and foster a sense of belonging. The language is accessible, often using direct address (e.g., "Bonjour" and "Merci") to create a personal connection with the audience. The tone is also professional, reflecting their commitment to conservation and education.

#### 4. Emoji Usage
The analysis of the website and email communications indicates that SCIRBI does not frequently use emojis in their content. Their focus appears to be on clear and straightforward messaging, which aligns with their professional tone. When emojis are used, they are likely to be simple and relevant to the content, enhancing rather than distracting from the message.

#### 5. Key Facts
- **Founding Information**: Specific founding information is not detailed on the website; further research may be needed to obtain this.
- **Scale**: SCIRBI has a total of 207 email campaigns and engages with the community through various forms and events.
- **Impact Metrics**: While specific metrics are not provided on the website, their activities suggest a commitment to community engagement and environmental conservation.
- **Volunteer Information**: The website may include opportunities for volunteers, though specific details were not highlighted in the provided content.

#### 6. Writing Guidelines
- **Personalization**: Use direct address and personalized greetings (e.g., "Bonjour [First Name]") to create a connection with the audience.
- **Clarity**: Keep messages clear and straightforward, avoiding jargon unless necessary for educational purposes.
- **Engagement**: Encourage community involvement and participation in events and programs.
- **Professionalism**: Maintain a professional tone while being approachable and friendly.
- **Call to Action**: Include clear calls to action in communications, especially in fundraising and event promotion.

This context profile provides a comprehensive overview of SCIRBI, which can be utilized to create tailored and effective content for their audience.

Accès aux sentiers pédestres ou de ski de fond valide pour une journée. Gratuit pour les 17 ans et moins.

Laissez-passer journalier

Accès aux sentiers pédestres ou de ski de fond valide pour une journée.

Bonjour <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Prénom <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Nom, Merci d'avoir acheté un laissez-passer journalier. Celui-ci vous donne accès au réseau de sentiers pédestres et de ski de fond des îles de la Commune, aux Castors et du Mitan à Sainte-Geneviève-de-Berthier et à La Visitation-de-l'Île-Dupas pour la date suivante : ⌚   Le <span contenteditable="false" data-custom-variable="{{date-variable-49515539-d92b-4632-9257-505736ce5604}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Date Votre achat contribue à la conservation de notre territoire récemment renaturalisé ainsi qu'à l'entretien des infrastructures d'accueil pour les visiteurs. À cet effet, une firme d'architectes du paysage travaille actuellement à la conception d'un plan directeur dans le but de moderniser les infrastructures retrouvées sur le territoire. Tout cela pour mieux vous accueillir et créer un parc dont vous serez fiers.  Bien sûr, cela serait impossible sans votre soutien. Nous vous remercions donc chaleureusement d'avoir acheté un laissez-passer. Au plaisir de vous croiser sur les sentiers.  Bien à vous. Jean Castonguayinfo@scirbi.org450-836-4447

Accès aux sentiers pédestres ou de ski de fond valide pour une journée.

Société de conservation, d'interprétation et de recherche de Berthier et ses îles

Laissez-passer journalier

2 QC-158

Laissez-passer journalier

5 $

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